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The mocktails market size is forecast to increase by USD 142.65 million, at a CAGR of 8.05% between 2023 and 2028. There is a notable shift towards premium and artisanal mocktails, driven by increasing consumer demand for low-sugar, low-calorie options that incorporate functional and health-enhancing ingredients. This trend reflects a growing preference for healthier beverage choices that do not compromise on taste or quality. Premium and artisanal mocktails cater to discerning consumers seeking sophisticated flavors and innovative combinations, often featuring unique ingredients that offer health benefits. The emphasis on low-sugar and low-calorie mocktails aligns with broader health-conscious trends, appealing to individuals looking to manage their sugar intake without sacrificing enjoyment. Additionally, the incorporation of functional ingredients such as herbs, botanicals, and adaptogens enhances the nutritional profile of mocktails, further boosting their appeal among health-conscious consumers. This convergence of premium quality, health benefits, and innovative flavors underscores a transformative shift in the mocktail market, catering to evolving consumer preferences for both taste and wellness. The report provides market size, historical data spanning from 2018-2022, and future projections, all presented in terms of value in USD million for each of the mentioned segments.
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Packaging
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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