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The mushroom market size is forecast to increase by USD 24.17 billion and accelerating at a compound annual growth rate (CAGR) of 6.78% between 2023 and 2028. The market is experiencing significant growth, driven by the medicinal values associated with these fungi. Mushrooms are rich in essential nutrients and have been used in traditional medicine for centuries. The increasing awareness of their health benefits is fueling demand for mushroom-based products, including various types such as functional mushrooms. Another trend in the market is the adoption of automation in mushroom harvesting, which is improving efficiency and reducing labor costs. However, the market faces fresh challenges in its supply chain, including seasonal availability and labor shortages. Addressing these challenges through innovation and collaboration will be crucial for market growth. Overall, the market is poised for continued expansion, driven by its health benefits and the adoption of technology in production processes, as well as the growing popularity of types such as Reshi mushrooms.
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A booming industry fueled by the vegan population and nutritional benefits, the market is witnessing significant growth due to the increasing vegan population and the trend of following protein-rich diets. Edible fungi, also known as superfoods, are gaining popularity for their nutritional contents, including Selenium, Vitamin D, Glutathione, Ergothioneine, Riboflavin, Potassium, and other essential minerals and vitamins. These nutrients play a crucial role in immunity, weight management, disease risk reduction, and oxidative stress. Mushrooms are a rich source of nutrients that help reduce the risk of various diseases such as prostate cancer, breast cancer, Parkinson's disease, Alzheimer's disease, and hypertension. The foodservice industry is also embracing mushrooms as a versatile and sustainable ingredient, leading to an increase in demand. Moreover, the shift towards plant-based diets and environmental concerns, as well as animal ethics, are driving the market for mushroom-based protein snacks, protein bars, jerky, and other products. Cultivation practices are also evolving, with a focus on sustainable and eco-friendly methods to meet the growing demand. Overall, the market is poised for continued growth and innovation.
Growth potential in untapped markets is a key factor driving the market growth. The global market benefits from untapped markets that contribute to its growth. Asian countries dominate production, with China accounting for 75% of global production in 2021. Europe's top producers include Italy, Spain, France, Poland, Romania, Germany, and the Netherlands, although they produce less than Asia. The United States ranks third in the global production.
Interestingly, European and Asian countries boast substantial consumption, with Europe, in particular, showcasing high per capita consumption. Changing food preferences among millennials in Europe, North America, South America, and the Middle East and Africa, focusing on healthier and vegan food, boosts demand. Effective marketing and awareness campaigns emphasizing the health benefits and are expected to drive market growth in the forecast period.
Automation in mushroom harvesting is the key trend in the market. Mushrooms have gained significant attention in the global food industry due to their nutritious properties and versatility as alternative proteins for vegan and vegetarian diets. These fungi are rich in essential nutrients, including fiber, vitamins, and minerals, making them an excellent option for individuals following chronic disease prevention diets.
Moreover, the demand for mushrooms is surging, particularly for plant-based meat and dairy alternatives. Mushroom farming faces a labor challenge, with an estimated 20% labor gap and 40% annual labor turnover. The labor-intensive nature of mushroom cultivation, which requires consistent care and attention, exacerbates this issue. New innovations in indoor mushroom cultivation aim to address this challenge through automation. Thus, such trends will shape the growth of the market during the forecast period.
Supply chain challenges and labor shortages is the major challenge that affects the growth of the market. The mushroom industry has experienced significant growth in recent years due to the nutritional benefits and versatility of mushrooms. As alternative proteins gain popularity among vegan and vegetarian diets, mushrooms have emerged as a valuable source of fiber and essential nutrients, making them an attractive option for those seeking to reduce their intake of cholesterol-rich animal products.
Moreover, this trend has been further amplified by the increasing prevalence of chronic diseases, leading to a surge in demand for plant-based meat and dairy alternatives. Culinary diversity and innovation have driven the mushroom market, with new applications in various industries such as food, cosmetics, and pharmaceuticals. Hence, such factors are hindering the market during the forecast period.
Fresh Mushroom Segment is the Fastest Growing Segment in this Market
As per the latest market trends and analysis, the fresh segment was valued at USD 43.51 billion in 2018 and continued to grow until 2022. The global market is expanding its consumer base, driven by increased R&D and innovation in cultivation. Growing consumer preference for organic, unprocessed foods fuels the demand for fresh mushrooms. Technological advancements, such as modified atmosphere packaging, address shelf-life challenges, fostering market growth. They are now available online with attractive discounts, capitalizing on high-volume procurement. The rising online retail penetration is poised to benefit the market. Despite record-high consumer demand, this trend is expected to persist and grow post-pandemic. Initiatives like Costa's "Mush-Boom" in Australia aim to boost fresh consumption.
Revenue Share by Market Segment 2018-2028
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APAC Holds a Prominent Position in the Market
APAC is estimated to contribute 40% to the growth of the global market during the forecast period. The European market is fiercely competitive, with player survival hinging on supplying quality fresh, dried, and canned at competitive prices. Leading producing countries in 2022, as per Eurostat, include Italy, Spain, France, Poland, Romania, Germany, and the Netherlands. Europe has witnessed a growing appetite for exotic mushrooms since 2018, spurred by imports from China. Countries like Spain have seen a surge in Shiitake mushroom consumption since 2020, leading to increased local production. Ukraine also reflects this trend, with supermarket chains consistently offering homegrown exotic ones like Eringi, Shimeji, Yenoki, and Honey mushrooms, often imported from China, South Korea, and the Netherlands.
Market Size, By Region, Global, 2018-2028
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This market is fragmented in nature. Some significant players include Banken Champignons B.V., Basciani Foods Inc., BioFungi GmbH, BONDUELLE SA, Commercial Mushroom Producers Co. Operative Society Ltd., Drinkwater Mushrooms
This market growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Fujishukin Co. Ltd., Giorgio Fresh Co., Greenyard NV, Highline Mushrooms, Hughes Group, Lambert Spawn, Monaghan Mushrooms Ireland Unlimited Co., Monterey Mushrooms Inc., MycoTerraFarm, NABIA, OKECHAMP S.A., Phillips Mushroom Farms, South Mill Champs, and Weikfield Foods Pvt. Ltd.
The mushroom market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
Tapping into the Health-Conscious Market of Vegan Population and Superfood Trends Mushrooms, as edible fungi, have gained significant attention in recent years due to their Protein-rich dietary value and Nutritional contents. These natural ingredients are now recognized as Superfoods, offering various health benefits to consumers. Selenium, Vitamin D, Glutathione, Ergothioneine, and Riboflavin are some of the essential Bioactive compounds found in mushrooms. Mushrooms have been used for centuries in Traditional medicine for their role in reducing Oxidative stress and managing Chronic conditions. With the growing Vegan population and increasing awareness of Clean label and Natural ingredients, the demand for mushrooms as Protein sources has surged.
Mushrooms come in various forms, including Fresh form (Button mushrooms, Shiitake mushrooms, Oyster mushrooms, and Matsutake mushrooms) and Processed form. They have diverse Food applications, from Cosmetic products to Dietary supplements, and even in the Foodservice industry, including the HORECA sector. Mushrooms have a long Shelf life, making them an ideal choice for Online retail. Import duties and other regulations may vary depending on the country of origin. Mushrooms offer numerous Health benefits, such as Immune system support, Weight management, and Disease risk reduction. They are also known to reduce the risk of Prostate cancer and Breast cancer. Mushrooms are versatile and can be used as alternatives to Vegetables in various dishes. They are rich in Potassium, adding to their nutritional value. The marketing of mushrooms can emphasize their Health benefits, long Shelf life, and versatility in various Food applications.
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Market Scope |
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Report Coverage |
Details |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6.78% |
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Market growth 2024-2028 |
USD 24.17 billion |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
6.23 |
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Regional analysis |
Europe, APAC, North America, South America, and Middle East and Africa |
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Performing market contribution |
APAC at 40% |
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Key countries |
China, US, The Netherlands, Japan, and Canada |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Banken Champignons B.V., Basciani Foods Inc., BioFungi GmbH, BONDUELLE SA, Commercial Mushroom Producers Co. Operative Society Ltd., Drinkwater Mushrooms, Fujishukin Co. Ltd., Giorgio Fresh Co., Greenyard NV, Highline Mushrooms, Hughes Group, Lambert Spawn, Monaghan Mushrooms Ireland Unlimited Co., Monterey Mushrooms Inc., MycoTerraFarm, NABIA, OKECHAMP S.A., Phillips Mushroom Farms, South Mill Champs, and Weikfield Foods Pvt. Ltd. |
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Market dynamics |
Parent market analysis, market growth analysis, market growth and trends, market report, market forecast, market analysis and report, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, Market growth and Forecasting, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this mushroom market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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