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The confectionery market size is forecast to increase by USD 64.69 billion at a CAGR of 4.94% between 2023 and 2028. The market is witnessing significant growth, driven by the availability of innovative candies and snack bars in inventive flavors. The rising prominence of online retailing is also a major trend, as consumers increasingly prefer the convenience of ordering from the comfort of their homes. However, the confectionery sector faces supply chain challenges, including maintaining consistency in product quality and ensuring timely delivery. The market is seeing increased competition from key giants and B2C enterprises, leading to a top-down approach to market research using platforms like in-house market research from national statistical offices. Both at-home consumption and out-of-home consumption are on the rise, with supermarkets and hypermarkets, as well as mass merchandisers, offering a convenient buying experience for the working population and children.
Foot-counts in these retail outlets remain a crucial metric for market success.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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