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The in-flight entertainment systems market size is estimated to grow at 4.38% between 2024 and 2028. The market size is forecast to increase by USD 1.11 billion. The growth of the market depends on several factors such as the technological advancements and partnerships, the increasing demand for media and connectivity for a better travel experience, and the increasing air passenger traffic.
The report includes a comprehensive outlook on the In-flight entertainment systems market, offering forecasts for the industry segmented by Aircraft Type, which comprises wide-body, narrow-body, and business jet. Additionally, it categorizes Product into hardware, connectivity, and content, and covers Geography regions, including North America, APAC, Europe, Middle East and Africa, and South America. The report provides market size, historical data spanning from 2018 to 2022, and future projections, all presented in terms of value in USD million for each of the mentioned segments. The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Anuvu Operations LLC, Bluebox Aviation Systems Ltd., Burrana Pty Ltd., Deutsche Lufthansa AG, DivX LLC, FDS Avionics Corp., GOGO LLC, Honeywell International Inc., Panasonic Corp., Safran SA, SITA, Thales Group, Viasat Inc., and Inflight VR Software GmbH
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The increasing demand for media and connectivity for a better travel experience is the key factor driving market growth. The global IFE systems market is projected to grow due to the high demand for entertainment devices for long-distance flights to make time-consuming journeys enjoyable and comfortable. The increased proliferation of mobile devices, such as smartphones, laptops, and tablets, has prompted airlines to start offering wireless IFEC services to passengers, thereby providing them access to a wide spectrum of stored and streaming entertainment content and other connectivity services.
In addition, with the advancement in air travel technology, long-haul aircraft have reduced the need for stop-overs and have consequently increased flight durations. Besides, as passengers are increasingly inclined toward airlines that offer in-flight connectivity services, airlines are forming strategic collaborations with connectivity providers that help the aircraft get connected through ATG and satellite networks. This is driving the growth of the market during the forecast period.
The growing trend of BYOD aboard aircraft is the primary trend shaping market growth. Nowadays, airlines across the world are investing greatly in the implementation of contemporary satellite broadband and connectivity technologies in order to meet the growing demands of passengers. With the growth in wireless connectivity and increasing adoption of the bring-your-own-device (BYOD) trend, passengers increasingly prefer wireless services for IFEC.
Moreover, the BYOD trend has prompted many airlines to eliminate the back-seat IFE systems, thereby reducing the overall weight of the aircraft and increasing the savings on fuel costs. Besides, as most passengers carry their own devices in the aircraft, some airline carriers, such as JetBlue and American Airlines, have started to invest in entertainment options that stream directly to personal devices. Thus, such factors are expected to drive the growth of the market during the forecast period.
Privacy and cybersecurity issues is a challenge that affects market growth. Administrative regulations pertaining to the IFEC integration into aircraft in countries such as the US are further expected to throttle the industry growth. These regulations restrict the IFEC integration to a certain degree to offer safe travel to passengers and minimize the possibility of mishaps associated with the cabling and weight of IFEC systems.
Furthermore, in many other industries, the aviation industry is also vulnerable to hacking. In July 2023, American Airlines was subject to a more sophisticated cyberattack, which resulted in the compromise of the Microsoft 365 environment and the disclosure of PII data of over 1,700 employees through a phishing email sent to an employee. Thus, such factors are expected to impede the growth of the market during the forecast period.
This in-flight entertainment systems market report extensively covers market segmentation by aircraft type (wide-body, narrow-body, and business jet), product (hardware, connectivity, and content), and geography (North America, APAC, Europe, Middle East and Africa, and South America).
The wide-body segment is estimated to witness significant growth during the forecast period. Wide-body aircraft also referred to as Twin-aisle Aircraft, are characterized by their larger fuselage than their narrow-body counterparts, allowing them to carry a greater number of passengers. As a result, they are a popular choice for long-distance flights and international voyages. In-flight entertainment systems are essential components of wide-body aircraft, as they are designed to ensure a comfortable flying experience for passengers during long-haul flights.
Get a glance at the market contribution of various segments View the PDF Sample
The wide-body segment was the largest segment and was valued at USD 2.06 billion in 2018. The global in-flight entertainment systems market for wide-body aircraft is driven by the increasing need for sophisticated and advanced entertainment solutions. Long-haul travelers expect an immersive and high-quality entertainment experience, putting pressure on airlines and in-flight entertainment systems suppliers to continually innovate and deliver cutting-edge systems. Thus, such factors under the wide-body segment will expand the growth of the global in-flight entertainment systems market during the forecast period.
Hardware is an important component that runs the connectivity and entertainment platforms, as well as acts as an interface through which a passenger can access digital communication and provides access to passengers to stream content onboard. Moreover, airline operators tend to be more inclined toward stakeholders or suppliers with considerable experience in the market and dependable aftersales service rather than selecting suppliers with limited experience but cost-effective solutions. As a result, market players are focusing on gaining the trust of their customers by offering innovative products with excellent after-sales service. Thus, such factors are expected to propel the growth of the market in the hardware segment over the forecast period.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Aircraft Type
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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