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About M-commerce
Mobile commerce or m-commerce, as it is widely called, is the buying or selling of goods over a mobile-enabled platform. The high adoption of this platform has enabled various retail stores to go online and adopt more effective marketing strategies.With advances in technology, there is tremendous growth in the mobile device market, which has led to high adoption of smartphones and tablets worldwide. With the proliferation of technology and handheld devices, people are increasingly inclined to use cell phones to carry out their m-commerce activities.
Technavio's analysts forecast the M-commerce market in the US to grow at a CAGR of 25.72% over the period 2014-2019.
Covered in this Report
This report covers the present scenario and growth prospects of the M-commerce market in the US for the period 2015-2019. To calculate the market size, the report considers the sales of products and services through m-commerce. The report consolidates the revenues generated by using the following mobile devices:
• Tablet
• Smartphone
Technavio's report, M-commerce Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.
Key Vendors
• Alibaba
• Amazon.com
• Apple
• Barnes & Noble
• Costco Wholesale
• eBay
• Google
• Lowe's Companies
• MasterCard
• PayPal
• Sears Holdings
• Target
• The Home Depot
• Visa
• Walmart
Other Prominent Vendors
• Best Buy
• GameStop
• Groupon
• J. C. Penney
• Kohl's
• Kroger
• Liberty Interactive
• LL Bean
• Macy's
• Newegg
• Walgreen
Market Driver
• Growing Use of Mobile Devices
• For a full, detailed list, view our report
Market Challenge
• Privacy and Security Concerns
• For a full, detailed list, view our report
Market Trend
• High Growth in Mobile Advertising
• For a full, detailed list, view our report
Key Questions Answered in this Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Customer Segments
03.2.1 Individual Consumers
03.3 Base Year
03.4 Vendor Segmentation
03.5 Market Size Calculation and Segmentation
03.6 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Country Profile
06.1 Overview
06.1.1 Economic Indicators
06.1.2 Population Growth and Age Structure
06.1.3 Monetary Development and Inflation
07. Market Description
07.1 M-Commerce: Introduction
07.1.1 M-Commerce by Device
07.2 Advantages and Disadvantages
08. Market Landscape
08.1 Market Snapshot
08.2 Market Overview
08.3 Product Life Cycle of M-Commerce
08.4 M-Commerce Market in US
08.4.1 Market Size and Forecast
08.5 Five Forces Analysis
09. Segmentation of Market by Device
09.1 M-Commerce Market in US by Device 2014-2019
09.2 M-Commerce Market in US by Device 2014-2019
09.3 Tablet M-Commerce Market in US
09.3.1 Market Size and Forecast
09.4 Smartphone M-Commerce Market in US
09.4.1 Market Size and Forecast
10. Market Attractiveness
10.1 Market Attractiveness by Device
11. Buying Criteria
12. Market Growth Drivers
13. Drivers and their Impact
14. Market Challenges
15. Impact of Drivers and Challenges
16. Market Trends
17. Trends and their Impact
18. Vendor Landscape
18.1 Competitive Scenario
18.2 Competitive Analysis
18.3 Other Prominent Vendors
19. Key Vendor Analysis
19.1 Alibaba Group
19.1.1 Key Facts
19.1.2 Business Overview
19.1.3 Service Segmentation
19.1.4 Business Strategy
19.1.5 Recent Developments
19.1.6 SWOT Analysis
19.2 Amazon.com
19.2.1 Key Facts
19.2.2 Business Overview
19.2.3 Business Segmentation by Revenue 2013
19.2.4 Business Segmentation by Revenue 2012 and 2013
19.2.5 Geographical Segmentation by Revenue 2013
19.2.6 Business Strategy
19.2.7 Recent Developments
19.2.8 SWOT Analysis
19.3 Apple
19.3.1 Key Facts
19.3.2 Business Overview
19.3.3 Product Segmentation by Revenue
19.3.4 Geographical Segmentation by Revenue
19.3.5 Business Strategy
19.3.6 Recent Developments
19.3.7 SWOT Analysis
19.4 Barnes & Noble
19.4.1 Key Facts
19.4.2 Business Overview
19.4.3 Business Segmentation
19.4.4 Business Segmentation by Revenue 2013 and 2014
19.4.5 Business Strategy
19.4.6 Key Information
19.4.7 SWOT Analysis
19.5 Costco
19.5.1 Key Facts
19.5.2 Business Overview
19.5.3 Product Segmentation by Revenue
19.5.4 Geographical Segmentation by Revenue
19.5.5 Business Strategy
19.5.6 SWOT Analysis
19.6 eBay
19.6.1 Key Facts
19.6.2 Business Overview
19.6.3 Business Segmentation by Revenue 2013
19.6.4 Business Segmentation by Revenue 2012 and 2013
19.6.5 Geographical Segmentation by Revenue 2013
19.6.6 Business Strategy
19.6.7 Recent Developments
19.6.8 SWOT Analysis
19.7 Google
19.7.1 Key Facts
19.7.2 Business Overview
19.7.3 Business Segmentation by Revenue 2013
19.7.4 Business Segmentation by Revenue 2012 and 2013
19.7.5 Geographical Segmentation by Revenue 2013
19.7.6 Business Strategy
19.7.7 Recent Developments
19.7.8 SWOT Analysis
19.8 Home Depot
19.8.1 Key Facts
19.8.2 Business Overview
19.8.3 Product Segmentation by Revenue
19.8.4 Geographical Segmentation by Revenue
19.8.5 Business Strategy
19.8.6 Key Information
19.8.7 SWOT Analysis
19.9 Lowe's
19.9.1 Key Facts
19.9.2 Business Overview
19.9.3 Product Segmentation
19.9.4 Geographical Segmentation by Revenue
19.9.5 Business Strategy
19.9.6 Key Information
19.9.7 SWOT Analysis
19.10 MasterCard
19.10.1 Key Facts
19.10.2 Business Overview
19.10.3 Business Segmentation by Revenue 2013
19.10.4 Business Segmentation by Revenue 2012 and 2013
19.10.5 Geographical Segmentation by Revenue 2013
19.10.6 Recent Developments
19.10.7 SWOT Analysis
19.11 PayPal
19.11.1 Key Facts
19.11.2 Business Overview
19.11.3 Geographical Presence
19.11.4 Recent Developments
19.11.5 SWOT Analysis
19.12 Sears Holdings
19.12.1 Key Facts
19.12.2 Business Overview
19.12.3 Business Segmentation by Revenue
19.12.4 Business Strategy
19.12.5 Key Information
19.12.6 SWOT Analysis
19.13 Target
19.13.1 Key Facts
19.13.2 Business Overview
19.13.3 Product Segmentation by Revenue
19.13.4 Geographical Segmentation by Revenue
19.13.5 Business Strategy
19.13.6 Key Information
19.13.7 SWOT Analysis
19.14 Visa
19.14.1 Key Facts
19.14.2 Business Overview
19.14.3 Business Segmentation by Revenue 2013
19.14.4 Business Segmentation by Revenue 2012 and 2013
19.14.5 Geographical Segmentation by Revenue 2013
19.14.6 Recent Developments
19.14.7 SWOT Analysis
19.15 Walmart
19.15.1 Key Facts
19.15.2 Business Overview
19.15.3 Business Segmentation by Revenue 2014
19.15.4 Business Segmentation by Revenue 2013 and 2014
19.15.5 Geographical Segmentation by Revenue 2014
19.15.6 Business Strategy
19.15.7 Recent Developments
19.15.8 SWOT Analysis
20. Other Reports in this Series
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