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The operations support business support (OSS BSS) software market size is forecast to increase by USD 70.2 billion at a CAGR of 15.2% between 2023 and 2028. The market is experiencing significant growth due to several key trends. The increasing adoption of cloud-based BSS solutions is driving market growth, as they offer cost savings, scalability, and flexibility. Additionally, the growing number of pre-commercial 5G trials is creating a demand for advanced OSS and BSS systems to manage the complexities of 5G networks. However, the lack of in-house expertise in implementing and managing these systems poses a challenge for service providers, leading to an increased need for outsourced services and managed solutions. Overall, the market is expected to grow steadily, driven by these trends and the ongoing digital transformation in the telecommunications industry.
The market in the IT infrastructure sector is experiencing significant growth due to digital transformation initiatives in the telecommunications industry. CSPs (Communication Service Providers) are investing in advanced OSS/BSS solutions to manage their IT systems, IT infrastructure, and network inventory. These systems enable fault management, service provisioning, configuration, service assurance, network planning, and mobile network management. The market is witnessing an increasing demand for OSS/BSS tools to support high-speed internet services and mobile network management. The integration of Amazon Web Services (AWS) and other cloud platforms is driving the adoption of OSS/BSS solutions.
Moreover, the market is witnessing a shift towards component-based solutions that offer flexibility, scalability, and cost savings. Service fulfillment, product management, monetization strategies, and network management are some of the key functional areas where OSS/BSS solutions are being used to enhance service delivery and customer experience. The market is also witnessing an increasing focus on mobile devices and mobile network management due to the growing popularity of mobile services. Overall, the OSS/BSS market is expected to grow significantly in the coming years, driven by the need for efficient network management and service assurance in the telecommunications industry.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The OSS segment is estimated to witness significant growth during the forecast period. The market caters to the IT infrastructure requirements of the telecommunications industry, including Amazon Web Services and other IT systems. This market offers hardware and software tools for network inventory management, fault management, service provisioning, configuration, service assurance, network planning, and mobile network optimization. Telecommunications services providers rely on these systems for customer-facing activities such as managing customer orders, subscriptions, notifications, and service fulfilment. Cloud computing and automation tools play a crucial role in enhancing operational efficiencies and business performance in the telecommunications sector. Telco professionals leverage data-driven culture, cloud solutions, and advanced technologies like augmented reality and virtual reality to improve network service quality and deliver superior customer experiences.
Furthermore, industry challenges, such as network problems and complex network architecture, necessitate the adoption of next-gen networks and IoT-enabled solutions for network information management and productivity enhancement. The market continues to evolve, with a focus on network planning, network architecture, and product marketing to meet the demands of the ever-evolving telecommunications landscape.
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The OSS segment was valued at USD 21.30 billion in 2018 and showed a gradual increase during the forecast period.
North America is estimated to contribute 28% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The market is experiencing significant growth due to the digital transformation initiatives in the telecom industry. With the advent of 5G networks and new technologies such as data protection, secure cloud platforms, autonomous driving, spatial computing, e-commerce, metaverse, and virtual reality space, communication service providers are seeking advanced solutions for network performance, inventory management, billing issues, service fulfillment, product management, and monetization strategies. 5G network speed and high-speed internet services are driving the demand for OSS BSS software, enabling component integration and customization for enterprises. Cloud migration is a key trend, with on-premises and cloud-based solutions offering flexibility and scalability.
Moreover, new technologies are revolutionizing the digital economy, from mobile devices to network management, and OSS BSS software plays a crucial role in ensuring seamless communication and service delivery. Network management and performance are essential components of OSS BSS software, addressing the challenges of managing complex networks and ensuring service availability. Legacy systems integration is another critical aspect, enabling smooth transition and ensuring continuity of services during migration. OSS BSS software solutions provide communication service providers with the tools to optimize their operations, enhance customer experience, and monetize new revenue streams.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The growing adoption of cloud-based BSS (business support) is the key driver of the market. In the telecommunications industry, Small and Medium Enterprises (SMEs) have emerged as a significant customer base for Communications Service Providers (CSPs). CSPs cater to SMEs by offering converged communications technology suites and cloud-based services, fostering long-term relationships. Cloud-based Business Support Systems (BSS) and Operations Support Systems (OSS) have become the preferred choice for SMEs due to their agility and scalable IT infrastructure. These systems effectively manage IT systems and network information, enabling service provisioning, fault management, configuration, service assurance, network planning, and customer management. Cloud computing, automation tools, and next-gen networks are driving the evolution of the telecommunications industry.
Furthermore, the adoption of M2M solutions in various industries necessitates real-time customer experiences. Cloud solutions, such as Amazon Web Services, provide the necessary infrastructure for delivering network services, ensuring productivity and operational efficiencies. Telco professionals leverage data-driven cultures and advanced technologies like augmented reality, virtual reality, and the Internet of Things (IoT) to address industry challenges and enhance customer experiences. Cloud-based BSS and OSS tools support customer-facing activities, including customer orders, subscriptions, service fulfillment, product marketing, and customer notifications. Overall, these solutions contribute to improved business performance and network service reliability.
The growing number of pre-commercial 5G trials is the upcoming trend in the market. The telecommunications industry is experiencing a significant shift towards next-generation networks, with an increasing number of 5G trials being conducted globally. These trials involve the integration of advanced IT infrastructure, such as Amazon Web Services, into IT systems to support the deployment of 5G networks. Telecommunications companies are partnering with hardware and software tools providers to develop and implement network planning, configuration, service provisioning, fault management, and service assurance solutions. The growing reliance on cloud computing and automation tools in the telecommunications industry is driving the demand for Operations Support Business Support (OSS BSS) software. OSS BSS software plays a crucial role in managing network inventory, network architecture, network information, customer-facing activities, and product marketing.
Furthermore, it facilitates service fulfilment, product marketing, and customer management, enabling telco professionals to address network problems and improve operational efficiencies. Moreover, the integration of smart technologies such as augmented reality, virtual reality, Internet of Things (IoT), and data-driven culture into the telecommunications industry is further increasing the demand for OSS BSS software. OSS BSS software enables telco professionals to manage network service and customer experiences effectively, ensuring business performance and productivity in the face of industry challenges. Overall, the adoption of OSS BSS software is essential for telecommunications companies to meet the evolving demands of the 5G era and provide superior network services to their customers.
The lack of in-house expertise is a key challenge affecting the market growth. In the rapidly evolving telecommunications industry, IT infrastructure underpins the delivery of telecom services through intricate IT systems. Amazon Web Services (AWS) and other cloud computing solutions have emerged as critical enablers, offering telecom operators advanced software tools for network inventory management, fault management, service provisioning, configuration, and service assurance. These functions are essential for network planning, mobile network architecture, and network information management. Customer-facing activities, such as customer orders, subscriptions, notifications, and service fulfillment, are also crucial components of the Business Support Systems (BSS) and Operations Support Systems (OSS). Cloud solutions enable automation tools for product marketing, customer management, and network problem resolution, enhancing operational efficiencies and business performance.
Moreover, the integration of advanced technologies like augmented reality, virtual reality, IoT, and smart technologies into telecom services adds complexity. Telco professionals require a data-driven culture and next-gen networks to address industry challenges and deliver exceptional customer experiences. The integration of these advanced features necessitates continuous upgrades and changes, making it challenging for telecom operators to maintain a skilled and trained workforce. This highlights the importance of investing in flexible, scalable, and cost-effective OSS/BSS software solutions.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Amdocs Ltd. - The company offers operations support business support software such as iPaaS which is an industry-focused integration framework.
The market research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The IT infrastructure market for Operations Support Systems (OSS) and Business Support Systems (BSS) in the telecommunications industry is experiencing significant growth due to the increasing demand for advanced IT systems to support network infrastructure and customer-facing activities. Several cloud computing solutions are increasingly being adopted for their scalability and cost-effectiveness in providing hardware and software tools for network inventory management, fault management, service provisioning, configuration, service assurance, network planning, and mobile network management. Telecommunications services providers face industry challenges in managing network information, service fulfilment, product marketing, customer orders, subscriptions, customer notifications, and customer management.
Furthermore, OSS and BSS software solutions enable telco professionals to address these challenges by automating various processes, improving operational efficiencies, enhancing network service performance, and delivering superior customer experiences. Next-gen networks, such as those based on IoT, augmented reality, and virtual reality, require advanced OSS and BSS tools to ensure productivity and business performance in a data-driven culture. Network architecture plays a crucial role in enabling service provisioning, fault management, and network planning for these advanced networks. OSS and BSS solutions are essential for telecommunications providers to meet the evolving demands of their customers and stay competitive in the market.
Market Scope |
|
Report Coverage |
Details |
Page number |
176 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 15.2% |
Market Growth 2024-2028 |
USD 70.2 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
13.34 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 28% |
Key countries |
US, China, Germany, Japan, and the UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Accenture Plc, Amdocs Ltd., Aria Systems Inc., Cerillion Plc, CHR Solutions, Comarch SA, Hansen Technologies Ltd., Hewlett Packard Enterprise Co., Hitachi Ltd., Huawei Technologies Co. Ltd., NEC Corp., New Era Technological Support S A, Nokia Corp., Optiva Inc., Oracle Corp., SAP SE, Saskatchewan Telecommunications Holding Corp., SUBEX Ltd., Telefonaktiebolaget LM Ericsson, and Tridens doo |
Market dynamics |
Parent market analysis, market growth inducers and obstacles, market forecast, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, market condition analysis for the forecast period |
Customization purview |
If our market report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Deployment
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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