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The video managed services market size is forecast to increase by USD 19.21 billion at a CAGR of 55.91% between 2023 and 2028. The market is experiencing significant growth due to several key trends and challenges. One major driver is the need for organizations to focus on their core competencies and improve operational efficiency by outsourcing video managed services. Another trend is the increasing automation in managed services, which is enabling service providers to offer more cost-effective and scalable solutions. However, system integration and interoperability issues persist, as video content is often sourced from multiple platforms and requires seamless integration with various systems and workflows. Addressing these challenges will be crucial for market growth and the development of innovative video managed services solutions.
The market is experiencing significant growth due to the increasing adoption of cloud videoconferencing and huddle room technology. Visual collaboration tools, including unified conferencing solutions, are becoming essential for business-to-business (B2B) and business-to-consumer (B2C) communications. Large enterprises are investing heavily in software and hardware to support their IT operations and enable remote workforces. The market encompasses various sectors, including government organizations and public justice institutions, which rely on video conferencing for critical communications. Video management software and surveillance technologies, such as CCTV , are integral to the market, with big data analytics, AI, and ML environments playing a crucial role in enhancing video processing capabilities.
Moreover, OTT platforms and electronic components are essential components of the market, while networking equipment and ICT spending continue to drive growth. Video surveillance techniques are increasingly being adopted for security purposes, and video conferencing is becoming a standard tool for conferencing solutions. The market is expected to witness continued innovation, with advancements in AI, ML, and networking technologies set to shape the future landscape.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The enterprises segment is estimated to witness significant growth during the forecast period. The market is experiencing significant growth due to the increasing adoption of Cloud Videoconferencing and Huddle Room Technology. Visual Collaboration tools, including Unified Conferencing solutions, are becoming essential for Business-to-Business (B2B) and Business-to-Consumer (B2C) communications in Large Enterprises, SMEs, and IT operations. Software and Hardware advancements in this domain facilitate seamless integration of Artificial Intelligence (AI) and Machine Learning (ML) Environments, enhancing productivity rates. MSPs provide Remote Monitoring and Management (RMM) software and Professional Services Automation (PSA) software to manage Cloud-based solutions, OTT , Video on Demand (VOD), Direct-to-Consumer OTT, and Electronic components. Networking equipment and ICT spending continue to fuel the market's expansion.
Furthermore, video conferencing is not only transforming Workforce collaboration but also revolutionizing sectors like Government organizations, Public justice institutions, Conferencing solutions, Educational institutes, Healthcare verticals, and Security agencies. Surveillance technologies, including Video surveillance techniques, are crucial for maintaining security and ensuring connectivity tools' optimal performance. Telemedicine and other productivity-enhancing applications are driving growth in the market. Additionally, the increasing threat of terror attacks necessitates advanced security measures for conferencing solutions.
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The enterprises segment accounted for USD 898.60 million in 2018 and showed a gradual increase during the forecast period.
APAC is estimated to contribute 44% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The market in North America is experiencing significant growth due to the region's advanced technology adoption in various industries, including industrial, retail, and BFSI. With the presence of some of the world's most advanced economies, there is a rising demand for managed services such as data processing, outsourcing, and internet services. Additionally, the integration of cloud-based services, automation solutions, and AI into operational and supply chain operations is leading to the emergence of new intelligent video managed services. Moreover, regulatory compliance is a major driver for the growth of video managed services in North America, particularly in countries like Canada and the US, where government regulations are increasingly focused on cybersecurity due to the increasing number of cyberattacks on hosted servers.
Furthermore, the market is also witnessing the adoption of video managed services in various sectors, such as government organizations, public justice institutions, educational institutes, healthcare verticals, and business-to-business and business-to-consumer sectors. Furthermore, the use of video managed services is expanding beyond conferencing solutions to include video surveillance techniques, telemedicine, and connectivity tools. The market is also witnessing the adoption of electronic components and networking equipment, as well as cloud-based solutions, OTT platforms, VOD, D2C OTT, and RMM and PSA software. The implementation of these technologies is expected to enhance productivity rates, improve security, and provide better citizen services in various sectors.
In conclusion, the market in North America is poised for significant growth due to the region's advanced technology adoption, regulatory requirements, and the integration of AI, ML environments, and cloud-based solutions. The market is expected to witness growth in various sectors, including government organizations, public justice institutions, educational institutes, healthcare verticals, and business-to-business and business-to-consumer sectors. The adoption of video managed services is also expected to enhance productivity rates, improve security, and provide better citizen services through the use of video surveillance techniques, telemedicine, and connectivity tools.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The need to focus on core competencies and improve efficiency is the key driver of the market. In today's business landscape, firms are increasingly relying on managed services and IT outsourcing to optimize their operations and focus on their core competencies. One such area of outsourcing is video managed services, which encompasses the deployment and management of CCTV cameras and video management software. This approach enables companies to reduce content development costs and leverage advanced technologies like artificial intelligence, while avoiding the need for significant investment in resources and infrastructure. The market caters to various sectors, including large corporations, educational institutions, retail environments, manufacturing industries, hospitality businesses, airports, ATMs, banks, residential buildings, and religious places. These services are accessible via WANs, ensuring security and reliability for city surveillance networks and smart city projects.
Furthermore, managed service providers offer professional services, including video management solution implementation and maintenance, to ensure optimal performance and cybersecurity protection against potential cyber assaults. Cloud deployment is a popular choice for video managed services due to its scalability and cost-effectiveness. The VMS industry continues to evolve, with advancements in technology driving the adoption of managed services for security cameras and surveillance systems in various industries. This trend is expected to persist, as firms seek to enhance their operational efficiency and security while minimizing capital expenditures.
Increasing automation in managed services is the upcoming trend in the market. The market is witnessing significant growth due to the automation of video managed services, which enhances business process efficiencies in various industries. Automation in managed services enables organizations to effectively manage intricate IT environments and optimize operational workflows. In the context of video managed services, automation connects disparate departments and functions within an organization, eliminating the need for redundant IT processes. Moreover, large corporations, educational institutions, retail environments, and manufacturing industries are increasingly adopting video management solutions for security and surveillance purposes. The deployment of video management systems (VMS) in WANs fortifies security against cyber assaults. The integration of artificial intelligence and machine learning in VMS further enhances the capabilities of video managed services.
Furthermore, smart city projects, including city surveillance networks, airport security, ATMs, banks, residential buildings, religious places, hospitality businesses, and retail industries, are significant contributors to the growth of the market. Professional services and managed services providers offer cloud deployment options for video managed services, ensuring scalability and cost savings. The VMS industry continues to evolve, providing advanced features and functionalities to cater to the diverse needs of various sectors.
System integration and interoperability issues is a key challenge affecting the market growth. In today's digital age, the use of video managed services, including Video Management Software (VMS) and CCTV cameras, is expanding across various industry verticals such as retail environments, large corporations, educational institutions, and smart city projects. The integration of advanced technologies like artificial intelligence and cloud deployment in video management solutions is driving this growth. However, the implementation of these systems comes with challenges, particularly in terms of content development costs and system integration. Security concerns, such as cyber assaults, are also a major concern for organizations deploying video management systems in WANs. To address these challenges, managed services providers offer professional services to ensure seamless integration of VMS with existing IT infrastructure.
Moreover, this includes integrating security cameras in retail environments, city surveillance networks, manufacturing industries, hospitality businesses, airports, ATMs, banks, residential buildings, and religious places. Moreover, managed services providers help organizations navigate the complexities of IT system integration, ensuring interoperability and system reliability. This is crucial in preventing technical glitches during video conferencing and maintaining operational efficiencies. With the increasing adoption of video managed services in various sectors, the VMS industry is expected to grow significantly in the coming years.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Applied Global Technologies: The company offers video managed services such as Audio Visual and Video Endpoint management services and Third Party Multipoint Control Unit (MCU) management services.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market is experiencing significant growth due to the increasing adoption of cloud videoconferencing, huddle room technology, and visual collaboration solutions. Large enterprises, SMEs, business-to-business, and business-to-consumer organizations are investing in unified conferencing software and hardware to enhance productivity and connectivity. The market is also driven by the integration of AI, ML environments, and big data analytics in conferencing solutions. MSPs, RMM software, and PSA software are providing cloud-based solutions to manage and optimize video conferencing infrastructure. OTT platforms, VOD, d2c OTT, and electronic components are essential for the delivery and management of video content. The market is expanding into verticals such as government organizations, public justice institutions, educational institutes, healthcare verticals, and security agencies.
Furthermore, video conferencing is becoming a crucial tool for workforce collaboration, telemedicine, and connectivity tools. Video surveillance techniques are also gaining popularity for security agencies and authorities to ensure public safety, especially in the wake of terror attacks. The ICT spending on networking equipment and video conferencing solutions is expected to continue growing in the coming years.
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Market Scope |
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Report Coverage |
Details |
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Page number |
140 |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 55.91% |
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Market growth 2024-2028 |
USD 19.21 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
37.62 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 44% |
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Key countries |
US, China, India, Canada, and Germany |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Adtech Systems LLC, Applied Global Technologies, AT and T Inc., AVI SPL LLC, BT Group Plc, Cameo Global Inc., Cinos Ltd., Cisco Systems Inc., Gurusons Communications Pvt. Ltd., ideyaLabs, Internet MegaMeeting LLC, Macro Technologies, Nippon Telegraph And Telephone Corp., Plantronics Inc., Premiere Global Services Inc., Radio Technical Services Ltd., Sota Solutions Ltd., TELUS Corp., Vega Technology Ltd., and ZTE Corp. |
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Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
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Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by End-user
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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