Hair Straightener Market Size 2024-2028
The hair straightener market size is forecast to increase by USD 773.2 million at a CAGR of 5.9% between 2023 and 2028. The market is witnessing significant growth due to the increasing popularity of styling tools and the influence of social media. Advanced technologies, such as ceramic, titanium, and tourmaline plates, are driving market expansion. These materials offer smooth gliding and even heat distribution, ensuring effective and damage-free straightening. Additionally, adjustable temperature settings and ionic technology are gaining traction, providing consumers with customized styling experiences and reducing frizz. Steam functions are also emerging as a trend, offering the added benefit of conditioning and detangling hair during the straightening process. Despite the market's growth, high costs remain a challenge for some consumers. Overall, the market is poised for continued expansion, catering to the increasing demand for efficient and effective styling solutions.
What will be the Size of the Market During the Forecast Period?
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Material
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)
5 Historic Market Size
- 5.1 Global Hair Straightener Market 2018 - 2022
- Historic Market Size - Data Table on Global Hair Straightener Market 2018 - 2022 ($ million)
- 5.2 Material segment analysis 2018 - 2022
- Historic Market Size - Material Segment 2018 - 2022 ($ million)
- 5.3 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
- 5.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
- 5.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)
6 Qualitative Analysis
- 6.1 Impact of AI on the Global Hair Straightener Market
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 7.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
8 Market Segmentation by Material
- 8.1 Market segments
- Chart on Material - Market share 2023-2028 (%)
- Data Table on Material - Market share 2023-2028 (%)
- 8.2 Comparison by Material
- Chart on Comparison by Material
- Data Table on Comparison by Material
- 8.3 Ceramic - Market size and forecast 2023-2028
- Chart on Ceramic - Market size and forecast 2023-2028 ($ million)
- Data Table on Ceramic - Market size and forecast 2023-2028 ($ million)
- Chart on Ceramic - Year-over-year growth 2023-2028 (%)
- Data Table on Ceramic - Year-over-year growth 2023-2028 (%)
- 8.4 Tourmaline - Market size and forecast 2023-2028
- Chart on Tourmaline - Market size and forecast 2023-2028 ($ million)
- Data Table on Tourmaline - Market size and forecast 2023-2028 ($ million)
- Chart on Tourmaline - Year-over-year growth 2023-2028 (%)
- Data Table on Tourmaline - Year-over-year growth 2023-2028 (%)
- 8.5 Titanium - Market size and forecast 2023-2028
- Chart on Titanium - Market size and forecast 2023-2028 ($ million)
- Data Table on Titanium - Market size and forecast 2023-2028 ($ million)
- Chart on Titanium - Year-over-year growth 2023-2028 (%)
- Data Table on Titanium - Year-over-year growth 2023-2028 (%)
- 8.6 Others - Market size and forecast 2023-2028
- Chart on Others - Market size and forecast 2023-2028 ($ million)
- Data Table on Others - Market size and forecast 2023-2028 ($ million)
- Chart on Others - Year-over-year growth 2023-2028 (%)
- Data Table on Others - Year-over-year growth 2023-2028 (%)
- 8.7 Market opportunity by Material
- Market opportunity by Material ($ million)
- Data Table on Market opportunity by Material ($ million)
9 Market Segmentation by Distribution Channel
- 9.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
- 9.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 9.3 Offline - Market size and forecast 2023-2028
- Chart on Offline - Market size and forecast 2023-2028 ($ million)
- Data Table on Offline - Market size and forecast 2023-2028 ($ million)
- Chart on Offline - Year-over-year growth 2023-2028 (%)
- Data Table on Offline - Year-over-year growth 2023-2028 (%)
- 9.4 Online - Market size and forecast 2023-2028
- Chart on Online - Market size and forecast 2023-2028 ($ million)
- Data Table on Online - Market size and forecast 2023-2028 ($ million)
- Chart on Online - Year-over-year growth 2023-2028 (%)
- Data Table on Online - Year-over-year growth 2023-2028 (%)
- 9.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)
10 Customer Landscape
- 10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Geographic Landscape
- 11.1 Geographic segmentation
- Chart on Market share by geography 2023-2028 (%)
- Data Table on Market share by geography 2023-2028 (%)
- 11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 11.3 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 11.4 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
- 11.5 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 11.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
- 11.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 11.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
- 11.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
- 11.10 India - Market size and forecast 2023-2028
- Chart on India - Market size and forecast 2023-2028 ($ million)
- Data Table on India - Market size and forecast 2023-2028 ($ million)
- Chart on India - Year-over-year growth 2023-2028 (%)
- Data Table on India - Year-over-year growth 2023-2028 (%)
- 11.11 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
- 11.12 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
- 11.13 France - Market size and forecast 2023-2028
- Chart on France - Market size and forecast 2023-2028 ($ million)
- Data Table on France - Market size and forecast 2023-2028 ($ million)
- Chart on France - Year-over-year growth 2023-2028 (%)
- Data Table on France - Year-over-year growth 2023-2028 (%)
- 11.14 South Korea - Market size and forecast 2023-2028
- Chart on South Korea - Market size and forecast 2023-2028 ($ million)
- Data Table on South Korea - Market size and forecast 2023-2028 ($ million)
- Chart on South Korea - Year-over-year growth 2023-2028 (%)
- Data Table on South Korea - Year-over-year growth 2023-2028 (%)
- 11.15 Canada - Market size and forecast 2023-2028
- Chart on Canada - Market size and forecast 2023-2028 ($ million)
- Data Table on Canada - Market size and forecast 2023-2028 ($ million)
- Chart on Canada - Year-over-year growth 2023-2028 (%)
- Data Table on Canada - Year-over-year growth 2023-2028 (%)
- 11.16 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 11.17 Brazil - Market size and forecast 2023-2028
- Chart on Brazil - Market size and forecast 2023-2028 ($ million)
- Data Table on Brazil - Market size and forecast 2023-2028 ($ million)
- Chart on Brazil - Year-over-year growth 2023-2028 (%)
- Data Table on Brazil - Year-over-year growth 2023-2028 (%)
- 11.18 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)
12 Drivers, Challenges, and Opportunity/Restraints
- 12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 12.4 Market opportunities/restraints
13 Competitive Landscape
- 13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 13.3 Landscape disruption
- Overview on factors of disruption
- 13.4 Industry risks
- Impact of key risks on business
14 Competitive Analysis
- 14.2 Company ranking index
- 14.3 Market positioning of companies
- Matrix on companies position and classification
- 14.4 Beurer India Pvt. Ltd.
- Beurer India Pvt. Ltd. - Overview
- Beurer India Pvt. Ltd. - Product / Service
- Beurer India Pvt. Ltd. - Key offerings
- SWOT
- 14.5 Bio Ionic
- Bio Ionic - Overview
- Bio Ionic - Product / Service
- Bio Ionic - Key offerings
- SWOT
- 14.6 Cloud Nine
- Cloud Nine - Overview
- Cloud Nine - Product / Service
- Cloud Nine - Key offerings
- SWOT
- 14.7 Conair Corp.
- Conair Corp. - Overview
- Conair Corp. - Product / Service
- Conair Corp. - Key offerings
- SWOT
- 14.8 Cortex Beauty
- Cortex Beauty - Overview
- Cortex Beauty - Product / Service
- Cortex Beauty - Key offerings
- SWOT
- 14.9 Dyson Technology India Pvt. Ltd.
- Dyson Technology India Pvt. Ltd. - Overview
- Dyson Technology India Pvt. Ltd. - Product / Service
- Dyson Technology India Pvt. Ltd. - Key offerings
- SWOT
- 14.10 FHI Heat
- FHI Heat - Overview
- FHI Heat - Product / Service
- FHI Heat - Key offerings
- SWOT
- 14.11 Geloon Electronic Co. Ltd.
- Geloon Electronic Co. Ltd. - Overview
- Geloon Electronic Co. Ltd. - Product / Service
- Geloon Electronic Co. Ltd. - Key offerings
- SWOT
- 14.12 Izutech
- Izutech - Overview
- Izutech - Product / Service
- Izutech - Key offerings
- SWOT
- 14.13 John Paul Mitchell Systems
- John Paul Mitchell Systems - Overview
- John Paul Mitchell Systems - Product / Service
- John Paul Mitchell Systems - Key offerings
- SWOT
- 14.14 Koninklijke Philips N.V.
- Koninklijke Philips N.V. - Overview
- Koninklijke Philips N.V. - Business segments
- Koninklijke Philips N.V. - Key offerings
- Koninklijke Philips N.V. - Segment focus
- SWOT
- 14.15 Moehair USA Inc
- Moehair USA Inc - Overview
- Moehair USA Inc - Product / Service
- Moehair USA Inc - Key offerings
- SWOT
- 14.16 Panasonic Holdings Corp.
- Panasonic Holdings Corp. - Overview
- Panasonic Holdings Corp. - Business segments
- Panasonic Holdings Corp. - Key news
- Panasonic Holdings Corp. - Key offerings
- Panasonic Holdings Corp. - Segment focus
- SWOT
- 14.17 Revlon Inc.
- Revlon Inc. - Overview
- Revlon Inc. - Business segments
- Revlon Inc. - Key offerings
- Revlon Inc. - Segment focus
- SWOT
- 14.18 T3 Micro Inc.
- T3 Micro Inc. - Overview
- T3 Micro Inc. - Product / Service
- T3 Micro Inc. - Key offerings
- SWOT
15 Appendix
- 15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 15.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 15.4 Research methodology
- 15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 15.9 360 degree market analysis
- 360 degree market analysis
- 15.10 List of abbreviations
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