DIY Market in Europe 2016-2020

Table of Contents

PART 01: Executive summary

• Highlights

PART 02: Scope of the report

• Market overview
• Top-vendor offerings

PART 03: Market research methodology

• Research methodology
• Economic indicators

PART 04: Introduction

• Key market highlights

PART 05: DIY model

• DIY confidence level by country
• Traits of DIY consumers

PART 06: European Union: Profile

• Economic indicators

PART 07: Market landscape

• Market overview
• Expansion and M&As
• Market size and forecast

PART 08: Retail format sales

• DIY market in Europe: Retail format sales 2015 and 2020
• Five forces analysis

PART 09: Segmentation by product category

• DIY market in Europe by product category

PART 10: Key leading countries

• Germany
• France
• UK
• Italy

PART 11: Market drivers

• Influence of media
• Increased penetration of highly organized retail
• Cost effectiveness
• Increased innovation

PART 12: Impact of drivers

PART 13: Market challenges

• Threat from the DIFM culture and other factors
• Increasing aging population
• Intense competition
• Unstable housing market in Europe

PART 14: Impact of drivers and challenges

PART 15: Market trends

• Growing home improvement market
• Boom in online retailing
• Customization of DIY products
• Growing involvement of women

PART 16: Vendor landscape

• Competitive scenario
• Other prominent vendors

PART 17: Key vendor analysis

• ADEO
• Bauhaus
• Hornbach Baumarkt
• Kingfisher
• OBI

PART 18: Appendix

• List of abbreviations

PART 19: Explore Technavio