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The mosquito repellents and care market size is forecast to increase by USD 2.76 billion at a CAGR of 4.5% between 2023 and 2028. The market is experiencing significant growth, driven by an increase in awareness campaigns by government organizations and sellers to mitigate the risks associated with mosquito-borne diseases. A key trend in the market is the rising demand for organic repellents, as consumers become more health-conscious and environmentally aware. However, competition from professional household insecticide services poses a challenge to market growth. Organic repellents, made from natural ingredients, offer a safer alternative to synthetic options, making them increasingly popular among consumers. Government initiatives and public health organizations' efforts to educate the public about the importance of mosquito control are also contributing to market growth.
Despite these positive factors, the market faces competition from professional pest control services, which offer comprehensive insect control solutions for households and businesses. Overall, the market is expected to continue growing, driven by increasing awareness, consumer demand for organic products, and ongoing efforts to mitigate the risks of mosquito-borne diseases.
Mosquito repellents have gained significant importance in today's world due to the increasing threat of insect-borne diseases such as Malaria, Dengue, and Zika. The primary ingredients in mosquito repellents include DEET, Cyfluthrin, Permethrin, Pyrethroids, Picaridin, and Citronella. DEET and Picaridin are popular choices due to their long-lasting protection against mosquitoes. The market for mosquito repellents is driven by factors such as urbanization, industrialization, and monsoon seasons that increase mosquito breeding. The rising awareness of insect-borne diseases and advertising campaigns promoting the use of mosquito repellents have also boosted market growth.
Online sales channels and home care products have emerged as significant segments in the mosquito repellent market. Eco-friendly alternatives, such as citronella oil, are gaining popularity due to growing concerns about the environmental impact of traditional repellents. The market for mosquito repellents is expected to grow further due to the increasing popularity of outdoor activities like hiking, picnics, and gardening. The Earth's global temperature rise and the subsequent increase in greenhouse gases have created an ideal environment for mosquitoes, making mosquito repellents an essential item for personal protection.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The self-applicable segment is estimated to witness significant growth during the forecast period. Mosquitoes pose significant health risks to populations worldwide due to the transmission of various diseases such as malaria, dengue fever, yellow fever, West Nile, Zika, Chikungunya, lymphatic filariasis, and dog heartworm. Mosquito breeding is influenced by monsoon seasons and the earth's global temperature rise, exacerbated by urbanization and industrialization. Mosquito repellents are essential in mitigating mosquito problems and associated health issues. DEET, Cyfluthrin, Permethrin, Pyrethroids, Picaridin, and Citronella are common active ingredients in mosquito repellent products, available as coils, sprays, creams and oils, vaporizers, and plant-based alternatives. Online sales channels and retail stores offer a wide range of options for consumers.
Climate change and insect population dynamics contribute to the growing demand for effective mosquito repellents. Insect-borne diseases pose significant health risks, making it crucial to prioritize mosquito control measures. Skin reactions to chemically derived repellents are a concern, leading to the development of more natural alternatives. Vector-borne diseases continue to be a major public health concern, necessitating ongoing research and innovation in mosquito repellent technologies.
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The self-applicable segment was valued at USD 6.12 billion in 2018 and showed a gradual increase during the forecast period.
APAC is estimated to contribute 49% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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Mosquitoes pose significant health risks to populations around the world, particularly during monsoon seasons when their breeding increases due to heavy rainfall. The Earth's global temperature rise and the resulting increase in greenhouse gases contribute to the proliferation of mosquito populations, exacerbating the risk of insect-borne diseases such as malaria, dengue fever, yellow fever, West Nile, Zika, Chikungunya, and lymphatic filariasis. Urbanization and industrialization have led to an increase in mosquito breeding sites and mosquito problems in populated areas. Mosquito repellents are essential in mitigating these health risks. DEET, Cyfluthrin, Permethrin, Pyrethroids, Picaridin, and Citronella are common active ingredients in mosquito repellent products.
These chemicals work by deterring or killing mosquitoes. Coils, sprays, creams and oils, and vaporizers are popular forms of mosquito repellents. In recent years, there has been a growing demand for plant-based repellents due to concerns about skin reactions and health issues associated with chemically derived repellents. Online sales channels and home care products have become increasingly popular, providing consumers with easy access to a wide range of mosquito repellent options. Construction activities and vector-borne diseases, such as dog heartworm, also contribute to mosquito populations. Climate change and insect population dynamics further complicate efforts to control mosquito populations.
As a result, mosquito repellent products remain an essential tool in protecting against mosquito-borne diseases.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
An increase in number of awareness campaigns by government organizations and sellers is the key driver of the market. The global market has experienced significant growth due to increasing awareness campaigns by health organizations and businesses regarding mosquito-borne diseases. Agents in this industry are actively promoting their eco-friendly and natural mosquito repellent solutions through various advertising campaigns on multiple platforms, including TV, print media, billboards, hoardings, the internet, and radio. These initiatives aim to create awareness and generate demand for mosquito repellents among consumers engaged in outdoor activities such as hiking, picnics, and gardening. Agents strategically target specific consumer segments by regionalizing their marketing efforts and positioning their products effectively to influence purchasing decisions. The focus on environment-friendly solutions is a growing trend in the market, as consumers become more conscious of the potential harm caused by synthetic mosquito repellents.
Increasing demand for organic repellents is the upcoming trend in the market. The market for mosquito repellents and care products is witnessing a significant shift towards eco-friendly and natural solutions, driven by increasing consumer awareness of the potential health risks associated with synthetic products and their strong odors. Mosquito-borne diseases, such as malaria, dengue, and Zika virus, pose a serious threat during outdoor activities like hiking, picnics, and gardening. Health organizations, including UNICEF, are advocating for vector diseases prevention through the use of environment-friendly mosquito repellents. In response, salesclerks are introducing natural mosquito repellents made from plant-based ingredients. For instance, FIT Organic's certified organic mosquito repellent, launched in 2016, offers effective protection against mosquito bites for three hours, similar to synthetic alternatives like DEET, without the health concerns.
Advertising and awareness campaigns are essential for promoting these natural solutions to consumers.
Competition from professional household insecticide services is a key challenge affecting the market growth. The market have witnessed significant growth due to the increasing awareness and advertising campaigns about mosquito-borne diseases and the importance of vector diseases prevention. Outdoor activities such as hiking, picnics, and gardening have led to a higher demand for mosquito repellents. Both natural and synthetic mosquito repellents are available in the market, with a growing trend towards eco-friendly, environmentally sustainable solutions. Health organizations, including UNICEF, have highlighted the importance of using mosquito repellents to prevent mosquito-borne diseases. Retail stores offer a wide range of mosquito repellents and care products, including those made from natural ingredients. Professional household insecticide services, while providing effective mosquito control, have hindered the growth of the market due to their cost and potential health concerns.
However, these services use non-irritating, odorless, residue-free, and non-damaging products, making them a viable option for some consumers.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Dabur India Ltd.: The company offers mosquito repellents that give complete protection from daytime mosquitoes that spread life-threatening diseases, under the brand name of Odomos.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Mosquito repellents have gained significant importance in recent times due to the increasing incidence of mosquito-borne diseases such as Malaria, Dengue fever, Yellow fever, West Nile, Zika, Chikungunya, and Lymphatic filariasis. With Earth's global temperature rising and greenhouse gases contributing to climate change, mosquito breeding has become more frequent, leading to a wave in mosquito populations. Urbanization and industrialization have further exacerbated the problem by providing ideal breeding conditions for mosquitoes. Mosquito repellents, available in various forms like coils, sprays, creams and oils, vaporizers, and plant-based or chemically derived, play a crucial role in preventing mosquito bites and the resulting health problems.
Further, DEET, Cyfluthrin, Permethrin, Pyrethroids, Picaridin, and Citronella are some common active ingredients in mosquito repellents. The market for mosquito repellents is expected to grow significantly due to the increasing awareness of mosquito-borne diseases and the need for effective prevention methods. Monsoon seasons and construction activities can lead to a rise in mosquito populations, making mosquito repellent products essential for both personal and home care. Online sales channels have made it easier for consumers to access these products, making them readily available during mosquito season. Insect population dynamics and mosquito problems are major concerns in vector-borne diseases-prone areas.
Additionally, mosquito repellents offer a cost-effective solution to prevent mosquito bites and reduce the risk of contracting diseases. Additionally, with the rise in health problems caused by mosquito bites, including skin reactions, there is a growing demand for mosquito repellent products. Moreover, the increasing awareness of the risks associated with mosquito bites and the availability of a wide range of mosquito repellent products have made them an essential item for travelers to mosquito-prone areas. Dog heartworm is another health concern where mosquito repellents play a vital role in preventing the transmission of the disease to dogs. Overall, mosquito repellents are an essential tool in the fight against mosquito-borne diseases and the changing climate.
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Market Scope |
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Report Coverage |
Details |
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Page number |
140 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 4.5% |
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Market Growth 2024-2028 |
USD 2.76 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
4.23 |
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Regional analysis |
APAC, Europe, North America, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 49% |
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Key countries |
China, Germany, India, France, and UK |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
3M Co., BASF SE, Coghlans Ltd., Dabur India Ltd., Enesis Group, Global Consumer Products Pvt. Ltd., Globe Janakantha Shilpa Paribar Ltd., Godrej and Boyce Manufacturing Co. Ltd., Goodluck Syndicate, Herbal Strategi Homecare Pvt. Ltd., Jyothy Labs Ltd., Murphys Naturals Inc., Natura and Co Holding SA, Pact Group Holdings Ltd., PIC Corp., Quantum Health, Reckitt Benckiser Group Plc, S.C. Johnson and Son Inc., Spectrum Brands Holdings Inc., and Vertellus Holdings LLC |
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Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
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Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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