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Corporate M-Learning Market Size -APAC, North America, Europe, Middle East and Africa, South America - US, India, UK, Germany, Japan - Trends and Forecast Report 2024-2028

Corporate M-Learning Market Size -APAC, North America, Europe, Middle East and Africa, South America - US, India, UK, Germany, Japan - Trends and Forecast Report 2024-2028

Published: May 2024 157 Pages SKU: IRTNTR41391

Market Overview at a Glance

$62.8 B
Market Opportunity
24.68%
CAGR
19.55
YoY growth 2023-2024(%)

Corporate M-Learning Market Size 2024-2028

The corporate m-learning market size is forecast to increase by USD 62.8 bn at a CAGR of 24.68% between 2023 and 2028.

  • The market in North America is experiencing significant growth due to several key trends. One of the primary drivers is the reduction in employee training costs for employers. With the increasing availability of mobile devices such as tablets and smartphones, m-learning has become a cost-effective alternative to traditional classroom training. Another trend is the growing popularity of game-based learning, which enhances engagement and improves knowledge retention. Moreover, the integration of advanced technologies like machine learning (ML), artificial intelligence, and analytics in m-learning solutions is transforming corporate training. These technologies enable personalized learning experiences, real-time feedback, and data analytics. Furthermore, the adoption of 5G technology, virtual reality (VR), and mobile apps is revolutionizing the way corporate training is delivered.
  • However, the market also faces challenges, including data security and privacy issues. As m-learning relies heavily on cloud computing and digital content, ensuring data security and privacy is crucial. Additionally, the development and implementation of m-learning solutions require significant investment in software, hardware, and infrastructure. The market is also witnessing the emergence of new trends such as gamification, microlearning, and the metaverse. Gamification adds an element of fun and competition to learning, making it more engaging and effective. Microlearning allows learners to consume content in short, bite-sized modules, making it more accessible and convenient. The metaverse offers immersive learning experiences, enabling learners to interact with virtual environments and simulations.
  • In conclusion, the market in North America is poised for significant growth due to the reduction in employee training costs, the growing popularity of game-based learning, and the integration of advanced technologies. However, challenges such as data security and privacy issues and the need for significant investment in infrastructure remain. The market is also witnessing the emergence of new trends such as gamification, microlearning, and the metaverse, which are transforming the way corporate training is delivered.

    • What will be the Size of the Corporate M-Learning Market During the Forecast Period?

    Corporate M-Learning Market Size

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  • The market represents a significant and growing segment of the global e-learning industry. With the increasing adoption of remote workforce training and the widespread use of smartphones and other mobile devices among employees, there is a rising demand for scalable learning solutions that can be easily accessed on-the-go. Mobile app development and cloud-based learning platforms are at the forefront of this trend, offering interactive assessment, machine learning, and artificial intelligence capabilities to enhance the learning experience. Game-based learning, practical training methods, e-books, and portable Learning Management Systems (LMS) are also popular choices for m-learning. Content development for mobile devices, including video lectures, examinations, and interactive assessments, is a key focus area.
  • The market is expected to continue growing as organizations seek to provide their workforces with flexible, efficient, and effective learning solutions that can be easily integrated into their day-to-day operations. M-enablement of in-class learning and online-on-the-job training, as well as simulation-based learning, are also gaining traction as valuable complements to traditional learning methods.

    • How is this Corporate M-Learning Industry segmented and which is the largest segment?

    The corporate m-learning industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD billion" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

    • Type
      • Technical corporate m-learning
      • Non-technical corporate m-learning
    • End-user
      • Large organizations
      • Small and medium-sized enterprises
    • Geography
      • APAC
        • India
        • Japan
      • North America
        • US
      • Europe
        • Germany
        • UK
      • Middle East and Africa
        • South America

        By Type Insights

        • The technical corporate m-learning segment is estimated to witness significant growth during the forecast period.

        The market is experiencing significant growth due to the increasing requirement for remote workforce training in various sectors such as IT, healthcare, finance, manufacturing, and others. With the widespread use of smartphones and high-speed mobile internet, learning solutions have become more accessible and scalable through mobile app development and cloud-based platforms. Advanced technologies like artificial intelligence (AI) and machine learning (ML) enable personalized learning experiences, while virtual reality (VR) and augmented reality (AR) offer immersive training methods. Globalization of businesses and the rise of telecommuting have led to the adoption of digital training solutions for consistent experiences. M-learning market includes mobile devices like laptops, tablets, and smartphones, as well as software solutions, content development, and interactive assessments.

        Key benefits include increased operational efficiency, employee motivation, retention, and job satisfaction, and enterprise brand equity. Technical training, including IT skills, is a crucial component of this market, enabling quick adoption of new technologies and methodologies.

        Corporate M-Learning Market Size

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        The Technical corporate m-learning segment was valued at USD 9.30 bn in 2018 and showed a gradual increase during the forecast period.

        Regional Analysis

        • North America is estimated to contribute 33% to the growth of the global market during the forecast period.

        Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

        Corporate M-Learning Market Share by Geography

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        The market in APAC is experiencing significant growth, driven by the large population and high adoption of mobile devices in countries like Japan, South Korea, India, and China. The increase in Internet penetration and awareness of diverse learning methods are also contributing factors. In China, the market's expansion is attributed to the thriving manufacturing and financial sectors, making it a global manufacturing hub. Mobile learning solutions, including mobile apps, cloud-based platforms, and AI-driven personalized learning experiences, are increasingly popular among employees in large organizations, startups, and workforces. M-learning offers flexible, engaging, and cost-effective alternatives to traditional in-person training, with benefits such as reduced expenses on travel, accommodation, and venue rental.

        Key trends include the integration of multimedia, interactive content, gamification, simulations, and adaptive learning technologies. The market is further influenced by the globalization of businesses, telecommuting, and the gig economy, as well as advancements in 5G technology and mobile content authoring.

        Market Dynamics

        Our  researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

        What are the key market drivers leading to the rise In the adoption of Corporate M-Learning Industry?

        Reduction in employee training cost for employers is the key driver of the market.

      • M-learning, or mobile learning, is a cost-effective solution for employee training in today's business landscape. By utilizing smartphones and other mobile devices, organizations can eliminate expenses related to travel, accommodation, and venue rental associated with traditional in-person training. Furthermore, cloud-based learning platforms allow for easy global deployment, enabling the use of the same training modules across different offices. The initial investment in m-learning solutions, such as mobile app development and content creation, results in low variable costs for training employees. Additionally, m-learning enhances employee engagement and job satisfaction, leading to reduced turnover rates and increased efficiency. The integration of advanced technologies like artificial intelligence (AI) and machine learning (ML) offers personalized learning experiences, while adaptive learning technologies cater to skill gaps and practical training methods.
      • M-learning also supports collaborative learning platforms, which are essential In the gig economy. The market growth is further fueled by the increasing penetration of high-speed mobile internet, touchscreens, and the availability of interactive assessment tools, multimedia presentations, and gamification techniques. The future of corporate learning lies in digital training solutions, including virtual reality (VR), augmented reality (AR), and simulation-based learning. M-learning is a flexible and consistent training solution that caters to the evolving needs of workforces in various industries, including healthcare, IT, finance, manufacturing, and more.

        • What are the market trends shaping the Corporate M-Learning Industry?

        Growing popularity of game-based learning is the upcoming market trend.

      • The market is experiencing significant growth as organizations seek to enhance their remote workforce training with mobile learning solutions. Smartphones have become a preferred device for employees, leading to the development of mobile apps and cloud-based learning platforms. Advanced technologies such as artificial intelligence (AI) and machine learning (ML) enable personalized learning experiences, making training more effective and efficient. Industries like healthcare, IT, finance, and manufacturing are adopting these solutions to address skill gaps and provide practical training methods. Geographical trends indicate a globalization of businesses, increasing the need for consistent training experiences across diverse workforces. M-learning initiatives offer flexible learning opportunities, integrating multimedia and interactive content, including gamification, simulations, multimedia presentations, and virtual reality (VR) or augmented reality (AR) experiences.
      • Adaptive learning technologies facilitate bite-sized content and collaborative learning platforms, catering to the gig economy and the demands of the 21st century. High-speed mobile internet, touchscreens, and portable LMS systems enable on-the-job training for large organizations, startups, and individual employees alike. These factors contribute to the increasing popularity of digital training solutions and the mobile learning market.

        • What challenges does the Corporate M-Learning Industry face during its growth?

        Data security and privacy issues is a key challenge affecting the industry growth.

      • The market involves the deployment of content support systems and learning management systems (LMS) on mobile devices for remote workforce training. These solutions leverage smartphones and other mobile devices to deliver scalable learning solutions through mobile apps and cloud-based platforms. Artificial intelligence (AI) and machine learning (ML) technologies are integrated to provide personalized learning experiences, customizing content based on employees' learning styles and performance. Industries such as Healthcare, IT, Finance, and Manufacturing are major adopters of these solutions. Geographical trends indicate a shift towards flexible learning and the integration of multimedia, interactive content, gamification, simulations, and multimedia presentations. Adaptive learning technologies, virtual reality (VR), and augmented reality (AR) are also gaining popularity.
      • Data security is a critical concern, with data mining using analytics and machine learning techniques to create personalized learning experiences requiring stringent protection against potential misuse by competitors. Data privacy issues, including data sharing with third parties and legal compliance, must be addressed to ensure consistent training experiences and high retention rates. M-enablement, simulation-based learning, and e-books are other key components of corporate m-learning. The market is driven by the globalization of businesses, telecommuting, and the need for digital training solutions to address skill gaps through practical training methods. The use of high-speed mobile internet, touchscreens, and portable LMSs further enhances the appeal of these solutions.

        • Exclusive Customer Landscape

        The corporate m-learning market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the corporate m-learning market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

        Corporate M-Learning Market Share by Geography

         Customer Landscape

        Key Companies & Market Insights

        Companies are implementing various strategies, such as strategic alliances, corporate m-learning market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.

        Adobe Inc. - The market refers to the deployment of mobile learning solutions for enterprise training and development. This sector has experienced significant growth due to the increasing adoption of mobile devices for professional education and the need for flexible, on-the-go learning opportunities. Companies are investing in mobile learning platforms to enhance employee productivity, engagement, and skill development. These solutions enable access to training materials, assessments, and collaboration tools from anywhere, at any time. The market is driven by factors such as the proliferation of mobile devices, the demand for personalized learning experiences, and the need for cost-effective training solutions. Additionally, advancements in technology, including artificial intelligence and virtual reality, are enhancing the effectiveness and interactivity of mobile learning platforms. Overall, the market is poised for continued growth as organizations seek to equip their workforce with the skills necessary to thrive in today's digital economy.

        The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

        • Adobe Inc.
        • Allen Interactions Inc.
        • Aptara Inc.
        • Articulate Global Inc.
        • Blackboard Inc.
        • Citrix Systems Inc.
        • Cornerstone OnDemand Inc.
        • D2L Inc
        • dominKnow Inc.
        • EdApp
        • Higher Learning Technologies Corp.
        • Kallidus Ltd.
        • Koch Industries Inc.
        • Learning Pool
        • Meridian Knowledge Solutions LLC
        • Promethean World Ltd.
        • Qstream Inc.
        • SumTotal Systems LLC
        • Upside Learning Solutions Pvt. Ltd.
        • Yarno

        Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

        Research Analyst Overview

        The market continues to experience significant growth as businesses seek scalable learning solutions to traIn their employees in today's dynamic business environment. This trend is driven by the increasing use of smartphones and other mobile devices for professional purposes, enabling employees to access learning materials anytime, anywhere. Cloud-based learning platforms have emerged as a popular choice for delivering m-learning content due to their flexibility and ease of use. These platforms allow organizations to customize content to meet the unique needs of their workforces, ensuring consistent training experiences across the organization. Artificial intelligence (AI) and machine learning (ML) technologies are increasingly being integrated into m-learning solutions to provide personalized learning experiences.

        These technologies enable platforms to analyze user data and tailor content to individual learning styles and preferences, leading to increased engagement and better learning outcomes. M-learning is not limited to specific industries, but rather is being adopted across various sectors such as healthcare, IT, finance, and manufacturing. Geographical trends indicate that the demand for m-learning is highest in regions with high internet penetration and a large remote workforce. The customization of content is a key factor In the success of m-learning solutions. Virtual and augmented reality technologies, adaptive learning technologies, and gamification are some of the engaging content formats being used to enhance the learning experience.

        The globalization of businesses and the rise of telecommuting have led to an increased demand for digital training solutions. Traditional in-person training methods come with significant expenses related to travel, accommodation, and venue rental. In contrast, m-learning solutions offer cost savings and increased efficiency. M-learning solutions are not limited to mobile devices, but also include laptops and tablets. High-speed mobile internet and touchscreens have made it possible to deliver interactive multimedia presentations, video lectures, and interactive assessments, making learning more engaging and effective. Security and connectivity are critical considerations for m-learning solutions. Mobile content authoring tools and software solutions enable organizations to create and deliver content securely and efficiently.

        M-learning solutions offer a range of benefits, including increased job satisfaction, improved retention rates, and reduced turnover rates. They also offer flexible learning options, allowing employees to learn at their own pace and on their own schedule. Microlearning and bite-sized content are becoming increasingly popular in m-learning solutions. These formats enable employees to learn in short, focused sessions, making learning more accessible and convenient. Collaborative learning platforms and online communities, such as forums and group projects, are also being used to enhance the learning experience. These platforms enable employees to learn from each other and build a sense of community, leading to increased engagement and better learning outcomes.

        The future of m-learning is exciting, with the integration of 5G technology and the metaverse offering new possibilities for immersive and interactive learning experiences. Ed-tech firms and online schools are also exploring the use of 3D creative platforms, coding, and interactive learning to provide more engaging and effective learning experiences. In conclusion, the market is experiencing significant growth as businesses seek scalable and cost-effective solutions for training their employees. The use of smartphones and other mobile devices, cloud-based learning platforms, and AI and ML technologies are driving innovation In the m-learning space. The trend towards flexible and personalized learning experiences is expected to continue, with collaborative learning platforms, microlearning, and immersive technologies offering new possibilities for engaging and effective learning experiences.

        Market Scope

        Report Coverage

        Details

        Page number

        157

        Base year

        2023

        Historic period

        		 2018-2022

        Forecast period

        2024-2028

        Growth momentum & CAGR

        Accelerate at a CAGR of 24.68%

        Market growth 2024-2028

        USD 62.8 billion

        Market structure

        Fragmented

        YoY growth 2023-2024(%)

        19.55

        Key countries

        US, India, UK, Germany, and Japan

        Competitive landscape

        Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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        What are the Key Data Covered in this Corporate M-Learning Market Research and Growth Report?

        • CAGR of the Corporate M-Learning industry during the forecast period
        • Detailed information on factors that will drive the growth and forecasting between 2024 and 2028
        • Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
        • Accurate predictions about upcoming growth and trends and changes in consumer behaviour
        • Growth of the market across APAC, North America, Europe, Middle East and Africa, and South America
        • Thorough analysis of the market’s competitive landscape and detailed information about companies
        • Comprehensive analysis of factors that will challenge the corporate m-learning market growth of industry companies

        We can help! Our analysts can customize this corporate m-learning market research report to meet your requirements.

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        Table of Contents not available.

        Research Methodology

        Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

        INFORMATION SOURCES

        Primary sources

        • Manufacturers and suppliers
        • Channel partners
        • Industry experts
        • Strategic decision makers

        Secondary sources

        • Industry journals and periodicals
        • Government data
        • Financial reports of key industry players
        • Historical data
        • Press releases

        DATA ANALYSIS

        Data Synthesis

        • Collation of data
        • Estimation of key figures
        • Analysis of derived insights

        Data Validation

        • Triangulation with data models
        • Reference against proprietary databases
        • Corroboration with industry experts

        REPORT WRITING

        Qualitative

        • Market drivers
        • Market challenges
        • Market trends
        • Five forces analysis

        Quantitative

        • Market size and forecast
        • Market segmentation
        • Geographical insights
        • Competitive landscape

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        Frequently Asked Questions

        Corporate M-Learning market growth will increase by $ 62.8 bn during 2024-2028.

        The Corporate M-Learning market is expected to grow at a CAGR of 24.68% during 2024-2028.

        Corporate M-Learning market is segmented by Type( Technical corporate m-learning, Non-technical corporate m-learning) End-user( Large organizations, Small and medium-sized enterprises, medium-sized enterprises, South America)

        Adobe Inc., Allen Interactions Inc., Aptara Inc., Articulate Global Inc., Blackboard Inc., Citrix Systems Inc., Cornerstone OnDemand Inc., D2L Inc, dominKnow Inc., EdApp, Higher Learning Technologies Corp., Kallidus Ltd., Koch Industries Inc., Learning Pool, Meridian Knowledge Solutions LLC, Promethean World Ltd., Qstream Inc., SumTotal Systems LLC, Upside Learning Solutions Pvt. Ltd., Yarno are a few of the key vendors in the Corporate M-Learning market.

        North America will register the highest growth rate of 33% among the other regions. Therefore, the Corporate M-Learning market in North America is expected to garner significant business opportunities for the vendors during the forecast period.

        US, India, UK, Germany, Japan

        • Reduction in employee training cost for employersOrganizations look for ways to cut down operating costs and increase their profit. Employee training is one area where organizations spend significantly. M-learning helps organizations reduce the cost associated with employee training. Cost reduction is achieved by m-learning due to the following reasons:Elimination of the traveling and hospitality cost of instructorsEasy global deployment is the driving factor this market.
        • so organizations can use the same training modules for different offices is the driving factor this market.
        • which minimizes costLow variable cost required to train employees after the initial expenditure on the purchase of modulesAccess to m-learning content by employees several times at no additional costReduced employee turnover is the driving factor this market.
        • which results in less cost for training and hiring of new employees and increases the efficiency of the companyHence is the driving factor this market.
        • such factors are expected to drive the growth of the global corporate m-learning market during the forecast period. is the driving factor this market.

        The Corporate M-Learning market vendors should focus on grabbing business opportunities from the Technical corporate m-learning segment as it accounted for the largest market share in the base year.