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The BBQ smokers market size is forecast to increase by USD 279.5 million at a CAGR of 4.87% between 2023 and 2028. The market is experiencing significant growth, driven by the evolving landscape of culinary diversity and the technological advancements in modern BBQ smokers. Culinary trends towards authentic, smoky flavors have fueled demand for high-quality BBQ smokers. Technological innovations, such as Wi-Fi connectivity, temperature control systems, and digital displays, have made BBQ smoking more convenient and accessible to consumers. However, limited awareness regarding the benefits of BBQ smokers and their high cost remain challenges for market growth. The market analysis report provides an in-depth examination of these factors and offers insights into future market trends and opportunities.
The market report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The offline segment is estimated to witness significant growth during the forecast period. BBQ smokers are a popular choice for outdoor cooking enthusiasts seeking to infuse smoky flavors into their food. The global BBQ smokers market encompasses various types, including offset smokers, vertical water smokers, pellet smokers, and electric smokers. These smokers use diverse fuel sources such as wood chips, charcoal briquettes, lump charcoal, propane, and natural gas. Barbecue aficionados value the smoky flavors produced by BBQ smokers, which cannot be replicated by barbecue grills or other cooking appliances. BBQ smokers cater to different temperature requirements, enabling both low-temperature and high-temperature cooking.
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The offline segment accounted for USD 676.40 million in 2018. Advanced models feature automated pellet feeding, digital temperature control, and enhanced insulation for cooking accuracy. Stainless steel construction and smart technologies, such as Bluetooth connectivity and Wi-Fi connectivity, add to the appeal of modern BBQ smokers. Sustainable production and the use of recyclable materials are also essential considerations for environmentally-conscious consumers. The offline segment in the BBQ smokers market refers to sales through physical retail stores. This distribution channel is popular due to the tactile experience it offers, allowing consumers to examine BBQ smokers before purchasing. Knowledgeable sales staff can provide expert advice, ensuring consumers make informed decisions. Offline retail formats include specialty stores, department stores, supermarkets, and home improvement centers. The offline segment continues to thrive, providing a personalized shopping experience that resonates with consumers.
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North America is estimated to contribute 44% to the growth of the global market during the market forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The market encompasses a wide range of innovative dishes, including barbequed chicken, seafood, vegetable, and even less common options like barbequed beetroot and sweet potato. This market caters to various sectors, including quick-service restaurants, hospitality, and commercial establishments. Live cooking and buffet spreads are popular trends in this industry, with BBQ grill equipment available in various forms such as gas, charcoal, and electric. The market extends beyond household applications, reaching commercial uses in glamping, camping, trekking, cookouts, and street food vendors. Grilled dishes continue to be a staple in various cuisines worldwide, making the BBQ grill market a significant player in the global food industry.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
The market encompasses a wide range of outdoor cooking appliances used for smoking food to impart a smoky flavor. These appliances, also known as barbecue smokers or smokers, are popular among barbecue aficionados for their ability to cook food at low temperatures, enhancing the flavors and textures. BBQ smokers come in various types such as offset smokers, vertical water smokers, pellet smokers, and electric smokers. Wood chips are often used for fuel, adding to the smoky flavor. Barbecue grills, which include charcoal grills, gas grills, and electric grills, are sometimes used in conjunction with smokers for direct heat cooking. Innovative dishes like smoky barbecue chicken, seafood, vegetable, and even beetroot can be prepared using these appliances. Cooking accuracy is crucial for barbecue enthusiasts, and temperature control features are essential for achieving the desired results. Fuel options include propane, natural gas, charcoal (lump charcoal and charcoal briquettes), and smoky flavors can be further enhanced with the use of indirect heat.
The evolving landscape of culinary diversity is notably driving market growth. BBQ smokers continue to gain popularity among barbecue aficionados for smoking food outdoors, imparting a smoky flavor that cannot be achieved through other cooking methods. BBQ smokers come in various types, including offset smokers, vertical water smokers, pellet smokers, and electric smokers. Wood chips are often used for fuel, adding to the authentic smoky taste. Modern smokers boast advanced features such as cooking accuracy through digital temperature control, automated pellet feeding, and enhanced insulation made of stainless steel. Smart smokers offer Bluetooth and Wi-Fi connectivity, enabling users to monitor and control cooking remotely. These innovations cater to the growing demand for convenience and precision in outdoor cooking.
Further, the market for smokers and barbecue grills encompasses various products, from charcoal grills and gas grills to electric grills. Charcoal grills use lump charcoal or charcoal briquettes, while gas grills run on propane or natural gas. Smokers and grills cater to both indirect and direct heat cooking methods, allowing for a diverse range of culinary creations. As the BBQ culture continues to thrive, sustainable production and the use of recyclable materials are becoming increasingly important. The fusion of various cuisines and the incorporation of smart technologies into food preparation further enhance the barbecue experience. Cooking outdoors remains a cherished tradition, and BBQ smokers and grills continue to be a staple in modern culinary practices. Thus, such factors are driving the growth of the market during the forecast period.
The technological advancements in modern BBQ smokers is the key trend in the market. BBQ smokers have seen significant advancements in technology, enhancing the experience of outdoor cooking and smoking food for barbecue aficionados worldwide. Modern BBQ smokers incorporate smart features such as Bluetooth and Wi-Fi connectivity, enabling users to monitor and control cooking parameters remotely via mobile devices. These innovations add convenience and functionality, making BBQ smokers more appealing to consumers. Advancements in BBQ smoker technology also include automated temperature control, ensuring precise cooking results for optimal smoking. Pellet smokers, a new category in the market, use hardwood pellets as fuel and feature an auger system that automatically feeds pellets into the firebox.
Additionally, advancements in insulation, using materials like stainless steel and enhanced insulation, maintain consistent temperatures. Smoky flavors are a crucial aspect of BBQ culture, and BBQ smokers cater to this need by providing indirect and direct heating options. Charcoal grills, gas grills, and electric grills each offer unique advantages, with charcoal grills providing smoky flavors using lump charcoal or charcoal briquettes. Propane and natural gas are popular fuel sources for gas grills, while electric grills offer temperature control and ease of use. As consumers become more environmentally conscious, sustainable production and the use of recyclable materials in BBQ smokers are gaining importance. These advancements, along with the fusion of flavors and the integration of smart technologies, continue to drive the growth of the global BBQ smokers market. Thus, such trends will shape the growth of the market during the forecast period.
The limited awareness regarding BBQ smokers is the major challenge that affects the growth of the market. The market faces challenges due to limited awareness and perceived complexity among potential consumers. BBQ smokers are specialized outdoor cooking appliances used for smoking food at low temperatures with smoky flavors. Various types of BBQ smokers include offset smokers, vertical water smokers, pellet smokers, and electric smokers. These smokers offer cooking accuracy, enhanced insulation, and smart technologies such as automated pellet feeding and digital temperature control. Barbecue aficionados value the unique smoky flavors produced by BBQ smokers, which cannot be achieved with barbecue grills, whether charcoal, gas, or electric.
However, some consumers may be unaware of these benefits and opt for more familiar cooking methods like grilling or baking. Sustainable production and recyclable materials are also essential considerations for modern BBQ smokers. With growing awareness and the integration of smart technologies, the BBQ smokers market is poised to expand, offering a wide range of options for those seeking to enhance their outdoor cooking experiences. Hence, the above factors will impede the growth of the market during the forecast period.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Alto Shaam Inc. - The company offers BBQ smokers such as 500 TH III and 767 SK III, featuring Halo Heat technology for even, moisture-retaining smoking and slow cooking, ideal for commercial kitchens.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
BBQ smokers, also known as barbecue smokers or outdoor cooking appliances, are popular among barbecue aficionados for smoking food to achieve a rich, smoky flavor. The BBQ smokers market includes various types such as Offset smokers, Vertical water smokers, Pellet smokers, and Electric smokers. Wood chips are used to generate smoke for the smoky flavor. BBQ smokers offer low temperatures for long cooking times, enhancing the flavor fusion. Cooking accuracy is ensured through automated pellet feeding, digital temperature control, and enhanced insulation. Materials like stainless steel ensure durability. Smart technologies like Bluetooth connectivity and Wi-Fi connectivity are increasingly being adopted for convenience. Sustainable production and recyclable materials are also becoming important considerations in the BBQ smokers market. BBQ smokers are not to be confused with barbecue grills, which are used for cooking outdoors using indirect or direct heat. Charcoal grills, Gas grills, and Electric grills are different types of grills. Charcoal is available in lump charcoal and charcoal briquettes, and temperature control can be achieved using Propane or Natural gas. The BBQ culture values the smoky flavors, and the market is influenced by smart technologies. Portable charcoal grills offer convenience for outdoor activities. Overall, the BBQ smokers market is diverse, catering to various preferences and needs.
Market Scope |
|
Report Coverage |
Details |
Page number |
186 |
Base year |
2023 |
Historic period |
2018 - 2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.87% |
Market growth 2024-2028 |
USD 279.5 million |
Market structure |
Fragmented |
YoY growth 2023-2024(%) |
3.7 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 44% |
Key countries |
US, Germany, Canada, UK, and China |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Aldmar Ltd, Alto Shaam Inc., American Barbecue Systems, BraaiCraft , Bradley Smoker Inc., Cookshack Inc, LANDMANN Germany GmbH, Masterbuilt Manufacturing LLC, Myron Mixon Smokers, Newell Brands Inc., Novo Industries , Old Smokey Products Co., Smoke North, Southern Pride, Spectrum Brands Holdings Inc., The Middleby Corp., Traeger Inc., Vista Outdoor Inc., W.C. Bradley Co., and Weber Stephen Products HK Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Technavio Analysis
3 Market Landscape
4 Market Sizing
5 Historic Market Size
6 Additional Value/Volume Data
7 Five Forces Analysis
8 Market Segmentation by Distribution Channel
9 Market Segmentation by Application
10 Customer Landscape
11 Geographic Landscape
12 Drivers, Challenges, and Opportunity/Restraints
13 Competitive Landscape
14 Competitive Analysis
15 Appendix
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