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The global pharmaceutical traceability market size is estimated to grow by USD 17.92 billion at a CAGR of 23.44% between 2023 and 2028.
Globally, pharmaceutical companies are witnessing significant growth. The increasing prevalence and incidence of various chronic diseases, such as cancer, heart disease, diabetes, arthritis, chronic obstructive pulmonary disease (COPD), asthma, cystic fibrosis, and dementia, have increased the need to develop new drugs for their treatment. To treat these chronic diseases, pharmaceutical companies are increasingly focusing on developing generic and over-the-counter (OTC) drugs for various therapeutic applications. Further, rapid growth in drug development has increased the need for pharmaceutical companies to ensure brand protection due to counterfeiting. This is increasing the demand for various advanced technologies, including printing technologies and digital scanning, to protect pharmaceutical products from counterfeiting. Hence, the rising focus of pharmaceutical companies on brand protection is fostering the growth of the market during the forecast period.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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