Overview of the global MAT services market

The global MAT services market is anticipated to grow rapidly and will post a CAGR of more than 18% during the forecast period. The rapid implementation of agile testing and test automation services will drive the mobile application testing (MAT) services market growth for the next four years. Some of the major factors responsible for the growing demand for MAT services is the increasing use of automation tools that focuses on the quality of the product from the initial phase of software development to the product delivery stage. Moreover, the use of automated testing tools reduces the time spent on the entire testing process and the test code that is written just once can be used for a lifetime with little maintenance. Furthermore, it has been observed that the increasing number of agile testing services will enable faster development of software products and implementation of applications.

Therise of as-a-service model for application testing will drive the global MAT services market growth during the forecasted period. One of the major factors responsible for the growing adoption of as-a-service models such as enterprise as a service (EaaS) model is its ability to enable information technology (IT) professionals to perform MAT in a holistic IT environment over a secure IT infrastructure.

Competitive landscape and key vendors

As per the mobile app testing (MAT) services market analysis report, this sector is highly competitive and diversified owing to the presence of a large number of regional and international vendors across the globe. It has been observed that vendors are increasingly adopting competitive pricing strategies and value-added features, which will further drive the competition among leading vendors. Furthermore, these vendors are increasingly developing innovative testing solutions for enterprise application developers to reduce IT complexities in the MAT process.

Key vendors in this market are -

• Accenture
• Capgemini
• IBM
• Wipro

Other prominent vendors in the market include Cognizant, Computer Sciences, Cigniti, Sopra Steria, Hewlett-Packard Enterprise, Infosys, NTT Data, Tata Consultancy Services, Tech Mahindra, and QualiTest.

Segmentation by end-user and analysis of the MAT services market

• BFSI
• Telecom
• IT
• Retail
• Media

The banking, financial services, and insurance (BFSI) sector accounted for the majority of the market share during 2016 and will continue to dominate the market for the next four years. Some of the major factors responsible for the growing consumption of application testing tools in the BFSI sector is the increasing need for enabling customers’ access to financial services through the mobile platform and the continuous engagement of these customers.

Segmentation by geography and analysis of the MAT services market

• Americas
• APAC
• EMEA

In terms of geography, the Americas accounted for the majority market share during 2016 and will continue to dominate the market until the end of 2021. Some of the main contributors to the growing market in the region are the increased consumerization of data services and location-based applications in the sector. Also, the market witnessed a high degree of application and software development, testing, and maintenance in the region because of the increased consumerization of technology in the BFSI sector.

Key questions answered in the report include

• What will the mobile application testing (MAT) services market worth, market size and the growth rate be in 2021?
• What are the key factors driving the global mobile application testing (MAT) services market?
• What are the key market trends impacting the growth of the global mobile application testing (MAT) services market?
• What are the challenges to market growth?
• Who are the key vendors in the global mobile application testing (MAT) services market?
• What are the market opportunities and threats faced by the vendors in the global mobile application testing (MAT) services market?
• What are the trending factors influencing the market shares of the Americas, APAC, and EMEA?
• What are the key outcomes of the five forces analysis of the global mobile application testing (MAT) services market?

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