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The organic personal care products market share is expected to increase by USD 4.98 biilon from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.7%.
This organic personal care products market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers organic personal care products market segmentations by product (skincare, haircare, color cosmetics, oral care, and others), distribution channel (offline and online), and geography (North America, Europe, APAC, South America, and MEA). The organic personal care products market report also offers information on several market vendors, including Beiersdorf AG, Laboratoires de Biologie Végétale Yves Rocher, LOccitane International SA, LOreal SA, Pangea Naturals Inc., The Body Shop International Ltd., The Estee Lauder Co. Inc., The Hain Celestial Group Inc., Unilever Group, and Weleda Group among others.
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Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increasing consumer inclination toward purchasing organic products for children is notably driving the organic personal care products market growth, although factors such as premium pricing of over traditional personal care products may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the organic personal care products industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Organic Personal Care Products Market Driver
The growing awareness of the harmful effects of chemical ingredients in conventional personal care products is one of the key factors driving the growth of the global organic personal care products market. Factors such as extensive exposure to reliable information, an increase in awareness of products and services through digital media, and other sources, coupled with the advent of social media, are educating the consumers about the ill effects of inorganic personal care products. Additionally, numerous awareness campaigns being launched by the manufacturers of organic personal care products are playing a vital role in changing the consumer perception of the harmful effects of the continuous use of synthetic and inorganic personal care products. Also, nowadays, consumers are well informed about the adverse effects of the harmful chemical ingredients present in personal care products and are consciously reading through the product labels to check for harmful ingredients before finalizing their purchases. Therefore, a growing awareness of the harmful ingredients in synthetic, artificial, or inorganic personal care products is expected to drive the overall sales of organic personal care products during the forecast period.
Key Organic Personal Care Products Market Trend
The rise in demand for organic products will fuel the global organic personal care products market growth. Over the past five years, the global personal care products market has witnessed a transformation in consumer buying behavior. Due to the adverse effects caused by the prolonged use of inorganic and synthetic personal care products, consumers are gravitating toward organic products as an appropriate solution for their day-to-day recurring needs. Although the inorganic and artificial personal care products yield quick results and are available at relatively lower prices, consumers often face the adverse effects of using them for an extended period. Additionally, numerous doctors and beauticians across the globe are promoting organic products, which include personal care products for their proven results. However, organic personal care products do not yield immediate results and ensure effective benefits over a prolonged period of use. Therefore, due to all these benefits, the global personal care products market is estimated to witness exponential growth during the forecast period.
Key Organic Personal Care Products Market Challenge
The premium pricing of traditional personal care products is a major challenge for the global organic personal care products market growth. Organic personal care products are made of materials that are extracted from flowers and other parts of different plants. Organic raw materials are procured from plants that demand suitable manure, water level, and climatic conditions to grow and are cultivated in specific areas. Additionally, these plants and flowers are grown in geographically dispersed locations, which poses a huge challenge to the manufacturers in terms of logistics while procuring them. Also, the procurement and storage of these raw materials involve huge costs as they require specific storage and packing systems. Moreover, the yield of organic raw materials is relatively lower than their artificial counterparts, and therefore, the manufacturers face difficulties in achieving economies of scale. Also, it encourages the suppliers to price it higher, as there is a huge deficit of supply owing to the emerging demand for organic personal care products. Therefore, low-income consumers are reluctant to purchase organic personal care products due to the high prices, which is expected to hamper the growth of the market during the forecast period.
This organic personal care products market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Technavio categorizes the global organic personal care products market as a part of the global personal products market within the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the organic personal care products market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the organic personal care products market encompasses successful business strategies deployed by the key vendors. The organic personal care products market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The organic personal care products market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the organic personal care products market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of the global personal products market includes the following core components:
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Market Segmentation by Distribution channel
7 Customer landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Vendor Landscape
11 Vendor Analysis
12 Appendix
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