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The digital blood pressure monitors market share is expected to increase by USD 1.54 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 9.89%.
This digital blood pressure monitors market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers digital blood pressure monitors market segmentations by type (stand-alone and integrated) and geography (North America, Europe, Asia, and ROW). The digital blood pressure monitors market report also offers information on several market vendors, including A&D Co. Ltd., Care Touch, ERKA. Kallmeyer Medizintechnik GmbH & Co. KG, General Electric Co., Geratherm Medical AG, Hillrom, Koninklijke Philips NV, Microlife Corp., Omron Healthcare Inc., and Smiths Medical Inc. among others.
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Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increasing incidence of hypertension coupled with the geriatric population is notably driving the digital blood pressure monitors market growth, although factors such as intense competition among vendors and counterfeit products may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the digital blood pressure monitors industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Digital Blood Pressure Monitors Market Driver
One of the key factors driving the digital blood pressure monitors market growth is the increasing incidence of hypertension coupled with the geriatric population. Blood pressure above 130/80 mmHg is considered high and may affect the heart and kidneys. High blood pressure often leads to a condition called hypertension, which is a significant risk factor responsible for the overall mortality rate globally. High blood pressure can also cause harm to the brain by causing a transient ischemic attack, stroke, dementia, and mild cognitive impairment. The increasing aging population coupled with contributing factors, such as high levels of cholesterol, high blood pressure, obesity, sedentary lifestyles, alcohol, smoking, pre-hypertension, and diabetes, increase the incidence of cardiovascular diseases. The aging population is likely to increase the demand and adoption of digital blood pressure monitors as their blood pressures are increased with the age factor. Therefore, the high increase in the aging population, coupled with hypertension, is likely to spur the growth of the digital blood pressure monitors market.
Key Digital Blood Pressure Monitors Market Trend
Growing demand for ambulatory blood pressure monitoring systems are the major trend influencing the digital blood pressure monitors market growth. Ambulatory blood pressure monitor (ABPM) is primarily used to diagnose white coat hypertension or masked hypertension. The ABPM is available in a compact size, arm-based or wrist-based, with unique user-friendly features for easy accessibility. Measuring blood pressure through ABPM systems is a non-invasive method of obtaining blood pressure readings. The procedure helps physicians obtain blood pressure profiles during an individual's daily activities. Vendors in this market are designing and manufacturing ABPM systems with advanced technical features that cater to the requirements of the physicians and the patients. For instance, VasoMedical-BIOX 1807 by Vaso is an advanced ABPM with LCD. The device monitors true arterial pulses in real-time to ensure data reliability and is analyzed to provide tabulated numerical BP values. There is a high demand anticipated owing to an increase in the prevalence of high blood pressure /hypertension and thereby positively driving the market.
Key Digital Blood Pressure Monitors Market Challenge
Intense competition among vendors and counterfeit products is one of the key challenges hindering the digital blood pressure monitors market growth. The global digital blood pressure monitoring systems market is highly competitive due to the presence of established vendors and many new and small companies. Both global and local vendors offer a wide range of digital blood pressure monitoring systems, most of which are similar in design and technology. Global companies invest significantly in marketing, promotion, and improvement of their brand quality to gain profit margins. However, the intense competition in the market leads to price wars. This causes global vendors to lower the average selling prices of their devices to compete for high volume and low-cost sales agreements. Moreover, counterfeits (fake products that are designed, packaged, and sold as the original product) of leading global brands are in the market, which is affecting the brand image of vendors. Therefore, counterfeits and pricing pressure among vendors are negatively affecting the global digital blood pressure monitoring devices market.
This digital blood pressure monitors market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Technavio categorizes the global digital blood pressure monitors market as a part of the global healthcare equipment market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the digital blood pressure monitors market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the digital blood pressure monitors market encompasses successful business strategies deployed by the key vendors. The digital blood pressure monitors market is concentrated and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The digital blood pressure monitors market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the digital blood pressure monitors market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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47% of the market's growth will originate from North America during the forecast period. US is the key market for digital blood pressure monitors in North America. Market growth in this region will be faster than the growth of the market in Europe regions.
Owing to high prevalence of high blood pressure causing white coat hypertension; the growing number of technologically advanced ABPM systems; availability of wireless digital blood pressure monitors, Bluetooth, and smartphone connectivity monitors; and sophisticated healthcare infrastructure will facilitate the digital blood pressure monitors market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
In 2020, the outbreak of COVID-19 in the region disrupted many industries. Supply chains across various sectors were disrupted owing to strict lockdowns imposed by governments of various countries in the region to limit the spread of the disease. Initially, the impact on the digital blood pressure monitors market in the region was severe as the availability of key electronic components used in manufacturing these devices was interrupted due to supply chain disruptions. However, once the entire value chain for the market was streamlined, the sales of digital blood pressure monitors witnessed positive growth as people were more likely to purchase devices that can be used from home amid lockdowns. Also, such devices are easy to use, and patients can regularly monitor vital signs on their own. Hence, it is expected that the market for digital blood pressure monitors in North America will grow during the forecast period.
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The digital blood pressure monitors market share growth by the stand-alone will be significant during the forecast period. Stand-alone digital blood pressure monitors are used to evaluate and record blood pressure accurately. The high prevalence of cardiovascular diseases is likely to increase the adoption of digital blood pressure and, thereby, positively contribute to the growth of the market. The growing geriatric population, coupled with high blood pressure, is likely to spur the growth of the market.
Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the digital blood pressure monitors market size and actionable market insights on post COVID-19 impact on each segment.
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Digital Blood Pressure Monitors Market Scope |
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Report Coverage |
Details |
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Page number |
120 |
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Base year |
2020 |
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Forecast period |
2021-2025 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 9.89% |
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Market growth 2021-2025 |
$ 1.54 billion |
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Market structure |
Concentrated |
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YoY growth (%) |
9.81 |
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Regional analysis |
North America, Europe, Asia, and ROW |
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Performing market contribution |
North America at 47% |
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Key consumer countries |
US, Japan, China, and Germany |
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Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
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Key companies profiled |
A&D Co. Ltd., Care Touch, ERKA. Kallmeyer Medizintechnik GmbH & Co. KG, General Electric Co., Geratherm Medical AG, Hillrom, Koninklijke Philips NV, Microlife Corp., Omron Healthcare Inc., and Smiths Medical Inc. |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Type
6 Customer landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
96 10.4
98 10.5
100 10.6
102 10.7
105 10.8
107 10.9
110 10.10
113 10.11
115 10.12
117 11.
120 11.1
121 11.2
122 11.3
124 11.4
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