US E-Learning Market Size 2025-2029
The e-learning market size in the US is forecast to increase by USD 45.37 billion at a CAGR of 14.1% between 2024 and 2029.
- The e-learning market in the US is experiencing significant growth, driven by the evolved learning and education landscape and the advent of advanced technologies. The traditional classroom model is being replaced with more flexible and accessible digital english learning solutions. Technological advancements, such as artificial intelligence, virtual reality, and gamification, are transforming the way students learn and engage with educational content.
- Additionally, the competition from massive open online courses and other e-learning platforms is intensifying, forcing educational institutions to adapt and innovate to remain competitive. These trends are expected to continue shaping the e-learning market in the US, providing opportunities for growth and innovation in the years to come.
What will be the Size of the Market During the Forecast Period?

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1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Deployment
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US: Year-over-year growth 2024-2029 (%)
- Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5.1 E-Learning Market in US 2019 - 2023
- Historic Market Size - Data Table on E-Learning Market in US 2019 - 2023 ($ million)
- 5.2 Deployment segment analysis 2019 - 2023
- Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
- 5.3 End-user segment analysis 2019 - 2023
- Historic Market Size - End-user Segment 2019 - 2023 ($ million)
- 5.4 Product segment analysis 2019 - 2023
- Historic Market Size - Product Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
- 6.1 Impact of AI on the E-Learning Market in US
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Deployment
- 8.1 Market segments
- Chart on Deployment - Market share 2024-2029 (%)
- Data Table on Deployment - Market share 2024-2029 (%)
- 8.2 Comparison by Deployment
- Chart on Comparison by Deployment
- Data Table on Comparison by Deployment
- 8.3 On premises - Market size and forecast 2024-2029
- Chart on On premises - Market size and forecast 2024-2029 ($ million)
- Data Table on On premises - Market size and forecast 2024-2029 ($ million)
- Chart on On premises - Year-over-year growth 2024-2029 (%)
- Data Table on On premises - Year-over-year growth 2024-2029 (%)
- 8.4 Cloud - Market size and forecast 2024-2029
- Chart on Cloud - Market size and forecast 2024-2029 ($ million)
- Data Table on Cloud - Market size and forecast 2024-2029 ($ million)
- Chart on Cloud - Year-over-year growth 2024-2029 (%)
- Data Table on Cloud - Year-over-year growth 2024-2029 (%)
- 8.5 Market opportunity by Deployment
- Market opportunity by Deployment ($ million)
- Data Table on Market opportunity by Deployment ($ million)
9 Market Segmentation by End-user
- 9.1 Market segments
- Chart on End-user - Market share 2024-2029 (%)
- Data Table on End-user - Market share 2024-2029 (%)
- 9.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
- 9.3 Higher education - Market size and forecast 2024-2029
- Chart on Higher education - Market size and forecast 2024-2029 ($ million)
- Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
- Chart on Higher education - Year-over-year growth 2024-2029 (%)
- Data Table on Higher education - Year-over-year growth 2024-2029 (%)
- 9.4 Corporate - Market size and forecast 2024-2029
- Chart on Corporate - Market size and forecast 2024-2029 ($ million)
- Data Table on Corporate - Market size and forecast 2024-2029 ($ million)
- Chart on Corporate - Year-over-year growth 2024-2029 (%)
- Data Table on Corporate - Year-over-year growth 2024-2029 (%)
- 9.5 K12 - Market size and forecast 2024-2029
- Chart on K12 - Market size and forecast 2024-2029 ($ million)
- Data Table on K12 - Market size and forecast 2024-2029 ($ million)
- Chart on K12 - Year-over-year growth 2024-2029 (%)
- Data Table on K12 - Year-over-year growth 2024-2029 (%)
- 9.6 Market opportunity by End-user
- Market opportunity by End-user ($ million)
- Data Table on Market opportunity by End-user ($ million)
10 Market Segmentation by Product
- 10.1 Market segments
- Chart on Product - Market share 2024-2029 (%)
- Data Table on Product - Market share 2024-2029 (%)
- 10.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
- 10.3 Content - Market size and forecast 2024-2029
- Chart on Content - Market size and forecast 2024-2029 ($ million)
- Data Table on Content - Market size and forecast 2024-2029 ($ million)
- Chart on Content - Year-over-year growth 2024-2029 (%)
- Data Table on Content - Year-over-year growth 2024-2029 (%)
- 10.4 Technology - Market size and forecast 2024-2029
- Chart on Technology - Market size and forecast 2024-2029 ($ million)
- Data Table on Technology - Market size and forecast 2024-2029 ($ million)
- Chart on Technology - Year-over-year growth 2024-2029 (%)
- Data Table on Technology - Year-over-year growth 2024-2029 (%)
- 10.5 Services - Market size and forecast 2024-2029
- Chart on Services - Market size and forecast 2024-2029 ($ million)
- Data Table on Services - Market size and forecast 2024-2029 ($ million)
- Chart on Services - Year-over-year growth 2024-2029 (%)
- Data Table on Services - Year-over-year growth 2024-2029 (%)
- 10.6 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)
11 Market Segmentation by Learning Method
- 11.1 Market segments
- Chart on Learning Method - Market share (2024-2029) (%)
- Data Table on Learning Method - Market share (2024-2029) (%)
- 11.2 Comparison by Learning Method
- Chart on Comparison by Learning Method
- Data Table on Comparison by Learning Method
- 11.3 Blended Learning - Market size and forecast (2024-2029)
- Chart on Blended Learning - Market size and forecast (2024-2029) ($ million)
- Data Table on Blended Learning - Market size and forecast (2024-2029) ($ million)
- Chart on Blended Learning - Year-over-year growth (2024-2029) (%)
- Data Table on Blended Learning - Year-over-year growth (2024-2029) (%)
- 11.4 Mobile Learning - Market size and forecast (2024-2029)
- Chart on Mobile Learning - Market size and forecast (2024-2029) ($ million)
- Data Table on Mobile Learning - Market size and forecast (2024-2029) ($ million)
- Chart on Mobile Learning - Year-over-year growth (2024-2029) (%)
- Data Table on Mobile Learning - Year-over-year growth (2024-2029) (%)
- 11.5 Virtual Classrooms - Market size and forecast (2024-2029)
- Chart on Virtual Classrooms - Market size and forecast (2024-2029) ($ million)
- Data Table on Virtual Classrooms - Market size and forecast (2024-2029) ($ million)
- Chart on Virtual Classrooms - Year-over-year growth (2024-2029) (%)
- Data Table on Virtual Classrooms - Year-over-year growth (2024-2029) (%)
- 11.6 Simulation - Market size and forecast (2024-2029)
- Chart on Simulation - Market size and forecast (2024-2029) ($ million)
- Data Table on Simulation - Market size and forecast (2024-2029) ($ million)
- Chart on Simulation - Year-over-year growth (2024-2029) (%)
- Data Table on Simulation - Year-over-year growth (2024-2029) (%)
- 11.7 Market opportunity by Learning Method
- Market opportunity by $segment_name ($ million)
- Data Table on Market opportunity by $segment_name ($ million)
12 Customer Landscape
- 12.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
13 Drivers, Challenges, and Opportunity/Restraints
- 13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 13.4 Market opportunities/restraints
14 Competitive Landscape
- 14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 14.3 Landscape disruption
- Overview on factors of disruption
- 14.4 Industry risks
- Impact of key risks on business
15 Competitive Analysis
- 15.2 Company ranking index
- 15.3 Market positioning of companies
- Matrix on companies position and classification
- 2U Inc.
- 2U Inc. - Overview
- 2U Inc. - Business segments
- 2U Inc. - Key news
- 2U Inc. - Key offerings
- 2U Inc. - Segment focus
- SWOT
- 15.5 Adobe Inc.
- Adobe Inc. - Overview
- Adobe Inc. - Business segments
- Adobe Inc. - Key news
- Adobe Inc. - Key offerings
- Adobe Inc. - Segment focus
- SWOT
- 15.6 Anthology Inc.
- Anthology Inc. - Overview
- Anthology Inc. - Product / Service
- Anthology Inc. - Key news
- Anthology Inc. - Key offerings
- SWOT
- 15.7 Articulate Global Inc.
- Articulate Global Inc. - Overview
- Articulate Global Inc. - Product / Service
- Articulate Global Inc. - Key offerings
- SWOT
- 15.8 Cengage Learning Holdings II Inc.
- Cengage Learning Holdings II Inc. - Overview
- Cengage Learning Holdings II Inc. - Business segments
- Cengage Learning Holdings II Inc. - Key offerings
- Cengage Learning Holdings II Inc. - Segment focus
- SWOT
- 15.9 Coursera Inc.
- Coursera Inc. - Overview
- Coursera Inc. - Business segments
- Coursera Inc. - Key news
- Coursera Inc. - Key offerings
- Coursera Inc. - Segment focus
- SWOT
- 15.10 D2L Inc.
- D2L Inc. - Overview
- D2L Inc. - Product / Service
- D2L Inc. - Key news
- D2L Inc. - Key offerings
- SWOT
- 15.11 Docebo Inc.
- Docebo Inc. - Overview
- Docebo Inc. - Product / Service
- Docebo Inc. - Key news
- Docebo Inc. - Key offerings
- SWOT
- 15.12 Flatworld Solutions Inc.
- Flatworld Solutions Inc. - Overview
- Flatworld Solutions Inc. - Product / Service
- Flatworld Solutions Inc. - Key offerings
- SWOT
- 15.13 Houghton Mifflin Harcourt Co.
- Houghton Mifflin Harcourt Co. - Overview
- Houghton Mifflin Harcourt Co. - Product / Service
- Houghton Mifflin Harcourt Co. - Key news
- Houghton Mifflin Harcourt Co. - Key offerings
- SWOT
- 15.14 iEnergizer Ltd.
- iEnergizer Ltd. - Overview
- iEnergizer Ltd. - Product / Service
- iEnergizer Ltd. - Key offerings
- SWOT
- 15.15 Infopro Learning Inc.
- Infopro Learning Inc. - Overview
- Infopro Learning Inc. - Product / Service
- Infopro Learning Inc. - Key offerings
- SWOT
- 15.16 Stylus Solutions Pvt. Ltd.
- Stylus Solutions Pvt. Ltd. - Overview
- Stylus Solutions Pvt. Ltd. - Product / Service
- Stylus Solutions Pvt. Ltd. - Key offerings
- SWOT
- 15.17 Udemy Inc.
- Udemy Inc. - Overview
- Udemy Inc. - Business segments
- Udemy Inc. - Key news
- Udemy Inc. - Key offerings
- Udemy Inc. - Segment focus
- SWOT
- 15.18 VitalSource Technologies LLC
- VitalSource Technologies LLC - Overview
- VitalSource Technologies LLC - Product / Service
- VitalSource Technologies LLC - Key offerings
- SWOT
16 Appendix
- 16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 16.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 16.4 Research methodology
- 16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 16.9 360 degree market analysis
- 360 degree market analysis
- 16.10 List of abbreviations