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The facial aesthetics market share is expected to increase by USD 1.45 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 4.45%.
This facial aesthetics market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers facial aesthetics market segmentations by product (botulinum toxin, dermal fillers, and others) and geography (North America, Europe, Asia, and ROW). The facial aesthetics market report also offers information on several market vendors, including AbbVie Inc., Adoderm GmbH, Alma Lasers GmbH, Anika Therapeutics Inc., Bausch Health Companies Inc., Contura Ltd., Galderma SA, Ipsen Pharma SA, Merz Pharma GmbH & Co. KGaA, and Teoxane SA among others.
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Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increase in cosmetic treatment among consumers is notably driving the facial aesthetics market growth, although factors such as increasing regulatory scrutiny may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the facial aesthetics industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Facial Aesthetics Market Driver
The increase in cosmetic treatment among consumers is notably driving the facial aesthetics market growth. Increased interest in personal grooming drives the adoption of aesthetic products such as botulinum toxin, dermal fillers, chemical peel, and microdermabrasion. The adoption is high in countries like Brazil, the US, and Venezuela due to increased awareness through social media platforms, a rise in the marketing of these procedures, and increased media coverage. For instance, as per the American Society for Aesthetic Plastic Surgery, in 2020, about 4,401,536 botulinum toxin procedures and 931,473 chemical peel procedures were conducted in the US. The demand for these procedures is high due to their non-invasive nature and faster recovery period.
Key Facial Aesthetics Market Trend
The growing demand from men for facial aesthetics is the key market trend driving the global facial aesthetics market growth. Men are also undergoing certain cosmetic procedures such as botulinum toxin, dermal fillers, chemical peel, and microdermabrasion. Botulinum toxin is one of the most popular non-invasive treatments on the market. Botulinum toxin works by relaxing the underlying muscles that cause the skin to crease and develop lines or wrinkles. Dermal fillers are also gaining popularity among male consumers, as these are time-conservative procedures, which help rectify moderate to severe wrinkles. Therefore, changing perceptions of men regarding the importance of these procedures are driving the market.
Key Facial Aesthetics Market Challenge
Increasing regulatory scrutiny is the major challenge impeding the global facial aesthetics market growth. The increasing number and stringency of regulations are limiting innovation in the market. Techniques such as micro-needling are emerging in the market. Micro-needling is a skin treatment in which tiny needles penetrate the skin to create superficial wounds, leading to the production of collagen and the generation of new skin tissues. However, regulatory bodies in California and Illinois, along with other states, have limited the experimental practice of this technique. Proper prior approval is required to carry out this technique, thereby inhibiting innovation in the market. Treatments that incorporate platelet-rich plasma (PRP) or stem cells are experimental in nature and, therefore, may draw scrutiny from state regulatory bodies. Thus, the rising regulatory scrutiny can limit the adoption of newer techniques, thereby hindering market growth.
This facial aesthetics market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Technavio categorizes the global facial aesthetics market as a part of the global life science tools and services market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the facial aesthetics market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the facial aesthetics market encompasses successful business strategies deployed by the key vendors. The facial aesthetics market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The facial aesthetics market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the facial aesthetics market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Customer landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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