Overview of the global lambskin condom market

Technavio’s market research report predicts that the global lambskin condom market will grow at a CAGR of above 2% during the forecast period. The rising use of non-latex condoms in developing countries is one of the primary drivers for market growth. It is observed that the increasing number of consumers discovering areas to enhance their sexual experiences have led to the utilization of non-latex condoms. Also, the comfort and feel of these products drive the popularity of these products, and the ultra-thin membrane of the lambskin condom raises the sexual experience by offering better heat transfer and low penis constriction. Moreover, the rising per capita disposable income and the increasing middle-income population is also expected to increase the demand for high-priced advanced products in the future. Countries such as Malaysia, India, Indonesia, and Vietnam have witnessed a rise in their gross domestic product (GDP) which raised their purchasing power and standards of living, particularly in the urban areas. This, in turn, is expected to increase the penetration of non-latex condoms and is anticipated to propel the growth of the lambskin condom market during the forecast period.

One of the latest trends that will gain traction in the lambskin condom market is the rising awareness through social media marketing. Marketing through social media assists manufacturers to reach out to a larger consumer crowd and attract new consumers. Social media also aids manufacturers to increase awareness about lambskin condoms and their advantages. Moreover, owing to the rise in social media users, vendors and marketers are compelled to invest in social media marketing to attract young adults and raise their profit numbers. Furthermore, successful rates are bigger on online platforms as it offers improved accessibility, reviews, and range to consumers, which will again induce vendors to focus on digital marketing platforms such as social media. 

Competitive analysis and key vendors

The global lambskin condom market is characterized by the presence of limited players that are privately owned, operated, and dealing with various segments. The vendors in the sheepskin condoms market are currently focusing on marketing their products on their websites and are also partnering with other e-commerce sites to market their products.

Key vendors in the market are:

• Church & Dwight
• Ansell
• Reckitt Benckiser
• Sagami Rubber Industries

Other prominent vendors include Shandong Geamay Latex Technology (Polyurethane condom manufacturer), Sir Richard's, Shandong Diligent Group, and Okamoto Industries.

Segmentation by distribution and analysis of the lambskin condom market

• Online
• Retail

During 2016, the online distribution segment dominated the lambskin condom market and is expected to continue the dominion over the next four years. Benefits such as the privacy offered by online stores, the ability to have discussions about the products, and consumer preferences through online chats and forums, will drive the growth of the sheepskin condoms market in this segment.

Geographical segmentation and analysis of the lambskin condom market

• Americas
• APAC
• EMEA

In terms of geography, APAC led the lambskin condom market during 2016 and is foreseen to continue the domination during the forecast period as well. The increasing demand for lambskin condoms due to the rising awareness among the consumers in the region will be the major factor propelling the growth of the sheepskin condoms market.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global lambskin condom market?
• What are the key market trends impacting the growth of the global lambskin condom market?
• What are the challenges to market growth?
• Who are the key vendors in the global lambskin condom market?
• What are the market opportunities and threats faced by the vendors in the global lambskin condom market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global lambskin condom market?

Technavio also offers customization on reports based on specific client requirement.