Skip to main content
Display For Retail Applications Market Analysis APAC, North America, Europe, South America, Middle East and Africa - US, China, Japan, India, Germany - Size and Forecast 2024-2028

Display For Retail Applications Market Analysis APAC, North America, Europe, South America, Middle East and Africa - US, China, Japan, India, Germany - Size and Forecast 2024-2028

Published: Jul 2024 187 Pages SKU: IRTNTR70816

Market Overview at a Glance

$1.10 B
Market Opportunity
4.36%
CAGR
4.11
YoY growth 2023-2024(%)

Display For Retail Applications Market Size 2024-2028

The display for retail applications market size is forecast to increase by USD 1.1 billion at a CAGR of 4.36% between 2023 and 2028.

  • The market is experiencing significant growth due to several key trends. One of the primary drivers is the advantages offered over traditional advertisement methods. Digital displays provide more engaging and interactive experiences for customers, allowing retailers to showcase products in an innovative way. Additionally, the emergence of new display technologies, such as OLED and MicroLED, is driving development In the market. These advanced displays offer improved brightness, contrast, and energy efficiency, making them an attractive option for retailers. Furthermore, the creation of new content for digital displays, including dynamic and personalized messaging, is enhancing the shopping experience and driving customer engagement.
  • Overall, these trends are fueling the growth of the market and positioning it for continued success.

    • What will be the Size of the Display For Retail Applications Market During the Forecast Period?

    Display For Retail Applications Market Size

     Request Free Sample

  • The retail displays market encompasses a range of technologies and applications, including touch-screen and non-touch-screen options, catering to various retail sectors such as departmental stores, apparel stores, footwear specialty stores, jewelry stores, watch specialty stores, independent small grocers, and others. Merchandise presentation In the retail environment is a critical aspect of the shopping experience, with window displays and in-store displays playing essential roles in attracting and engaging customers. Interactive displays, digital signage, augmented reality, and e-commerce integrations are increasingly popular trends, enhancing the retail experience and facilitating seamless transactions. Sustainability and the use of environmentally friendly materials in retail displays are also gaining traction, aligning with the industry's focus on reducing its carbon footprint.
  • Store design and visual merchandising continue to evolve, with touch-enabled displays and non-touch displays catering to diverse customer preferences. Point-of-sale systems and ATMs are integral components of the retail displays landscape, ensuring efficient transactions and improved customer service.

    • How is this Display For Retail Applications Industry segmented and which is the largest segment?

    The display for retail applications industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

    • Type
      • Touchscreen display
      • Non-touchscreen display
    • Application
      • Apparel and footwear
      • Departmental stores
      • Jewelry and watches
      • Bags and luggage
      • Others
    • Geography
      • APAC
        • China
        • India
        • Japan
      • North America
        • US
      • Europe
        • Germany
      • South America
        • Middle East and Africa

        By Type Insights

        The touchscreen display segment is estimated to witness significant growth during the forecast period. Touch-screen retail displays have become a significant component of modern retail environments, enhancing the shopping experience through interactive digital signage and point-of-sale systems. These displays employ various touchscreen technologies, such as resistive, capacitive, infrared, acoustic, and optical, each with unique advantages. Resistive touchscreens, for instance, offer handwriting recognition and functionality in colder climates, making them suitable for various retail applications, including department stores, apparel stores, footwear specialty stores, jewelry stores, watch specialty stores, independent small grocers, and more. Capacitive touchscreens, popular at the point of sale, provide a responsive and intuitive user interface. Retail displays, merchandise, and product merchandising benefit from these advanced technologies, creating an engaging and informative retail environment.

        Additionally, sustainable displays made of environmentally friendly materials are gaining popularity, aligning with the industry's shift towards eco-conscious practices.


        Display For Retail Applications Market Size

        Get a glance at the market report of various segments Request Free Sample

        The Touchscreen display segment was valued at USD 2.59 billion in 2018 and showed a gradual increase during the forecast period.

        Regional Analysis

        APAC is estimated to contribute 51% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

        Display For Retail Applications Market Share by Geography

        For more insights on the market size of various regions, Request Free Sample

        The retail displays market is experiencing significant growth due to the expansion of retail stores, particularly in countries like China and India, where the retail sector is thriving. The food and beverage and automotive industries are major contributors to the Chinese economy, leading to an increase in retail establishments and subsequent demand for high-quality retail displays. Both large multinational corporations and independent retailers are investing in durable and visually appealing displays to showcase their merchandise. This includes touch-screen and non-touch-screen displays, digital signage, augmented reality, and sustainable options made from eco-friendly materials. In the US, retail environments continue to evolve with interactive displays, product merchandising, and improved shopping experiences.

        POS systems, ATMs, and various retail stores are incorporating these technologies to enhance the customer experience. Key players In the retail displays market include companies of touch-enabled and non-touch displays, POS systems, and sustainable display solutions.


        Market Dynamics

        Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

        What are the key market drivers leading to the rise In the adoption of Display For Retail Applications Industry?

        • Advantages over traditional advertisement methods is the key driver of the market.Retail displays, encompassing both touch-screen and non-touch-screen options, are revolutionizing the retail environment by offering dynamic, interactive experiences for consumers. Departmental stores, apparel stores, footwear specialty stores, jewelry stores, watch specialty stores, independent small grocers, and various retail sectors are adopting these advanced displays to enhance merchandise presentation and shopping experience. Digital signage and touch-enabled displays provide opportunities for real-time product merchandising, augmented reality, and e-commerce integration. Sustainable and environmentally friendly materials are also being used to create visually appealing and eco-friendly displays. In-store displays and window displays are becoming more interactive and engaging, attracting customers and increasing sales.

          The advantages of retail displays over traditional print media are numerous. They eliminate paper waste, reduce the need for frequent updates, and offer more customizable and dynamic content. Moreover, they can be integrated with POS systems, ATMs, and other retail technologies to streamline operations and provide a seamless shopping experience. In conclusion, the adoption of retail displays is expected to continue growing due to their numerous benefits, including environmental sustainability, customizable content, and operational efficiency. These displays are transforming the retail landscape by offering interactive, engaging, and eco-friendly solutions for product merchandising and customer engagement.

        What are the market trends shaping the Display For Retail Applications market?

        • Emergence of new display technologies is the upcoming market trend.The retail display market is experiencing innovation through the integration of advanced technologies such as touch-screen and non-touch-screen displays. Touch-screen retail displays offer interactive experiences for consumers, enhancing the shopping experience. Non-touch-screen displays, including laser phosphor display (LPD) and narrow pixel pitch (NPP) LED displays, provide high-quality visuals and are increasingly popular. LPD displays, developed by Prysm in 2010, use a plastic and glass hybrid material and colored phosphor stripes, enabling large video walls. NPP LED displays offer slim designs and high resolution, making them suitable for window and in-store displays. Additionally, sustainable displays using environmentally friendly materials and digital signage with augmented reality are gaining traction.

          Retailers in various sectors, such as departmental stores, apparel stores, footwear specialty stores, jewelry stores, watch specialty stores, independent small grocers, and retail stores, are adopting these technologies to optimize product merchandising and create engaging retail environments. POS Systems, ATMs, and e-commerce platforms are also integrating these displays for seamless transactions and enhanced customer experiences.

        What challenges does the Display For Retail Applications Industry face during its growth?

        • Development of new content is a key challenge affecting the industry growth.In the dynamic retail landscape, touch-screen and non-touch-screen digital displays play a pivotal role in engaging customers and enhancing the shopping experience. Department stores, apparel stores, footwear specialty stores, jewelry stores, watch specialty stores, independent small grocers, and various retail sectors employ retail displays to showcase merchandise effectively. These displays come in various forms, including window displays, in-store displays, and interactive digital signage. Retailers invest in digital displays to offer customers an immersive shopping experience. Interactive touch-screen displays allow customers to explore products in detail, while digital signage delivers targeted messages and promotions. Augmented reality technology further enhances the shopping experience by overlaying digital information on the physical world.

          However, updating the content on these displays regularly is crucial to maintain customer interest. Retailers need to allocate resources for creating new content and managing digital displays. POS Systems, ATMs, and other retail technology solutions can integrate with digital displays to provide a seamless shopping experience. Sustainable displays made from environmentally friendly materials are also gaining popularity due to their eco-friendly nature. In conclusion, digital displays offer numerous benefits to retailers, from product merchandising to creating a memorable shopping experience. However, the costs associated with content development and maintenance are essential considerations. Retailers must weigh the benefits against the costs to determine the optimal use of digital displays In their retail environment.

        Exclusive Customer Landscape

        The display for retail applications market forecasting report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the display for retail applications market report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.

        Display For Retail Applications Market Share by Geography

         Customer Landscape

        Key Companies & Market Insights

        Companies are implementing various strategies, such as strategic alliances, display for retail applications market forecast, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence In the industry.

        AUO Corp. - The company specializes in providing advanced display solutions for retail applications. Their offerings encompass commercial LCD displays, customizable to various sizes and specifications for indoor and outdoor use. Additionally, they provide giant outdoor LED billboards, ensuring optimal visual experience for diverse application scenarios.

        The industry research and growth report includes detailed analyses of the competitive landscape of the market and information about key companies, including:

        • AUO Corp.
        • Corning Inc.
        • Crystal Display Systems Ltd.
        • Daktronics Inc.
        • Elo Touch Solutions Inc.
        • Furukawa Electric Co. Ltd.
        • Hon Hai Precision Industry Co. Ltd.
        • Kent Displays Inc.
        • Koninklijke Philips N.V.
        • Leyard Group
        • LG Electronics Inc.
        • Mitsubishi Electric Corp.
        • NEC Corp.
        • Panasonic Holdings Corp.
        • Samsung Electronics Co. Ltd.
        • Seiko Epson Corp.
        • Sony Group Corp.
        • Toshiba Corp.
        • ViewSonic Corp.
        • YFY Inc.

        Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key industry players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

        Research Analyst Overview

        Retail displays continue to evolve, offering merchants innovative ways to showcase their merchandise and enhance the shopping experience for consumers. Two primary types of retail displays dominate the market: touch-screen and non-touch-screen. Both options provide unique advantages, catering to various retail environments. Touch-screen retail displays have gained popularity due to their interactive nature. These displays allow consumers to engage with merchandise in a more immersive way, enabling them to explore product features, customize options, and make purchases directly on the screen. This technology is particularly effective in departmental stores, apparel stores, footwear specialty stores, jewelry stores, and watch specialty stores.

        Interactive displays can also be found in electronics retailers, where customers can test out gadgets before buying. On the other hand, non-touch-screen retail displays are a more traditional option. They are widely used in various retail settings, including independent small grocers. These displays are often used for product merchandising, visual merchandising, and window displays. Non-touch displays can be static or digital, featuring digital signage, augmented reality, or e-commerce integration. Retailers must consider the retail environment when choosing between touch-screen and non-touch-screen displays. Touch-screen displays are ideal for showcasing high-end merchandise and offering customization options. They can also be used to provide product information, process transactions, and offer interactive experiences.

        Non-touch-screen displays, on the other hand, are suitable for showcasing a large assortment of merchandise and creating eye-catching window displays. Retailers are increasingly focusing on sustainable displays and environmentally friendly materials. Sustainable displays not only reduce waste but also appeal to eco-conscious consumers. These displays can be made from recycled materials, use energy-efficient lighting, and feature long-lasting components. Store design plays a crucial role In the success of retail displays. Effective use of space, product placement, and visual merchandising can significantly impact sales. Retailers must also consider the role of technology In their store design, such as touch-enabled displays, POS systems, and ATMs.

        In conclusion, retail displays continue to evolve, offering merchants innovative ways to showcase their merchandise and enhance the shopping experience for consumers. Touch-screen and non-touch-screen displays each offer unique advantages, and retailers must consider the retail environment, product offerings, and consumer preferences when choosing between the two. Additionally, sustainability and technology integration are becoming essential components of effective retail displays.


        Market Scope

        Report Coverage

        Details

        Page number

        187

        Base year

        2023

        Historic period

        		 2018-2022

        Forecast period

        2024-2028

        Growth momentum & CAGR

        Accelerate at a CAGR of 4.36%

        Market growth 2024-2028

        USD 1099.5 million

        Market structure

        Fragmented

        YoY growth 2023-2024(%)

        4.11

        Key countries

        US, China, Japan, India, and Germany

        Competitive landscape

        Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

        Request Free Sample

        What are the Key Data Covered in this Display For Retail Applications Market Research and Growth Report?

        • CAGR of the Display For Retail Applications industry during the forecast period
        • Detailed information on factors that will drive the growth and forecasting between 2024 and 2028
        • Precise estimation of the size of the market and its contribution of the industry in focus to the parent market
        • Accurate predictions about upcoming growth and trends and changes in consumer behaviour
        • Growth of the market across APAC, North America, Europe, South America, and Middle East and Africa
        • Thorough analysis of the market’s competitive landscape and detailed information about companies
        • Comprehensive analysis of factors that will challenge the display for retail applications market growth of industry companies

        We can help! Our analysts can customize this display for retail applications market research report to meet your requirements.

        Get in touch

         

        Table of Contents not available.

        Research Methodology

        Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

        INFORMATION SOURCES

        Primary sources

        • Manufacturers and suppliers
        • Channel partners
        • Industry experts
        • Strategic decision makers

        Secondary sources

        • Industry journals and periodicals
        • Government data
        • Financial reports of key industry players
        • Historical data
        • Press releases

        DATA ANALYSIS

        Data Synthesis

        • Collation of data
        • Estimation of key figures
        • Analysis of derived insights

        Data Validation

        • Triangulation with data models
        • Reference against proprietary databases
        • Corroboration with industry experts

        REPORT WRITING

        Qualitative

        • Market drivers
        • Market challenges
        • Market trends
        • Five forces analysis

        Quantitative

        • Market size and forecast
        • Market segmentation
        • Geographical insights
        • Competitive landscape

        Interested in this report?

        Get your sample now to see our research methodology and insights!

        Download Now

        Frequently Asked Questions

        Display For Retail Applications market growth will increase by $ 1099.5 mn during 2024-2028.

        The Display For Retail Applications market is expected to grow at a CAGR of 4.36% during 2024-2028.

        Display For Retail Applications market is segmented by Type( Touchscreen display, Non-touchscreen display) Application( Apparel and footwear, Departmental stores, Jewelry and watches, Bags and luggage, Others)

        AUO Corp., Corning Inc., Crystal Display Systems Ltd., Daktronics Inc., Elo Touch Solutions Inc., Furukawa Electric Co. Ltd., Hon Hai Precision Industry Co. Ltd., Kent Displays Inc., Koninklijke Philips N.V., Leyard Group, LG Electronics Inc., Mitsubishi Electric Corp., NEC Corp., Panasonic Holdings Corp., Samsung Electronics Co. Ltd., Seiko Epson Corp., Sony Group Corp., Toshiba Corp., ViewSonic Corp., YFY Inc. are a few of the key vendors in the Display For Retail Applications market.

        APAC will register the highest growth rate of 51% among the other regions. Therefore, the Display For Retail Applications market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.

        US, China, Japan, India, Germany

        • Advantages over traditional advertisement methodsRetail displays effectively use the flexibility offered by advances in audio-visual technology and are increasingly replacing print media in public spaces. Digital signage displays can integrate dynamic content is the driving factor this market.
        • as opposed to static images used by printed signage. The advantages of digital displays over traditional print media are expected to drive its adoption during the forecast period. The following are some of the advantages of using retail displays for advertisements: No paper waste: Displays do not use paper. Therefore is the driving factor this market.
        • the need to dispose of outdated messages no longer applies. The impact is significant as consumers are increasingly becoming aware of the importance of reducing paper waste. Audience engagement: Digital displays are more effective in engaging customers than traditional print media because of the prevalence of dynamic forms of media such as the Internet and TV. Overcoming spatial limitations: Displays allow retailers to constantly change their advertisements or messages is the driving factor this market.
        • eliminating the need to place multiple advertisement It also allows messages to evolve dynamically based on changes in time and weather. Dynamic content control and cost-effectiveness: Retailers may make frequent and rapid changes to their messaging using digital displays. It is mostly useful in retail chains is the driving factor this market.
        • and operators do not need to print signage to provide viewers with updated material. The method also eliminates the expenses of printing and posting new content. Previously is the driving factor this market.
        • only organizations with large marketing budgets or high-end marketing needs could afford significant upfront expenses to acquire digital displays. Currently is the driving factor this market.
        • many retailers are deploying digital displays because of the drastic decline in LCD prices is the driving factor this market.
        • plasma displays is the driving factor this market.
        • and media players. Targeted content: The content on digital displays can be targeted based on the demography of the audience is the driving factor this market.
        • as it enables messages to be rotated. In a large-format retail store is the driving factor this market.
        • digital displays can be used to broadcast specific messages in different divisions is the driving factor this market.
        • such as electronics is the driving factor this market.
        • apparel is the driving factor this market.
        • and home appliances. Thus is the driving factor this market.
        • the advantages of retail displays over the traditional advertising method will drive the growth of the global display market for retail applications during the forecast period. is the driving factor this market.

        The Display For Retail Applications market vendors should focus on grabbing business opportunities from the Touchscreen display segment as it accounted for the largest market share in the base year.