Global male aesthetics market forecast

According to the male aesthetics industry analysis, Technavio’s market research analyst predicts the global male aesthetics market to grow steadily at a CAGR of above 7% by 2021. One of the primary drivers for this market is the rise in the demand for non-surgical procedures. This rise in a number of non-surgical procedures is due to the growth in the popularity and acceptance of minimally invasive and non-invasive procedures for facial resurfacing and body contouring procedures, hair removal, and hair regrowth, especially among men. For instance, laser treatments are among the most popular non-invasive procedures in demand. Other than laser hair removal, the laser is also gaining popularity in fat and cellulite removal treatment. Consequently, the increased advantages provided by invasive and non-invasive procedures have increased the level of preference and acceptance of male aesthetics, thus contributing to the revenue of the global male aesthetics market.   

One of the latest trends gaining traction in this market is the increasing adoption of home-use energy-based aesthetic devices. It has been observed that there is a rise in demand for home-use energy-based aesthetic devices among consumers. This is because they provide substantial savings in terms of cost and time as compared to visits to beauty clinics. Moreover, the increasing awareness of the home-use aesthetic devices coupled with the improvement in features such as ease of use and safety is increasing the adoption of the products across the globe. This increasing adoption of home-use products will, in turn, augment the male aesthetics industry growth during the forecast period.

Competitive landscape and key vendors

The global male aesthetics market is characterized by the presence of diversified international and regional vendors. With international players consistently increasing their footprint in the market, the regional vendors are finding it increasingly difficult to compete with larger players, especially on features such as quality, pricing, market reach, and financial resources.

Leading vendors in the market are 

• Allergan
• Cutera
• Cynosure
• Merz Pharma
• Galderma
• Lumenis
• Syneron Medical
• Valeant Pharmaceuticals

Other prominent vendors in the male aesthetics market include Alma Lasers, AQTIS Medical, AART, Andrew Technologies, Body BeneFits, BTL Industries, Chromogenex, Deka Laser Technologies, Erchonia, Energist North America, Ellman International, Ellipse, EndyMed, Fotona, Lutronic, Genesis Biosystems, HCBeauty, Human med, Invasix Aesthetic Solutions, LABORATORY OBVIELINE, Qufu Guanglong Biochem, Radiancy, Sciton, Sharplight Technologies, Suneva Medical, Tria Beauty, Ulthera, VCA Laser, Venus Concept, Viora, and ZELTIQ Aesthetics.

Segmentation by product and analysis of the male aesthetics market

• Surgical procedures
• Non-surgical procedures

During 2016, the non-surgical procedure segment dominated the male aesthetics market and accounted for a major part of the overall market share. Factors such as less process time, shorter recovery time, little or no pain, reduced risks of side-effects, reduced healthcare cost, and higher accuracy rate is some of the key factors responsible for the dominance of this segment in the global market.

Geographical segmentation and analysis of the male aesthetics market

• Americas
• APAC
• EMEA

In this market study, analysts have estimated the Americas to dominate the male aesthetics market during the forecast period. The US, Brazil, and Mexico are the highest revenue contributors in the male aesthetics market. This is attributed to a greater awareness and social acceptance regarding aesthetic procedures among men in these countries.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global male aesthetics market?
• What are the key market trends impacting the growth of the global male aesthetics market?
• What are the challenges to market growth?
• Who are the key vendors in the global male aesthetics market?
• What are the market opportunities and threats faced by the vendors in the global male aesthetics market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global male aesthetics market?

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