1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by Device
- Executive Summary - Chart on Market Segmentation by Deployment
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on Latin America - Market size and forecast 2024-2029 ($ million)
- Data Table on Regional - Market size and forecast 2024-2029 ($ million)
- Chart on Latin America: Year-over-year growth 2024-2029 (%)
- Data Table on Regional - Market size and forecast 2024-2029 ($ million)
5 Historic Market Size
- 5.1 Antivirus Software Market in Latin America 2019 - 2023
- Historic Market Size - Data Table on Antivirus Software Market in Latin America 2019 - 2023 ($ million)
- 5.2 Application segment analysis 2019 - 2023
- Historic Market Size - Application Segment 2019 - 2023 ($ million)
- 5.3 Device segment analysis 2019 - 2023
- Historic Market Size - Device Segment 2019 - 2023 ($ million)
- 5.4 Deployment segment analysis 2019 - 2023
- Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
- 5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
- 6.1 The AI impact on Antivirus Software Market in Latin America
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Application
- 8.1 Market segments
- Chart on Application - Market share 2024-2029 (%)
- Data Table on Application - Market share 2024-2029 (%)
- 8.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
- 8.3 Enterprise - Market size and forecast 2024-2029
- Chart on Enterprise - Market size and forecast 2024-2029 ($ million)
- Data Table on Enterprise - Market size and forecast 2024-2029 ($ million)
- Chart on Enterprise - Year-over-year growth 2024-2029 (%)
- Data Table on Enterprise - Year-over-year growth 2024-2029 (%)
- 8.4 Individual - Market size and forecast 2024-2029
- Chart on Individual - Market size and forecast 2024-2029 ($ million)
- Data Table on Individual - Market size and forecast 2024-2029 ($ million)
- Chart on Individual - Year-over-year growth 2024-2029 (%)
- Data Table on Individual - Year-over-year growth 2024-2029 (%)
- 8.5 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)
9 Market Segmentation by Device
- 9.1 Market segments
- Chart on Device - Market share 2024-2029 (%)
- Data Table on Device - Market share 2024-2029 (%)
- 9.2 Comparison by Device
- Chart on Comparison by Device
- Data Table on Comparison by Device
- 9.3 Laptops - Market size and forecast 2024-2029
- Chart on Laptops - Market size and forecast 2024-2029 ($ million)
- Data Table on Laptops - Market size and forecast 2024-2029 ($ million)
- Chart on Laptops - Year-over-year growth 2024-2029 (%)
- Data Table on Laptops - Year-over-year growth 2024-2029 (%)
- 9.4 Desktop - Market size and forecast 2024-2029
- Chart on Desktop - Market size and forecast 2024-2029 ($ million)
- Data Table on Desktop - Market size and forecast 2024-2029 ($ million)
- Chart on Desktop - Year-over-year growth 2024-2029 (%)
- Data Table on Desktop - Year-over-year growth 2024-2029 (%)
- 9.5 Mobile and tablets - Market size and forecast 2024-2029
- Chart on Mobile and tablets - Market size and forecast 2024-2029 ($ million)
- Data Table on Mobile and tablets - Market size and forecast 2024-2029 ($ million)
- Chart on Mobile and tablets - Year-over-year growth 2024-2029 (%)
- Data Table on Mobile and tablets - Year-over-year growth 2024-2029 (%)
- 9.6 Market opportunity by Device
- Market opportunity by Device ($ million)
- Data Table on Market opportunity by Device ($ million)
10 Market Segmentation by Deployment
- 10.1 Market segments
- Chart on Deployment - Market share 2024-2029 (%)
- Data Table on Deployment - Market share 2024-2029 (%)
- 10.2 Comparison by Deployment
- Chart on Comparison by Deployment
- Data Table on Comparison by Deployment
- 10.3 On-premises - Market size and forecast 2024-2029
- Chart on On-premises - Market size and forecast 2024-2029 ($ million)
- Data Table on On-premises - Market size and forecast 2024-2029 ($ million)
- Chart on On-premises - Year-over-year growth 2024-2029 (%)
- Data Table on On-premises - Year-over-year growth 2024-2029 (%)
- 10.4 Cloud-based - Market size and forecast 2024-2029
- Chart on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Data Table on Cloud-based - Market size and forecast 2024-2029 ($ million)
- Chart on Cloud-based - Year-over-year growth 2024-2029 (%)
- Data Table on Cloud-based - Year-over-year growth 2024-2029 (%)
- 10.5 Market opportunity by Deployment
- Market opportunity by Deployment ($ million)
- Data Table on Market opportunity by Deployment ($ million)
11 Customer Landscape
- 11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
- 12.1 Geographic segmentation
- Chart on Market share by geography - 2024-2029 (%)
- Data Table on Market share by geography - 2024-2029 (%)
- 12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 12.3 Brazil - Market size and forecast 2024-2029
- Chart on Brazil - Market size and forecast 2024-2029 ($ million)
- Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
- Chart on Brazil - Year-over-year growth 2024-2029 (%)
- Data Table on Brazil - Year-over-year growth 2024-2029 (%)
- 12.4 Mexico - Market size and forecast 2024-2029
- Chart on Mexico - Market size and forecast 2024-2029 ($ million)
- Data Table on Mexico - Market size and forecast 2024-2029 ($ million)
- Chart on Mexico - Year-over-year growth 2024-2029 (%)
- Data Table on Mexico - Year-over-year growth 2024-2029 (%)
- 12.5 Argentina - Market size and forecast 2024-2029
- Chart on Argentina - Market size and forecast 2024-2029 ($ million)
- Data Table on Argentina - Market size and forecast 2024-2029 ($ million)
- Chart on Argentina - Year-over-year growth 2024-2029 (%)
- Data Table on Argentina - Year-over-year growth 2024-2029 (%)
- 12.6 Colombia - Market size and forecast 2024-2029
- Chart on Colombia - Market size and forecast 2024-2029 ($ million)
- Data Table on Colombia - Market size and forecast 2024-2029 ($ million)
- Chart on Colombia - Year-over-year growth 2024-2029 (%)
- Data Table on Colombia - Year-over-year growth 2024-2029 (%)
- 12.7 Rest of Latin America - Market size and forecast 2024-2029
- Chart on Rest of Latin America - Market size and forecast 2024-2029 ($ million)
- Data Table on Rest of Latin America - Market size and forecast 2024-2029 ($ million)
- Chart on Rest of Latin America - Year-over-year growth 2024-2029 (%)
- Data Table on Rest of Latin America - Year-over-year growth 2024-2029 (%)
- 12.8 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Table on Market opportunity by geography ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
- 13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 13.4 Market opportunities/restraints
14 Competitive Landscape
- 14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 14.3 Landscape disruption
- Overview on factors of disruption
- 14.4 Industry risks
- Impact of key risks on business
15 Competitive Analysis
- 15.2 Company ranking index
- 15.3 Market positioning of companies
- Matrix on companies position and classification
- 15.4 AO Kaspersky Lab
- AO Kaspersky Lab - Overview
- AO Kaspersky Lab - Product / Service
- AO Kaspersky Lab - Key offerings
- SWOT
- 15.5 Avast Software sro
- Avast Software sro - Overview
- Avast Software sro - Business segments
- Avast Software sro - Key offerings
- Avast Software sro - Segment focus
- SWOT
- 15.6 ESET North America
- ESET North America - Overview
- ESET North America - Product / Service
- ESET North America - Key offerings
- SWOT
- 15.7 F Secure Corp.
- F Secure Corp. - Overview
- F Secure Corp. - Product / Service
- F Secure Corp. - Key offerings
- SWOT
- 15.8 Fortinet Inc.
- Fortinet Inc. - Overview
- Fortinet Inc. - Product / Service
- Fortinet Inc. - Key news
- Fortinet Inc. - Key offerings
- SWOT
- 15.9 G DATA CyberDefense AG
- G DATA CyberDefense AG - Overview
- G DATA CyberDefense AG - Product / Service
- G DATA CyberDefense AG - Key offerings
- SWOT
- 15.10 Gen Digital Inc.
- Gen Digital Inc. - Overview
- Gen Digital Inc. - Product / Service
- Gen Digital Inc. - Key offerings
- SWOT
- 15.11 McAfee LLC
- McAfee LLC - Overview
- McAfee LLC - Product / Service
- McAfee LLC - Key offerings
- SWOT
- 15.12 Microsoft Corp.
- Microsoft Corp. - Overview
- Microsoft Corp. - Business segments
- Microsoft Corp. - Key news
- Microsoft Corp. - Key offerings
- Microsoft Corp. - Segment focus
- SWOT
- 15.13 Psafe
- Psafe - Overview
- Psafe - Product / Service
- Psafe - Key offerings
- SWOT
- 15.14 S.C. BITDEFENDER S.R.L.
- S.C. BITDEFENDER S.R.L. - Overview
- S.C. BITDEFENDER S.R.L. - Product / Service
- S.C. BITDEFENDER S.R.L. - Key offerings
- SWOT
- 15.15 Sophos Ltd.
- Sophos Ltd. - Overview
- Sophos Ltd. - Product / Service
- Sophos Ltd. - Key news
- Sophos Ltd. - Key offerings
- SWOT
- 15.16 Trend Micro Inc.
- Trend Micro Inc. - Overview
- Trend Micro Inc. - Product / Service
- Trend Micro Inc. - Key offerings
- SWOT
- 15.17 WatchGuard Technologies Inc.
- WatchGuard Technologies Inc. - Overview
- WatchGuard Technologies Inc. - Product / Service
- WatchGuard Technologies Inc. - Key offerings
- SWOT
- 15.18 Wontok
- Wontok - Overview
- Wontok - Product / Service
- Wontok - Key offerings
- SWOT
16 Appendix
- 16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 16.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 16.4 Research methodology
- 16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 16.9 360 degree market analysis
- 360 degree market analysis
- 16.10 List of abbreviations