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01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Global Home Improvement Market
06.1.1 Market Overview
06.2 Global Home Decorative Materials Market
06.2.1 Market Size and Forecast
06.3 Five Forces Analysis
07. Geographical Segmentation
07.1 Global Home Decorative Materials Market by Geography
07.2 Home Decorative Materials Market in Americas
07.2.1 Market Size and Forecast
07.3 Home Decorative Materials Market in Europe
07.3.1 Market Size and Forecast
07.4 Home Decorative Materials Market in APAC
07.4.1 Market Size and Forecast
07.5 Home Decorative Materials Market in MEA
07.5.1 Market Size and Forecast
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Trends and their Impact
15. Vendor Landscape
15.1 Competitive Scenario
15.1.1 Key News
15.2 Market Vendor Ranking Analysis 2014
15.2.1 Home Depot
15.2.2 Lowe's
15.2.3 Walmart
15.3 Other Prominent Vendors
16. Key Vendor Analysis
16.1 Home Depot
16.1.1 Key Facts
16.1.2 Business Overview
16.1.3 Product Segmentation by Revenue
16.1.4 Geographical Segmentation by Revenue
16.1.5 Business Strategy
16.1.6 Key Information
16.1.7 SWOT Analysis
16.2 Lowe's
16.2.1 Key Facts
16.2.2 Business Overview
16.2.3 Product Segmentation
16.2.4 Geographical Segmentation by Revenue
16.2.5 Business Strategy
16.2.6 Key Information
16.2.7 SWOT Analysis
16.3 Walmart
16.3.1 Key Facts
16.3.2 Business Overview
16.3.3 Business Segmentation by Revenue 2014
16.3.4 Business Segmentation by Revenue 2013 and 2014
16.3.5 Geographical Segmentation by Revenue 2014
16.3.6 Business Strategy
16.3.7 Recent Developments
16.3.8 SWOT Analysis
17. Other Prominent Vendors
17.1 BAUHAUS
17.2 Bunnings
17.3 Carrefour
17.4 Homebase
17.5 Kingfisher
17.6 KOMERI
17.7 Leroy Merlin
17.8 Menard
17.9 OBI
17.10 RONA
18. Other Reports in this Series
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