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The touch screen market size is forecast to increase by USD 17.23 billion at a CAGR of 5.26% between 2023 and 2028. The market is experiencing significant growth due to several driving factors. The increasing adoption of smart homes and IoT devices is fueling the demand for touch screens in various applications. Moreover, the rising trend of flexible and foldable touchscreen displays is expanding the market's scope in consumer electronics and automotive industries. However, the high cost of production of touch screen displays remains a major challenge for market growth. Manufacturers are investing in research and development to reduce production costs and improve the technology's efficiency. The market is expected to witness steady growth in the coming years, driven by these trends and challenges.
The market is experiencing significant growth due to the increasing demand for interactive and user-friendly electronic display screens. Spare parts for touch-based devices, such as tablets and smartphones, are in high demand as consumers seek to repair their devices instead of buying new ones. The retail sector, including cash registers and electronic vending machines, is embracing touch screens for their efficiency and ability to support smart retail applications. Interactive advertising and large-format touchscreens are revolutionizing the way businesses engage with customers in the hospitality industry. Touch screens are also being used in various sectors, including smart homes, navigation screens, digital rear-view mirrors, dashboards, whiteboards, and diagnostic tools in automobile repair shops.
In addition, touch screens are increasingly being used in electronic voting machines, computers, and educational sector classrooms as an information processing system. Finger touch technology is enabling the creation of infographics and interactive displays, further expanding the applications of touch screens in various industries.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The personal use segment is estimated to witness significant growth during the forecast period. The market is experiencing significant growth due to the increasing use of touchscreen technology in various applications, particularly in the realm of interactive advertising, large-format touchscreens, and interactive displays. Touch-based devices, such as smartphones, tablets, laptops, and wearable devices, have become essential in our daily lives, offering users an intuitive and seamless experience through responsive touch interfaces and vibrant visuals. In the automotive industry, touchless display solutions and antimicrobial display solutions are gaining popularity in the context of smart homes, navigation screens, digital rear-view mirrors, and dashboards. Furthermore, touch displays are increasingly being integrated into whiteboards, tables, monitors, and LED-LCD and AMOLED screens, as well as in various industries such as medical imaging, electronic voting machines, and the educational sector.
Furthermore, the integration of artificial intelligence (AI), gesture recognition, adaptive learning algorithms, predictive analytics, and chatbots enhances the functionality and user experience of touch displays. Capacitive touchscreens and multi-touch capabilities are also crucial features that are driving the demand for touch displays in various applications. The touch display manufacturers and integrators continue to innovate and improve touch panel technology, making it an essential component of electronic visual displays in various industries, including grocery stores, diagnostic tools, automobile repair shops, and computers. Finger touch technology is revolutionizing the way we interact with electronic devices, making them more user-friendly and efficient.
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The personal use segment was valued at USD 36.14 billion in 2018 and showed a gradual increase during the forecast period.
APAC is estimated to contribute 44% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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Touchscreens have become an integral part of our daily lives, with their usage extending beyond mobile devices to various industries and applications. In North America, the market for touchscreen displays is thriving due to the region's technological advancements and consumer preference for interactive advertising and smart devices. Large-format touchscreens find extensive use in retail environments, such as electronic shelf labels and digital signages, offering real-time product information and accurate pricing. Interactive displays, including touch-based tables and whiteboards, are popular in the educational sector and offices for information processing and collaboration. Moreover, touchless display solutions and antimicrobial display solutions have gained traction in the wake of the pandemic, ensuring hygienic and safe interactions.
Furthermore, smart homes integrate touch-based devices like navigation screens, digital rear-view mirrors, and dashboard displays, enhancing convenience and functionality. Touch display manufacturers and integrators continue to innovate, introducing capacitive touchscreens with multi-touch capabilities, adaptive learning algorithms, predictive analytics, and gesture recognition. The adoption of touchscreen displays is not limited to consumer electronics, such as laptops and ATMs, but also extends to medical imaging technologies, diagnostic tools, and automobile repair shops. Electronic voting machines and computers are other significant applications of touch displays, ensuring efficient and accurate information processing. Overall, the market for touchscreen displays in North America is expected to grow significantly due to the increasing demand for interactive and user-friendly technologies.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The growing adoption of smart homes is the key driver of the market. Touchscreens have become an integral part of modern living spaces, particularly in the hospitality and smart home sectors. Infographics illustrate the growing trend towards touchscreen interfaces, which offer a more human-computer interactive experience compared to traditional computers.
Furthermore, touchscreen monitors, such as resistive and multi-touch varieties, have gained popularity due to their ability to provide intuitive and responsive human-computer interactions. In the hospitality industry, touchscreens are used extensively in self-service kiosks, point-of-sale systems, and digital signage. Meanwhile, wearable technologies like smartwatches and fitness bands incorporate touchscreens to offer users a more convenient and interactive experience.
The rising adoption of flexible and foldable touchscreen displays is the upcoming trend in the market. The global market is experiencing significant growth, driven by the emergence of flexible and foldable touchscreen displays. These innovative displays offer unparalleled versatility, enabling new design possibilities for a wide range of electronic devices. Infographics illustrate the impact of touchscreens in various industries, such as hospitality, where human-computer interface plays a crucial role. Traditional computers, tablets, and smartphones have been transformed by touchscreen monitors, with resistive and multi-touch technologies paving the way for advanced user experiences.
Furthermore, flexible and foldable displays are revolutionizing the market, allowing for devices that can bend, curve, and fold without compromising image quality or touch sensitivity. This versatility is driving adoption in sectors like wearable technologies, where portability and convenience are paramount. Foldable devices, such as foldable smartphones and tablets, offer users the flexibility to switch between compact and expanded modes, providing a balance between portability and screen real estate.
The high cost of production of touchscreen displays is a key challenge affecting the market growth. Touchscreen technology represents a significant advancement in human-computer interface, integrating a touch panel with a display device to create an interactive visual experience. Infographics in the hospitality industry, for instance, have benefited immensely from this technology. A touchscreen system primarily consists of a controller, a touch sensor, and a software driver.
Furthermore, the touch sensor, which can be resistive or multi-touch, is responsible for sensing the user's touch and translating it into data. Traditional computers and smartphones can be transformed into touchscreen systems by integrating this sensor. Wearable technologies, such as smartwatches, also employ touchscreen technology for user interaction. The touchscreen monitor responds to a change in electrical current or signal upon contact, enabling precise location detection and enhancing the overall user experience.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Elo Touch Solutions Inc.: The company offers a wide range of touchscreens such as 0702L 7 Touchscreen Monitor, 1002L 10 Touchscreen Monitor, 1302L 13 Touchscreen Monitor, 1502L 15 Touchscreen Monitor, and others.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market is experiencing significant growth due to the increasing demand for electronic display screens in various applications. Spare parts for touch screens are becoming essential as touch screen display becomes a standard feature in cash registers, electronic vending machines, tablets, and touch-controlled appliances. Fingertip movements such as tap pictures and moving elements on touch-sensitive input devices have replaced traditional keyboard and mouse interactions. Pressure-sensitive mechanisms have made touch screens more responsive, allowing for direct interaction through fingers or a pointer. Touch technology is not limited to consumer electronics but is also finding its way into schools and colleges with high-end specification display products.
Furthermore, retail, essential services, healthcare, and human interaction through voice recognition software like Google Assistant are determining factors driving the touch screen industry's growth. Infrared touch screens, LED segments, LCD, and OLED are some of the display technologies used in touch screens. Smart televisions, smart wearables, and display/digital signage are significant touch display industry applications. The touch technology market is expected to grow further with the integration of voice and touch-sensitive input, offering a more interactive and user-friendly experience.
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Market Scope |
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Report Coverage |
Details |
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Page number |
168 |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 5.26% |
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Market growth 2024-2028 |
USD 17.23 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
4.46 |
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Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 44% |
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Key countries |
US, China, Japan, India, and Germany |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
3M Co., AUO Corp., Baanto International Ltd., Barco NV, Crystal Display Systems Ltd., DISPLAX S.A., Elo Touch Solutions Inc., GestureTek technologies, Hon Hai Precision Industry Co. Ltd., Horizon Display Inc., JFC Industrial Co. Ltd., Leyard Group, LG Electronics Inc., Microchip Technology Inc., Microsoft Corp., NEC Corporation, Panasonic Holdings Corp., Qisda Corp., Samsung Electronics Co. Ltd., Tianma Microelectronics Co. Ltd., Truly International Holdings Ltd., and ViewSonic Corp. |
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Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
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Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Application
7 Market Segmentation by Screen Type
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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