Enjoy complimentary customisation on priority with our Enterprise License!
The academic tutoring and customized learning programs market size is forecast to increase by USD 16.6 billion at a CAGR of 10.8% between 2023 and 2028. The market is experiencing significant growth due to several key trends. The increasing demand for personalized learning programs in the K-12 sector is driving market growth. Students require individualized attention to address their unique learning needs, leading to the popularity of academic tutoring and customized learning programs. Another trend transforming the market is the integration of Artificial Intelligence (AI) and machine learning (ML) in these programs. AI enables personalized learning by analyzing student performance data and providing customized content and feedback. However, data security and privacy concerns of end-users pose a challenge to market growth. Ensuring the protection of sensitive student information is crucial for market players to gain trust and maintain a strong market presence.
Academic tutoring has emerged as a popular solution for parents seeking to enhance their child's academic performance. Struggling students in schools often benefit from the personalized attention and supportive environment provided by professional tutors. Academic tutoring goes beyond mere teaching of academic concepts; it focuses on the individual learning abilities and behavioral factors of each child. The market for academic tutoring is driven by the passion for learning among parents and the desire to provide their children with the best possible learning experience. Customized programs catering to individual learning styles, study skills, and work ethics have gained significant traction. These programs address the unique needs of high performing students as well as those who require additional support. The academic performance of a child is influenced by various factors, including study habits, responsibility, self-esteem, motivation, critical thinking, problem solving, and soft skills. Academic tutoring offers a nurturing environment that fosters the development of these skills, enabling students to excel in tests and assignments. Professional tutors provide individual attention, addressing the specific needs of each child. They help students build a strong foundation in critical reasoning and problem-solving abilities, ensuring long-term academic success. The customized programs cater to the diverse learning needs of students, making the learning experience more effective and engaging.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The K-12 segment is estimated to witness significant growth during the forecast period. Parents are increasingly seeking academic tutoring and customized learning programs to address their child's struggling academic performance in the crowded classroom setup. Private tutoring offers individual attention and personalized learning experiences, catering to each child's unique learning abilities and behavioral factors.
Get a glance at the market share of various segment Download the PDF Sample
The K-12 segment was the largest segment and valued at USD 10.24 billion in 2018. Academic tutoring goes beyond teaching academic skills, focusing on study habits, work ethics, responsibility, self-esteem, motivation, critical thinking, problem-solving, and social skills. High-performing students also benefit from one-on-one connects, enhancing their understanding of complex subjects and improving their confidence and communication skills. AI-driven platforms, like Prediqt.ai by Thinkster Math, are revolutionizing the K-12 segment of the academic tutoring market. Hence, such factors are fuelling the growth of this segment during the forecast period.
For more insights on the market share of various regions Download PDF Sample now!
APAC is estimated to contribute 36% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The academic tutoring and customized learning programs market in the APAC region is experiencing significant growth due to increased investments and forward-thinking educational initiatives. For instance, the Andhra Pradesh government in India has collaborated with the Educational Testing Service (ETS) to bolster English language proficiency among government school students.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increased demand for personalized learning programs from K-12 is notably driving market growth. The academic tutoring and customized learning programs market is witnessing substantial growth due to the increasing recognition of personalized learning solutions within the K-12 education sector. Parents are increasingly seeking professional tutoring services to provide their child with the individual attention and study skills necessary for academic success.
In today's crowded classrooms, it can be challenging for teachers to cater to each student's unique learning abilities and behavioral factors. Customized programs offer a supportive environment where students can receive critical reasoning, problem-solving, and critical thinking skills that go beyond the classroom setup. These programs are particularly beneficial for children who are struggling academically or have learning difficulties. Thus, such factors are driving the growth of the market during the forecast period.
Integration of AI in academic tutoring and customized learning programs is the key trend in the market. Parents increasingly seek academic tutoring and customized learning programs to provide their children with individualized attention and support, especially for those who are struggling in school. Professional tutoring offers a learning experience tailored to a child's unique learning abilities and behavioral factors, addressing study skills, critical reasoning, work ethics, and responsibility.
Customized programs focus on improving academic performance through one-on-one connect, addressing learning difficulties, and enhancing communication and social skills. AI integration in academic tutoring is a significant trend, providing data-driven instruction and personalized study plans, while improving study habits, motivation, and self-esteem. Thus, such trends will shape the growth of the market during the forecast period.
Data security and privacy concerns of end-users is the major challenge that affects the growth of the market. Parents seek academic tutoring and customized learning programs for their children when they face difficulties in keeping up with their schoolwork. Professional tutoring offers personalized attention and a supportive environment that caters to the unique learning abilities and behavioral factors of each child.
Academic tutoring focuses on improving study skills, passing tests, and enhancing academic performance by addressing individual learning needs. Customized programs can also help students develop critical reasoning, problem-solving, and communication skills, which are essential for high performing students. The learning experience is enriched through one-on-one connect, enabling a deeper understanding of subjects and boosting confidence. Hence, the above factors will impede the growth of the market during the forecast period
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Ambow Education Holding Ltd: The company offers academic tutoring and customized learning programs for grades K-12, as well as tutoring services for test preparation.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Parents increasingly seek academic tutoring for their children who are struggling in school. Professional tutoring provides personalized attention and a supportive environment, catering to the unique learning experiences of each child. Individual attention is crucial for addressing individual learning abilities, behavioral factors, and study skills that may hinder academic performance. Academic tutoring goes beyond subject comprehension and focuses on developing critical reasoning, study habits, work ethics, responsibility, self-esteem, motivation, and critical thinking skills. Customized programs are designed to address the specific needs of high performing students as well as those with learning difficulties. The one-on-one connect between tutor and child fosters a passion for learning and enhances social skills, communication skills, and relationships. Academic tutoring provides a more effective learning experience than crowded classrooms by addressing the needs of each student, leading to success in tests, assignments, and overall academic performance.
Market Scope |
|
Report Coverage |
Details |
Page number |
196 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 10.8% |
Market growth 2024-2028 |
USD 16.6 billion |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
9.5 |
Regional analysis |
APAC, North America, Europe, South America, and Middle East and Africa |
Performing market contribution |
APAC at 36% |
Key countries |
US, China, India, Canada, and UK |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Action Learning Associates ltd, Action Tutoring, Ambow Education Holding Ltd., ArborBridge, Club Z Inc., Course Leap, D2L Inc., Daekyo Co. Ltd., DreamBox Learning Inc., Imagine Learning LLC, Kaplan Inc., Kumon North America Inc., Mathnasium LLC, ScootPad Corp., Stride Inc., Sylvan Learning LLC, Think and Learn Pvt. Ltd., Tutors International Ltd., Varsity Tutors LLC, and Vedantu Innovations Pvt. Ltd. |
Market dynamics |
Parent market analysis, market report , market forecast , Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements. Get in touch
1 Executive Summary
2 Technavio Analysis
3 Market Landscape
4 Market Sizing
5 Historic Market Size
6 Qualitative Analysis
7 Five Forces Analysis
8 Market Segmentation by End-user
9 Market Segmentation by Method
10 Customer Landscape
11 Geographic Landscape
12 Drivers, Challenges, and Opportunity/Restraints
13 Competitive Landscape
14 Competitive Analysis
15 Appendix
Get the report (PDF) sent to your email within minutes.
Get lifetime access to our
Technavio Insights
Quick Report Overview:
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.