Europe Corporate Training Market Size 2024-2028

The Europe corporate training market size is estimated to grow by USD 14.25 billion at a CAGR of 7.62% from 2023 to 2028. The corporate training market is experiencing significant growth, driven by the digitization of learning materials and the increased emphasis on employees acquiring new skills to stay competitive in the workforce. The trend toward digital learning has gained momentum due to the flexibility and accessibility it offers, enabling employees to learn at their own pace and convenience. The major technical course domains in the Europe corporate training market include training related to data science, business process management (BPM), robotics process automation (RPA), mobile and web development, and big data. Additionally, the technical constraints to implementing corporate training have been gradually addressed with advancements in technology, making it easier for organizations to provide effective training programs. However, despite these opportunities, there are challenges that need to be addressed, such as ensuring the effectiveness and engagement of digital learning programs, addressing the varying learning styles and needs of employees, and integrating training programs with business objectives to maximize their impact.

What will be the size of the Europe Corporate Training Market During the Forecast Period?

To learn more about the Europe corporate training market report, View Sample PDF

Europe Corporate Training Market Segmentation

The Europe corporate training market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion " for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

• Product Outlook
  • Technical course
  • Non-technical course

• Type Outlook
  • Blended
  • E-learning

By Product

The market share growth by the technical course will be significant during the forecast period. During the forecast period, the Europe corporate training market through technical courses is anticipated to grow steadily. Technical training refers to a process of coaching, mentoring, and teaching employees to perform technical tasks on the job more accurately and comprehensively. 

Get a glance at the market contribution of various segments. View PDF Sample

The technical course was the largest and was valued at USD 12.67 billion in 2018. The demand for technical courses is high in the automotive, oil and gas, and manufacturing sectors of the region. Additionally, the number of small and medium-sized enterprises (SMBs) is continuously rising, fueling the growth of technical courses related to the service sector in Europe. Several emerging countries in Europe, such as Bulgaria, Poland, and Romania, are being targeted by IT giants to outsource their business activities because of the availability of cheap labor and a booming IT sector. Hence, the technical course segment is expected to grow significantly, fueling the corporate training market in Europe during the forecast period.

Europe Corporate Training Market Dynamics

The corporate training market in Europe is evolving rapidly, driven by the increasing emphasis on upskilling and talent development across various sectors. Remote work has accelerated the demand for effective virtual training methods, complementing traditional face-to-face approaches. Soft skills training is becoming crucial as companies focus on enhancing employee productivity and promoting diversity initiatives. Organizations are investing in comprehensive programs for both managerial and non-managerial employees, focusing on areas like leadership training, managerial training, and sales training. Workplace learning is further enhanced by a combination of on-site and off-site options, allowing for flexible delivery methods. Industries such as pharmaceuticals and healthcare, financial services, information technology, and professional services are especially active in this space, with R&D teams driving innovation in training methods. Non-profit organizations are also embracing corporate education and training to reduce job losses and improve customer management practices.

Our researchers analyzed the data for the corporate training market size using 2023 as the base year. A holistic view of the key drivers, trends, and challenges will allow companies to refine their marketing strategies to gain a competitive advantage. Companies are also focusing on the question of how much they spend on training and development, which remains a significant factor as the training market grows, including business process management (BPM) training. The corporate education market continues to expand, with some of the largest corporate training programs being tailored to specific business needs, further cementing the importance of the overall training market in Europe.

Key Market Driver

Digitization of learning materials is notably driving Europe corporate training market growth. The adoption of cloud-based services such as corporate training and content management systems (CMS) is increasing with advances in technology. Along with the increase in technical innovations and digitization of learning material, new standards in corporate training resulted in cost reduction and increased efficiency of digital processes.

Moreover, the rising popularity of online language learning has enabled employees to save their time and money in reskilling themselves, unlike enrolling in traditional training sessions conducted in corporations that consume more time in addition to regular working hours. Therefore, companies are launching different online corporate training, which will fuel the Europe corporate training market during the forecast period.

Significant Market Trends

The emergence of IoT and wearable devices is an emerging trend shaping Europe corporate training market growth. Over the last few years, the corporate training industry has seen a rise in the adoption of digital solutions to implement e-learning. Wearable devices or apps are emerging as the most convenient and time-saving solutions, ranging from logging trainee attendance to monitoring their performance in an Internet-enabled room.

Moreover, smart glasses, such as Google Glass, and smartwatches, such as Apple Watch, are rapidly gaining popularity among audiences and corporate trainers to create interactive and great learning experiences. Wearable devices, when used in collaboration with educational technologies like augmented reality (AR) and virtual reality (VR), have immense potential to create accurate, multidimensional simulations for learning and development purposes in modern organizations. Thus, the emergence of IoT and wearable devices will fuel the growth of the corporate training market in Europe during the forecast period.

Major Market Challenge

Increasing competition from in-house training is a significant challenge hindering Europe corporate training market growth. Companies operating in the Europe corporate training market are facing a significant challenge from the unorganized sector due to favorable market conditions. Additionally, many companies offer in-house training to employees, especially in the construction, automotive, and BFSI sectors.

In addition, the majority of companies operating in these sectors have training departments, adequate marketing, and technical and managerial resources to cater to the training demands and reduce their dependency on external companies. Thus, growing competition from in-house training can hinder the growth of the corporate training market in Europe during the forecast period.

Customer Landscape

The Europe corporate training market forecasting report includes the adoption lifecycle of the market, from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the Europe corporate training market growth analysis report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. 

Market Customer Landscape

Who are the Major European Corporate Training Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Adobe Inc. - The company offers corporate training in job roles such as Content Author, System Architect, and System Administrator.

The corporate training market in Europe report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:

• Articulate Global Inc.
• Blanchard Training and Development Inc.
• Cegos Group
• Cisco Systems Inc.
• City and Guilds Group
• Cornerstone OnDemand Inc.
• D2L Corp.
• DEMOS
• Development Dimensions International Inc.
• Franklin Covey Co.
• John Wiley and Sons Inc.
• Korn Ferry
• Learning Technologies Group Plc
• Mind Gym Plc
• NIIT Ltd.
• Richardson Sales Performance
• Skillsoft Corp.
• Wilson Learning Worldwide Inc.
• BTS Group AB

Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Market Analyst Overview

The Europe corporate training market is increasingly shaped by the integration of digital transformation and technological adoption. As business goals evolve, companies are prioritizing continuous learning and personalized learning to boost motivation and enhance retention. Face-to-face training methods remain essential, particularly in sectors like the FMCG industry and the BPO sector. With budget constraints, organizations are optimizing training content through micro-learning, gamification, and competency-based assessments. Training providers are leveraging data analytics and AI-ML to tailor quality training and performance evaluation. In terms of investment, companies are spending significantly on training and development, which reflects the corporate training market size's expansion. The training market continues to grow, with large corporates, multinational companies, and IT organizations investing in learning management systems and mobile devices to support technical skills, cybersecurity, and cloud infrastructure training. This investment ensures a powerful approach to staffing, HR management, and compliance training, positioning these firms as leaders in the largest corporate training and corporate education markets.

In the knowledge-based economy of Europe, the corporate training market is thriving, with a shift towards both virtual and facetoface training methods to cater to the diverse needs of businesses. Virtual training methods, enabled by artificial intelligence and assessment tools, offer flexibility and cost savings, while facetoface training ensures personal interaction and hands-on experience. Public enterprises, service industry leaders in telecom and automobile, and startup culture hubs prioritize customer management training for managerial and integrated employees. Domestic organizations in IT support, business analytics, and cyber security sectors require skilled and highly qualified people, driving demand for customized, open, and micro learning e-learning training modules. Worklife balance is also a key consideration, making flexible training schedules essential. Overall, the European corporate training market is a dynamic and evolving landscape, responding to the needs of various industries and the changing business environment.

View PDF Sample

What are the Key Data Covered in this Europe Corporate Training Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2024 and 2028
• Precise estimation of the size of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market's competitive landscape and detailed information about companies
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

Get in touch