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The India iced tea market size is forecast to increase by USD 5.93 billion at a CAGR of 17.3% between 2023 and 2028. The market in the beverage industry is witnessing significant growth, driven by the increasing health-conscious consumer base and the trend toward functional food and beverages. Trendy ingredients like ginger, turmeric, and matcha are gaining popularity, positioning tea as a beverage beyond water. Additionally, the market is witnessing a trend towards premium tea sourcing and innovative beverage experiences, such as cannabis-infused iced tea containing cannabinoids. Brands are leveraging social media to enhance consumer engagement and boost brand visibility. Adherence to stringent regulations and guidelines is also essential to ensure product safety and quality. Overall, the market presents numerous opportunities for growth and innovation.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Drivers, Challenges, and Opportunity/Restraints
10 Competitive Landscape
11 Competitive Analysis
12 Appendix
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