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Technavio’s market research analyst predicts that the global digestive health food and drinks market will grow steadily at a CAGR of around 8% between 2016 and 2020. The use of dietary fiber foods to combat abdominal diseases is one of the primary factors propelling the growth of digestive health food and drinks market. Dietary foods are nutritive and are very helpful in treating gastrointestinal disorders, lowering cholesterol levels, reducing the risk of colon cancer, and aid in weight loss. Soluble dietary fibers have proved beneficial in minimizing the symptoms of irritable bowel syndrome including diarrhea, constipation, and abdominal problems. Owing to the growing preference for healthy diets among consumers, several food and beverage companies are developing dietary fiber products that offer long-term benefits. Factors such as the increase in demand for probiotic products, growing health awareness, and the implementation of healthier lifestyles by consumers will boost the demand for digestive health food and drinks over the next few years.
The primary factor for this region’s growth is the high consumption of digestive health food and drinks containing probiotics, especially yogurt. Aggressive marketing initiatives and the growing awareness about digestive foods among consumers has stimulated the sales of digestive health food and drinks in this region. Several producers of digestive health food and drinks in the region are focusing to develop products using enzymes that can aid in the digestion of complex molecules. Moreover, the growing elderly population in the region will positively impact the growth of the market during the forecast period, owing to the increased consumption of these digestive products.
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Five forces analysis
PART 07: Market segmentation by ingredient
PART 08: Market segmentation by product type
PART 09: Geographical segmentation
PART 10: Key leading countries
PART 11: Market drivers
PART 12: Impact of drivers
PART 13: Market challenges
PART 14: Impact of drivers and challenges
PART 15: Market trends
PART 16: Vendor landscape
PART 17: Appendix
PART 18: Explore Technavio
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