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The India health beverages market size is forecast to increase by USD 3.87 billion at a CAGR of 10% between 2023 and 2028. In India, the health beverages market is experiencing significant growth due to increasing consumer awareness regarding the health benefits of these drinks. The preference for healthier alternatives to sweetened beverages, which can lead to tooth decay and other health issues, is a major driving factor. Beverages fortified with antioxidants, vitamins, and minerals can help support skin health and protect against various skin disorders. Additionally, the growing popularity of e-commerce platforms and the convenience they offer have made health beverages more accessible to consumers. However, challenges such as the potential for friction in the supply chain leading to damage during transportation and fluctuating prices of raw materials pose significant hurdles. Furthermore, consumers are increasingly seeking beverages that promote skin health, oxygenation of the blood, and overall wellness of the brain, spinal cord, and tissues. Hormonal balance is another area of interest, making it essential for market players to focus on innovation and product development to cater to these evolving consumer needs.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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