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The global after sun care products market is estimated to grow by USD 530.2 million at a Compound annual growth rate CAGR of 6.34% between 2023 and 2028. Market growth in the skincare industry is influenced by various factors, foremost among them being the adverse effects of exposure to UV radiation, exacerbated by global warming. With the increasing prevalence of harmful sun and heat effects due to certain medications, consumers are becoming more conscious of the importance of protecting their skin from these environmental stressors. Consequently, there's a growing demand for skincare items that offer comprehensive protection against UV radiation and other damaging elements.
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The Market is gaining traction amidst concerns over environmental efficiency, particularly in regions where hydraulic fracturing and fracking water treatment are prevalent. With horizontal drilling and hydraulic fracturing techniques being employed in drilling projects, there's growing apprehension regarding groundwater contamination and the presence of chemical constituents and hazardous metals in water sources. As water shortage concerns intensify, water recycling and wastewater reuse become imperative in the fracking industry. However, the presence of dissolved solids, salts, and radionuclides in wastewater poses challenges for effective wastewater treatment. In response, there's a heightened focus on developing advanced wastewater treatment technologies to address these issues and ensure environmental sustainability.
The adverse effects of exposure to ultraviolet (UV) radiation caused by global warming are one of the critical reasons expected to propel market growth. Exposure to harmful ultraviolet (UV) radiation can cause excessive tanning, sunburn, and premature aging of the skin and even damage the eyes and cause skin cancer. People of all age groups are vulnerable to the effects of UV radiation exposure, which is propelling the market for sun care and after-suncare items. Thus, it has become imperative for consumers to use different types of sun care and sunburn products to protect and heal their skin from damage and sunburns.
The growing demand for products like sprays, lotions, moisturizers, gels, and lip balms, in addition to different sunburn care products with various sun protection factor (SPF) levels to suit several types of skin tones, will drive the market growth and trends during the forecast period.
The growing prominence of natural and organic products is the primary market trends. Natural oils like extra virgin olive oil, beeswax, jojoba oil, organic coconut oil, organic shea butter, organic mango butter, organic cocoa butter, beeswax, green tea extract, eucalyptus oil, sunflower seed oil, cucumber fruit extract, aloe vera gel, and raw honey are some of the popular ingredients used in organic products.
As natural and organic products have little or no harmful effects, several key manufacturers, such as Beiersdorf and Unilever, are launching natural and organic products with the intention of capturing a greater market share. Therefore, the increasing demand for natural and organic products is expected to boost the growth of the market during the forecast period.
Growing awareness of other sun care products available in the personal care products market is one of the challenges affecting the market growth. The market competitors are slowly aiming at educating consumers about the importance of sun care products through communication channels such as television and the Internet and by launching several marketing and awareness campaigns.
Market competitors often post SPF guidelines on their websites along with the description of products to help consumers understand the suitability of these products based on their specific requirements. With significant advances in mobile technology and increasing Internet penetration worldwide, many market competitors such as Beiersdorf have launched dedicated mobile applications to offer guidance on sun care. Subsequently, with this awareness, the demand for sun care products will increase and have a direct negative impact on the need for sunburn products. Hence, such factors are hindering the market growth during the forecast period.
The market growth analysis report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the market forecasting report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Sun Bum LLC - The company offers After Sun Cool Down Lotion, After Sun Cool Down Gel, and After Sun Cool Down Spray.
The market growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
The market share growth of the lotion segment will be significant during the forecast period. The global market includes creams and lotions, ointments, and balms that replenish the skin and repair the damage caused to the skin cells due to sunburn or prolonged exposure to the sun. After sunburn care, lotions are available with different ingredients that have natural, medicinal, and cosmetic properties. The global market is expected to grow at a relatively faster rate than other segments due to their long-lasting and soothing effects.
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The lotion segment was valued at USD 525.40 million in 2018 and continued to grow until 2022. Many companies offer after sunburn care lotions that are non-greasy and help draw moisture instantly. companies offer after sunburn care lotions with a mix of ingredients, each exhibiting a specific purpose. Therefore, such products attract consumers' attention toward the benefits received from the lotions, thereby driving the sales of the products. Hence, such factors are fuelling the growth of this segment during the forecast period.
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APAC is estimated to contribute 36% to the growth of the global market during the forecast period. Another region offering significant growth opportunities to companies is Europe. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Europe is the highest contributor in terms of revenue in the market. The sales of premium-priced and multifunctional after sunburn care product segments in Germany, France, the UK, and Italy have contributed to the high revenue shares of this region. The growing demand for medicinal sunburn care products is also propelling the growth of the regional market. The major growth drivers of the market in this region include rising product awareness, growing concern for health and beauty, and increasing frequency of product launches. Furthermore, the increasing incidence of sunburn is fueling the growth of the market in the region. In 2021, according to the Garnier Ambre Solaire's Sun Care Census, around 75% of people suffered from sunburn. Hence, such factors are driving the market in APAC during the forecast period.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments.
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The market is burgeoning, driven by heightened consumer awareness of the harmful effects of the sun. Products emphasize skin hydration using natural and premium ingredients, ensuring non-toxic formulations amidst concerns over chemical content. With a focus on protection against damaging ultraviolet rays, distribution channels span specialty stores, supermarkets, pharmacies, and beauty salons. Sales channels cater to both the premium and mass segments, including private label brands.
Effective supply chain management, coupled with robust research & development, results in multifunctional after sun care products addressing nourishment and redness, preventing sunburn spreading. The market landscape depends on the Cream, Hypermarkets, Premium segment, Mass segment, Regular use of skin care products, Low price. Accessible through departmental stores, these offerings resonate with consumers seeking regular skincare solutions, regardless of affluence, offering both high quality and low prices to accommodate disposable income levels. After sunburn care products are essential for soothing and healing the skin, while self-tan products are popular for achieving a sun-kissed glow without sun exposure, highlighting the diverse range of skincare solutions available.
In parallel, the growing demand for natural gas and crude oil fuels the exploration and discovery of hydrocarbon reserves. The market landscape depends on the Crude oil demand, Hydrocarbon discoveries, Hydraulic fracking technique, Hydrocarbons, Fuel, Ground water, Surface water, and Chemical additives. This, coupled with the increasing adoption of biofuels, shapes the dynamics of the natural gas market and drives innovation in after sunburn care products. As consumers become more aware of the environmental impacts of hydraulic fracturing, there's a rising demand for after sunburn care products that offer effective relief from sunburn while minimizing environmental harm. Companies in this market are thus compelled to prioritize sustainability and develop products that cater to environmentally conscious consumers.
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Market Scope |
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Report Coverage |
Details |
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Page number |
164 |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 6.34% |
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Market growth 2024-2028 |
USD 530.2 million |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
5.86 |
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Regional analysis |
Europe, North America, APAC, Middle East and Africa, and South America |
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Performing market contribution |
APAC at 36% |
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Key countries |
US, Germany, China, France, and Japan |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Australian Gold., Bare Republic LLC, Body Cupid, Boiron SA, CAREN, Clarins USA Inc., Conde Nast, Edgewell Personal Care Co., Fruit of the Earth, Green Leaf, InstaNatural, maxingvest AG, MOROCCANOIL, Pierre Fabre SA, plum, Quest Products LLC, Seven Minerals, Shiseido Co. Ltd., Sun Bum LLC, and The Estee Lauder Companies Inc. |
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Market dynamics |
Parent market analysis, market research and growth, market report, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, Market growth and Forecasting, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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