Global Bicycle Infotainment System Market 2017-2021

Overview of the global bicycle infotainment system market

Market research analysts at Technavio predict that the global bicycle infotainment system market will grow steadily at a CAGR of around 28% by 2021. This market research analysis identifies the development of low-cost infotainment systems as one of the primary growth factors for the bicycle infotainment system market. Bicycle infotainment system was previously limited to premium bicycles which only few riders could afford. However, recent advancements that resulted in the development of low-cost systems the integration of infotainment systems is now possible in the mid- and low-segment bicycles as well. For instance, COBI, one of the prominent players in the bicycle infotainment market introduced the connected bike system in 2014. This system turns the rider’s smartphone into a unique infotainment system for bicycles consisting of multiple modules to mount on and is loaded with features such as theft alarm, real-time tracking, navigation, music playback, fitness statistics, weather forecast, and shift recommendations. Moreover, vendors also develop devices to specific customers with only navigation as a primary requirement and these are priced much lower than a complete infotainment system.

The development of LED-based bicycle navigation systems is one of the latest trends that will gain traction in the bicycle infotainment system market during the coming years. These advanced infotainment systems usually have larger displays for the efficient tracking of navigation details. However, these displays distract riders, creating the need for a system that offers efficient navigation without distraction. This will lead to the development of navigation kits that assist in reducing distraction levels. One of the prominent manufacturers Hammerhead, has already introduced a navigation system based on unique LED-based technology. The device offers turn-by-turn navigation directions in the form of LED flashing.

Competitive landscape and key vendors