Overview of the global wearable camera market

As per the Technavio’s market research report, the global wearable camera market is expected to grow rapidly and post a CAGR of close to 17% during the forecast period. The high penetration of wearable camera in the adventure tourism industry will drive the growth prospects for the global wearable camera market from 2017 to 2021. Wearable cameras are increasingly used to capture various outdoor sports events such as triathlon, adventure racing, freestyle skiing, climbing, trekking, snowboarding, and bicycling with low distortion of the frame, which positively impacts the market. Factors such as the increasing number of adventure tourists, growing number of safety standards for adventure tourism, enhancement of safety standards, and the improvement in various outdoor activity equipment, will boost the confidence of a multitude of users to participate in adventurous activities.

North America is currently the largest market for a wearable video camera since the region accounts for the highest per capita disposable income and will maintain its dominance over the projected period. The region comprises of a vast number of adventure enthusiasts, adventure destinations, and outdoor enthusiasts, and has a high per capita disposable income, which will be major factors fueling market growth in this region.

Competitive landscape and key vendors

The global wearable camera market is highly competitive and comprises of several vendors a global level. Some of the risk factors encountered by various vendors include intense competition, rapid technological advances, and frequent changes in consumer preferences. Also, vendors are increasingly focusing on distinguishing their product and service offerings through clear and unique value propositions to survive and succeed in this strong competitive environment. Vendors are increasingly competing against each other based on factors such as offering innovative product features, a guarantee of high-quality images, low prices, and easy availability.

Key vendors in this market are -

• Drift
• Garmin
• iON
• Rollei
• Sony

Other prominent vendors in the market include BRAUN PHOTO TECHNIK, Brinno, Chilli Technology, Delkin Devices, Hitachi, iSAW, JVC, Liquid Image, Looxcie, Mobius ActionCam, Pivothead, Pyle Audio, Toshiba, VIOFO, and VIEVU.

Segmentation by type and analysis of the wearable camera market

• Head mounted
• Body mounted
• Ear-mounted
• Camera glasses

During 2016, the global wearable camera market was led by the head-mounted cameras or the head camera segment and the segment is expected to remain dominant throughout the projected period. The market segment is experiencing an increasing penetration of head-mounted cameras in the professional user segment like sports. With the increasing demand for the first-person view, sports like cricket and Formula 1 are increasingly making use of head cameras. Also, the emergence of lightweight head cameras like 3RDi that are used as a substitute for recording using a smartphone, will also fuel the grwoth of the market segment.

Segmentation by end user and analysis of the wearable camera market

• Residential
• Commercial

The residential segment accounted for the major shares during 2016and is expected to experience significant growth during the estimated period as well. Factors such as the growing demand for body cameras from developed countries, the popularity of wearable cameras, the increasing penetration of the Internet, and the rise number of adventure seekers, will fuel the adoption rate of wearable cameras in the residential segment.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global wearable camera market?
• What are the key market trends impacting the growth of the global wearable camera market?
• What are the challenges to market growth?
• Who are the key vendors in the global wearable camera market?
• What are the market opportunities and threats faced by the vendors in the global wearable camera market?
• What are the trending factors influencing the market shares of APAC, Eastern Europe, MEA, North America, South America, and Western Europe?
• What are the key outcomes of the five forces analysis of the global wearable camera market?

Technavio also offers customization on reports based on specific client requirement.

Wearable cameras are specially designed cameras aimed to capture videos in a unique, first-person perspective. Wearable cameras usually clip on to an article of clothing such as a shirt, belt, harness, hat or helmet to create videos while the operator is in motion. With several efficient wearable camera providers competing to gain maximum revenue shares, the upcoming industry research report from Technavio on global wearable camera market for the forecast period of 2017 to 2021 will help clients develop strategies to attain higher market share. To give detailed insights into the global market landscape, our market research analysts identify and analyze reasons that play an imperative role in the growth of the overall media and entertainment sector. Also, Technavio’s reports provide detailed information on all the suppliers who hold significant shares in the wearable camera market.

To support client’s achieve specific business requirements, this upcoming market research report on the wearable camera market also takes into account the growth of other similar markets such as connected devices market and network camera market, which are expected to grow at a CAGR of about 5% and around 43%, respectively by 2021. The increasing focus on several industrial sectors like the consumer electronics and the Internet and e-commerce industries towards advanced technology and changing consumer preference will contribute significantly to the growth of the market. As per our market research analysts, the demand for wearable cameras is increasing as people are keen to share photos and videos with their friends through social networking sites. This ability of smart cameras to instantly share media content on social networking sites and platforms is expected to augment growth in the wearable camera market in the coming years. 

The upcoming market research report also identifies the key drivers, emerging trends, as well as the challenges currently experienced by the automation sector. To offer a realistic picture of the future direction of the industrial automation industry, this market study also offers analysis on the changing competitive landscape along with the products and services offered by market-leading companies and their presence across various geographical regions.