Online Fitness Course Market Size 2024-2028
The online fitness course market size is forecast to increase by USD 26.46 billion at a CAGR of 16.92% between 2023 and 2028. The market is experiencing significant growth due to several key drivers. The increasing awareness of the benefits of maintaining a healthy lifestyle is leading more individuals to seek flexible workout options that fit their schedules. Live video content provides real-time engagement and interaction with fitness instructors, enhancing the virtual fitness experience. Diverse workout options catering to various fitness levels and preferences are also attracting a wider audience. Corporate wellness programs integrating virtual fitness stations offer employers cost-effective solutions for employee health and productivity. However, privacy concerns and the need for individual fitness plans require platforms to ensure secure data handling and customized workout recommendations. Group sessions and personalized workouts offer social connection and individualized attention, respectively. The integration of Virtual Reality (VR) and Augmented Reality (AR) technology in online fitness courses adds an engaging element to the user experience. Despite the high cost of some online fitness courses, the market is expected to continue growing as consumers prioritize their health and wellness.
What will be the Size of the Market During the Forecast Period?
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Revenue Stream
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)
5 Historic Market Size
- 5.1 Global Online Fitness Course Market 2018 - 2022
- Historic Market Size - Data Table on Global Online Fitness Course Market 2018 - 2022 ($ million)
- 5.2 Type segment analysis 2018 - 2022
- Historic Market Size - Type Segment 2018 - 2022 ($ million)
- 5.3 Revenue Stream segment analysis 2018 - 2022
- Historic Market Size - Revenue Stream Segment 2018 - 2022 ($ million)
- 5.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
- 5.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)
6 Qualitative Analysis
- 6.1 Impact of AI on the Global Online Fitness Course Market
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
- 7.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028
8 Market Segmentation by Type
- 8.1 Market segments
- Chart on Type - Market share 2023-2028 (%)
- Data Table on Type - Market share 2023-2028 (%)
- 8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
- 8.3 On-demand courses - Market size and forecast 2023-2028
- Chart on On-demand courses - Market size and forecast 2023-2028 ($ million)
- Data Table on On-demand courses - Market size and forecast 2023-2028 ($ million)
- Chart on On-demand courses - Year-over-year growth 2023-2028 (%)
- Data Table on On-demand courses - Year-over-year growth 2023-2028 (%)
- 8.4 Live classes - Market size and forecast 2023-2028
- Chart on Live classes - Market size and forecast 2023-2028 ($ million)
- Data Table on Live classes - Market size and forecast 2023-2028 ($ million)
- Chart on Live classes - Year-over-year growth 2023-2028 (%)
- Data Table on Live classes - Year-over-year growth 2023-2028 (%)
- 8.5 Hybrid courses - Market size and forecast 2023-2028
- Chart on Hybrid courses - Market size and forecast 2023-2028 ($ million)
- Data Table on Hybrid courses - Market size and forecast 2023-2028 ($ million)
- Chart on Hybrid courses - Year-over-year growth 2023-2028 (%)
- Data Table on Hybrid courses - Year-over-year growth 2023-2028 (%)
- 8.6 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)
9 Market Segmentation by Revenue Stream
- 9.1 Market segments
- Chart on Revenue Stream - Market share 2023-2028 (%)
- Data Table on Revenue Stream - Market share 2023-2028 (%)
- 9.2 Comparison by Revenue Stream
- Chart on Comparison by Revenue Stream
- Data Table on Comparison by Revenue Stream
- 9.3 Subscription-based - Market size and forecast 2023-2028
- Chart on Subscription-based - Market size and forecast 2023-2028 ($ million)
- Data Table on Subscription-based - Market size and forecast 2023-2028 ($ million)
- Chart on Subscription-based - Year-over-year growth 2023-2028 (%)
- Data Table on Subscription-based - Year-over-year growth 2023-2028 (%)
- 9.4 Freemium - Market size and forecast 2023-2028
- Chart on Freemium - Market size and forecast 2023-2028 ($ million)
- Data Table on Freemium - Market size and forecast 2023-2028 ($ million)
- Chart on Freemium - Year-over-year growth 2023-2028 (%)
- Data Table on Freemium - Year-over-year growth 2023-2028 (%)
- 9.5 One-time purchase - Market size and forecast 2023-2028
- Chart on One-time purchase - Market size and forecast 2023-2028 ($ million)
- Data Table on One-time purchase - Market size and forecast 2023-2028 ($ million)
- Chart on One-time purchase - Year-over-year growth 2023-2028 (%)
- Data Table on One-time purchase - Year-over-year growth 2023-2028 (%)
- 9.6 Pay-per-class - Market size and forecast 2023-2028
- Chart on Pay-per-class - Market size and forecast 2023-2028 ($ million)
- Data Table on Pay-per-class - Market size and forecast 2023-2028 ($ million)
- Chart on Pay-per-class - Year-over-year growth 2023-2028 (%)
- Data Table on Pay-per-class - Year-over-year growth 2023-2028 (%)
- 9.7 Market opportunity by Revenue Stream
- Market opportunity by Revenue Stream ($ million)
- Data Table on Market opportunity by Revenue Stream ($ million)
10 Customer Landscape
- 10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Geographic Landscape
- 11.1 Geographic segmentation
- Chart on Market share by geography 2023-2028 (%)
- Data Table on Market share by geography 2023-2028 (%)
- 11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 11.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
- 11.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 11.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 11.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
- 11.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 11.8 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
- 11.9 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
- 11.10 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
- 11.11 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
- 11.12 Canada - Market size and forecast 2023-2028
- Chart on Canada - Market size and forecast 2023-2028 ($ million)
- Data Table on Canada - Market size and forecast 2023-2028 ($ million)
- Chart on Canada - Year-over-year growth 2023-2028 (%)
- Data Table on Canada - Year-over-year growth 2023-2028 (%)
- 11.13 India - Market size and forecast 2023-2028
- Chart on India - Market size and forecast 2023-2028 ($ million)
- Data Table on India - Market size and forecast 2023-2028 ($ million)
- Chart on India - Year-over-year growth 2023-2028 (%)
- Data Table on India - Year-over-year growth 2023-2028 (%)
- 11.14 Japan - Market size and forecast 2023-2028
- Chart on Japan - Market size and forecast 2023-2028 ($ million)
- Data Table on Japan - Market size and forecast 2023-2028 ($ million)
- Chart on Japan - Year-over-year growth 2023-2028 (%)
- Data Table on Japan - Year-over-year growth 2023-2028 (%)
- 11.15 France - Market size and forecast 2023-2028
- Chart on France - Market size and forecast 2023-2028 ($ million)
- Data Table on France - Market size and forecast 2023-2028 ($ million)
- Chart on France - Year-over-year growth 2023-2028 (%)
- Data Table on France - Year-over-year growth 2023-2028 (%)
- 11.16 South Korea - Market size and forecast 2023-2028
- Chart on South Korea - Market size and forecast 2023-2028 ($ million)
- Data Table on South Korea - Market size and forecast 2023-2028 ($ million)
- Chart on South Korea - Year-over-year growth 2023-2028 (%)
- Data Table on South Korea - Year-over-year growth 2023-2028 (%)
- 11.17 Italy - Market size and forecast 2023-2028
- Chart on Italy - Market size and forecast 2023-2028 ($ million)
- Data Table on Italy - Market size and forecast 2023-2028 ($ million)
- Chart on Italy - Year-over-year growth 2023-2028 (%)
- Data Table on Italy - Year-over-year growth 2023-2028 (%)
- 11.18 Market opportunity by geography
- Market opportunity by geography ($ million)
- Data Tables on Market opportunity by geography ($ million)
12 Drivers, Challenges, and Opportunity/Restraints
- 12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
- 12.4 Market opportunities/restraints
13 Competitive Landscape
- 13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 13.3 Landscape disruption
- Overview on factors of disruption
- 13.4 Industry risks
- Impact of key risks on business
14 Competitive Analysis
- 14.2 Company ranking index
- 14.3 Market positioning of companies
- Matrix on companies position and classification
- 14.4 Aaptiv
- Aaptiv - Overview
- Aaptiv - Product / Service
- Aaptiv - Key offerings
- SWOT
- 14.5 Alo Moves
- Alo Moves - Overview
- Alo Moves - Product / Service
- Alo Moves - Key offerings
- SWOT
- 14.6 Apple Inc.
- Apple Inc. - Overview
- Apple Inc. - Business segments
- Apple Inc. - Key news
- Apple Inc. - Key offerings
- Apple Inc. - Segment focus
- SWOT
- 14.7 ClassPass
- ClassPass - Overview
- ClassPass - Product / Service
- ClassPass - Key offerings
- SWOT
- 14.8 Daily Burn Inc.
- Daily Burn Inc. - Overview
- Daily Burn Inc. - Product / Service
- Daily Burn Inc. - Key offerings
- SWOT
- 14.9 Fitbit LLC
- Fitbit LLC - Overview
- Fitbit LLC - Product / Service
- Fitbit LLC - Key offerings
- SWOT
- 14.10 Les Mills International Ltd.
- Les Mills International Ltd. - Overview
- Les Mills International Ltd. - Product / Service
- Les Mills International Ltd. - Key offerings
- SWOT
- 14.11 LifeSpeak Inc.
- LifeSpeak Inc. - Overview
- LifeSpeak Inc. - Product / Service
- LifeSpeak Inc. - Key offerings
- SWOT
- 14.12 Lift Brands Inc.
- Lift Brands Inc. - Overview
- Lift Brands Inc. - Product / Service
- Lift Brands Inc. - Key offerings
- SWOT
- 14.13 MINDBODY Inc.
- MINDBODY Inc. - Overview
- MINDBODY Inc. - Product / Service
- MINDBODY Inc. - Key offerings
- SWOT
- 14.14 Nike Inc.
- Nike Inc. - Overview
- Nike Inc. - Business segments
- Nike Inc. - Key news
- Nike Inc. - Key offerings
- Nike Inc. - Segment focus
- SWOT
- 14.15 Peloton Interactive Inc
- Peloton Interactive Inc - Overview
- Peloton Interactive Inc - Business segments
- Peloton Interactive Inc - Key offerings
- Peloton Interactive Inc - Segment focus
- SWOT
- 14.16 REH-FIT
- REH-FIT - Overview
- REH-FIT - Product / Service
- REH-FIT - Key offerings
- SWOT
- 14.17 Sworkit
- Sworkit - Overview
- Sworkit - Product / Service
- Sworkit - Key offerings
- SWOT
- 14.18 The Beachbody Co. Inc.
- The Beachbody Co. Inc. - Overview
- The Beachbody Co. Inc. - Product / Service
- The Beachbody Co. Inc. - Key offerings
- SWOT
15 Appendix
- 15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 15.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 15.4 Research methodology
- 15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 15.9 360 degree market analysis
- 360 degree market analysis
- 15.10 List of abbreviations
- List of abbreviations
- o Strong market position