Global Mobile Anti-Malware Market 2016-2020

Outlook of the mobile anti-malware market

Extensive research carried out by the analysts at Technavio has shown that the global mobile anti-malware market to grow at an impressive CAGR of more than 17% during the forecast period. With the increasing use of Internet on mobile devices, the market for mobile anti-malware has a positive outlook in the coming years. People are highly dependent on mobile devices because of the growing need for connectivity. Hackers can easily gain access to critical information stored on the mobile devices which have led to an augmented demand for mobile anti-malware to ensure complete security of mobile devices. Moreover, the increased use of advanced devices with operating systems like Ubuntu, Mint, Chrome, SteamOS, and Android make mobile devices more vulnerable to malware attacks. Furthermore, the Internet on mobile devices is used for many purposes like uploading pictures, reading email attachments, downloading documents, and making online transactions. During such use, the devices sometimes get connected to a virtual private network inside a corporate firewall. As these devices are not secure, it becomes easy for the hackers to gain unauthorized access to corporate networks and firewalls. The rising need to stay connected to the Internet on mobile devices will spur the growth prospects of this market during the forecast period.

In this industry research report, the analysts have estimated factors like the growing popularity of cloud-based anti-malware to propel the growth prospects of the mobile anti-malware market in the coming years. As cloud offers a convenient and cost-effective way to store critical business data, it is imperative for SMBs worldwide to employ cloud security solutions such as cloud anti-malware. The adoption of premise-based security software among SMBs is limited to budget constraints, few resources, and lack of expertise to address security problems, whereas cloud-based anti-malware does not require any hardware or software and can be controlled remotely, making it cost-effective. Moreover, cloud-based anti-malware respond faster to new security threats and unauthorized activities. Furthermore, cloud-based anti-malware gets updated on the central server in the cloud and is available to all the end-users. The rising demand for cloud-based anti-malware will contribute to the growth of this market in the coming years.

Segmentation by end-users and analysis of the mobile anti-malware market

• BFSI
• Government
• Healthcare
• Retail