LBS Market in Africa 2016-2020

Table of Content

PART 01: Executive summary

• Highlights

PART 02: Scope of the report

• Market overview
• Top-vendor offerings

PART 03: Market research methodology

• Research methodology
• Economic indicators

PART 04: Introduction

• Key market highlights

PART 05: Market landscape

• Market overview
• Market size and forecast
• Five forces analysis

PART 06: Market segmentation by technology

• Market size and forecast

PART 07: Outdoor LBS market segmentation by application

• Market size and forecast

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Vendor landscape

• Competitive scenario

PART 14: Key vendor analysis

• Other prominent vendors

PART 15: Appendix

• List of abbreviations

PART 16: Explore Technavio

List of Exhibits

Exhibit 01: Product and service offerings

Exhibit 02: Percentage of households with Internet access

Exhibit 03: Percentage of individuals using Internet

Exhibit 04: Mobile broadband subscriptions

Exhibit 05: Major mobile features used in Africa

Exhibit 06: LBS value chain

Exhibit 07: Benefits of LBS

Exhibit 08: LBA value chain

Exhibit 09: Benefits of location data with respect to mobile marketing and advertising

Exhibit 10: LBS market in Africa 2015-2020 ($ millions)

Exhibit 11: Five forces analysis

Exhibit 12: LBS market in Africa by technology 2015-2020 ($ millions)

Exhibit 13: Indoor LBS market in Africa 2015-2020 ($ millions)

Exhibit 14: Outdoor LBS market in Africa 2015-2020 ($ millions)

Exhibit 15: Outdoor LBS market segmentation by application 2015-2020 ($ millions)

Exhibit 16: LBS market in Africa by location-based search and advertising 2015-2020 ($ millions)

Exhibit 17: LBS market in Africa by location-based tracking 2015-2020 ($ millions)

Exhibit 18: LBS market in Africa by location-based navigation 2015-2020 ($ millions)

Exhibit 19: LBS market in Africa by location-based infotainment 2015-2020 ($ millions)

Exhibit 20: LBS market in Africa by analytics 2015-2020 ($ millions)

Exhibit 21: LBS market in Africa by location-based games and augmented reality 2015-2020 ($ millions)

Exhibit 22: Impact of drivers

Exhibit 23: Impact of drivers and challenges

Exhibit 24: Google: Geographical segmentation by revenue 2014

Exhibit 25: MTN Group: Business segmentation by revenue 2014

Exhibit 26: TomTom: Business segmentation