Global Advanced Analytics Market 2017-2021

Overview of the global advanced analytics market

According to Technavio’s research analysis, the increased usage of predictive modeling will be one of the major factors that will have a positive impact on the growth of the advanced analytics market till 2021. Predictive modeling techniques are increasingly used by several companies to accelerate the decision-making process. User-friendly predictive analytics tools are provided independently or as a built-in feature of big data solutions. Moreover, most of the big data vendors offer services with the predictive modeling feature. Some of the popular predictive modeling suppliers such as IBM, are looking at further developing and enhancing their present features in predictive modeling tools. Features such as interactive visualization and automation results in faster methods for developing, ascertaining, and analyzing predictive models. The rise in the utilization of predictive analytics tools will subsequently fuel the demand for advanced analytics, driving market growth. Our market research analysts predict that this market will grow at a CAGR of more than 9% by 2021.

The increasing number of mergers and acquisitions is one of the key trends that will gain traction in the advanced analytics market during the coming years. With the rising market consolidation, several large enterprise computing vendors will focus on acquiring smaller companies to acquire innovative big data technologies. Larger vendors target smaller companies to enhance their business portfolio and they are trying to improve their capabilities to offer a comprehensive big data solution.

Competitive landscape and key vendors