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Global Content Publishing Market 2017-2021

  • Published: Feb 2017
  • Pages: 74
  • SKU: IRTNTR11568
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Global content publishing market overview

The global content publishing market forecast report predict that this industry will grow at a steady rate and will post a CAGR of more than 1% during the forecast period. The growing adoption of e-books will drive the growth prospects for the global content publishing market for the next four years. The publishers and readers are increasingly relying on e-books, electronic editing, and online subscription business models, which enables them to save a lot of time and money. Also, authors are no more required to obtain approval from various publishers before publishing their content. Furthermore, the emergence of e-commerce sites will further drive the availability of e-books, which offers benefits like easy payment options, prompt delivery, and hassle-free return policies. These online authors are increasingly gaining the trust of their customers, which will further drive the demand for content publishing across the globe.

In terms of geography, the Americas accounted for the majority market share during 2016 and will continue to dominate the market until the end of 2021. Some of the major factors responsible for the market’s growth in the region is the increasing acceptance of digital technology, improvements in broadband infrastructure, and the growing number of digital magazine and e-book readers.

Competitive landscape and key vendors

Table of Contents

PART 01: Executive summary

PART 02: Scope of the report

  • Market overview
  • End-user segments
  • Base year and forecast period
  • Vendor segmentation
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by type

  • Global content publishing market by type
  • Global content publishing market by newspaper publishing
  • Global content publishing market by magazine publishing
  • Global content publishing market by book publishing
  • Global content publishing market by music publishing

PART 07: Market segmentation by publishing platform

  • Global content publishing market by traditional publishing platform

Global content publishing market by digital publishing platform

PART 08: Geographical segmentation

Content publishing market in Americas

  • Content publishing market in APAC
  • Content publishing market in EMEA

PART 09: Key leading countries

PART 10: Market drivers

Growing adoption of e-books

  • Rise in number of music service subscriptions
  • Low dependency of digital publishing on distribution channels

PART 11: Impact of drivers

PART 12: Market challenges

  • Challenges in integrating with multiple platforms
  • Piracy concerns
  • Presence of alternatives
  • Increased access to free and low-cost online content

PART 13: Impact of drivers and challenges

PART 14: Market trends

  • Growing popularity of POD
  • Rise in number of indie and self-published authors
  • Use of programmatic advertising in digital content publishing

PART 15: Vendor landscape

  • Competitive scenario
  • Key leading vendors
  • Other prominent vendors

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

Tags: marketing strategy, content marketing, marketing and advertising, advertising services, advertising costs, advertising media, advertising campaigns,

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