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The Thailand - K-12 Education Market size is forecast to increase by USD 10.58 billion, at a CAGR of 12.18% between 2023 and 2028.
The report offers extensive research analysis on the Thailand - K-12 Education Market?????, with a categorization based on Class Type, including primary education, secondary education, and pre-primary education. It further segments the market by Type, encompassing traditional education and online education. Market size, historical data (2018-2022), and future projections are presented in terms of value (in USD billion) for all the mentioned segments.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Bangkok Patana School: The company offers K 12 education services such as Primary stage education and Secondary stage education.
The Thailand k-12 education market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market research and growth and players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The primary education segment is estimated to witness significant growth during the forecast period. The primary education segment plays a major role in the Thailand K-12 education market, acting as students' fundamental level. In addition, primary education lays the framework for future academic achievement by emphasizing basic literacy, numeracy, and character development. Furthermore, the Thailand government prioritizes universal primary education, encouraging inclusivity and educational equity.
Get a glance at the market contribution of various segments View PDF Sample
The primary education segment was the largest segment and was valued at USD 4.77 billion in 2018. Moreover, government-run private institutions such as BPS, which is an example of institutions that contribute to this sector. In addition, in Thailand, primary education strives to give pupils a solid educational foundation, preparing them for higher-level tasks and promoting lifelong learning in accordance with national development goals. Hence, owing to such factors, the demand for primary education is expected to increase, which, in turn, is expected to drive the growth of the Thailand K-12 education market during the forecast period.
Our researchers analyzed the data with 2023 as the base year, along with the k-12 education market in Thailand trends and analysis, drivers, and challenges. A holistic Thailand k-12 education market growth analysis and report of drivers will help companies refine their marketing strategies to gain a competitive advantage.
One of the key factors driving the Thailand K-12 education market growth is the rising awareness of primary education. The increasing disposable incomes and increasing affordability among parents are other factors that are encouraging higher enrolments. In addition, the competition in the education sector is increasing, hence garnering the attention of parents, educational institutions, and the government in Thailand.
Moreover, this is leading to the setting up of various schools and compelling the governments to allocate part of their national budgets for the sector to ensure the best services in pre-primary, primary, and high schools. In addition, the growing use of advanced technology in the education sector is another factor raising the awareness of governments and parents about education. Hence, such factors are positively impacting the K-12 education market Thailand. Therefore, it is expected to drive the Thailand k-12 education market growth during the forecast period.
A key factor shaping the Thailand K-12 education market growth is the rise in the adoption of advanced technologies in educational products. Adaptation to the rapid changes in higher education needs the monitoring and understanding of the domestic and international shifting needs. In addition, Thailand is an early adopter of advanced technologies. Furthermore, advanced technologies such as virtual assistants, AR, and VR have been incorporated into education products.
Moreover, the implementation of such technological advances in higher education has caused the evolution of the e-learning landscape. In addition, virtual assistants are made using AI for personalized learning for students. Furthermore, the AI system adapts to each student's individual learning needs and can target instructions based on the student's strengths and weaknesses. Hence, such factors in the market trends and analysis are positively impacting the K-12 education market in Thailand. Therefore, these market trends are expected to drive the Thailand k-12 education market growth during the forecast period.
High costs involved in setting up schools are one of the key challenges hindering the Thailand K-12 education market growth. The expenses included in setting up and operating schools are very high. In addition, the fact that Thailand is facing a decline in revenue, which is used for economic development, increases challenges to market growth further. Furthermore, the lack of proper budgetary allocation leads to the inability to enhance the technology and infrastructure in public schools.
Moreover, it generates problems in the development of new public schools. In addition, the setting up of a school requires infrastructure, smart technology such as tablets, laptops, online platforms, educational resources such as books and practical laboratory facilities, and proficient and skilled staff and teachers. Therefore, all these facilities and resources require huge capital investments. Therefore, it is expected to negatively impact the market growth and forecasting of its growth. Hence, such factors are hindering the Thailand k-12 education market growth during the forecast period.
The Thailand k-12 education market growth analysis report includes the adoption lifecycle of the market, from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on market penetration. Furthermore, the Thailand k-12 education market research and growth report also include key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
in Thailand K-12 Education MarketCustomer Landscape
The Thailand k-12 education market analysis and report forecasts market growth and Market forecasting provides an analysis of the latest trends and growth opportunities from 2018 to 2028.
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Thailand K-12 Education Market Scope |
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Report Coverage |
Details |
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Page number |
117 |
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Base year |
2023 |
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Historic period |
2018-2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 12.18% |
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Market Growth 2024-2028 |
USD 10.58 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
11.86 |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Active Internet Technologies LLC, Anthology Inc., Bangkok Patana School, BenQ Corp., Berkeley International School, British International School Phuket, Concordian International School, Coursera Inc., D2L Corp., Darasamuth Phuket School, Harrow School, HeadStart International School Phuket, International Business Machines Corp., International School Bangkok, John Wiley and Sons Inc., KIS International School, Microsoft Corp., NIST International School, Pearson Plc, and Ruamrudee International School |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Class Type
7 Market Segmentation by Type
8 Customer Landscape
9 Drivers, Challenges, and Trends
10 Vendor Landscape
11 Vendor Analysis
12 Appendix
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