Portable Generator Market Analysis China - Size and Forecast 2024-2028

China Portable Generator Market Size 2024-2028

The China portable generator market size is estimated to increase by USD 407.5 million and grow at a CAGR of 6.93% between 2023 and 2028. Market expansion hinges on various factors, including power shortages, grid instability, rapid urbanization, industrialization, and the availability of Bluetooth-enabled portable generators. However, challenges impeding market growth encompass limited power output, the rising utilization of rental residential portable generators, and the emergence of alternatives to traditional generators. Despite these obstacles, technological advancements continue to enhance the efficiency and functionality of portable generators, addressing concerns related to power output limitations. Moreover, the market is adapting to the evolving landscape by exploring innovative solutions and integrating Bluetooth-enabled features to cater to changing consumer preferences. Efforts are underway to mitigate challenges associated with rental generators and emerging alternatives, ensuring sustained growth and resilience in the market for portable power solutions amidst evolving energy demands and urban development trends.

Market Forecast and Analysis

Market Forecast 2024-2028

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Market Segmentation by Power Rating, Type and End-user

Power Rating Segment Analysis:

The below 5 kW segment is estimated to witness significant growth during the market growth and trends period. Generators with power ratings below 5 kW continue to be in high demand as these smaller generators are versatile and can offer backup power, support outdoor activities, and serve various commercial and industrial needs. In addition, a high demand for generators with a capacity of less than 5 kW typically indicates a need for smaller, portable, and more accessible power sources.

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The below 5 kW segment segment was the largest segment and was valued at USD 278.3 million in 2018. Moreover, homeowners often require small generators to offer backup power during electrical outages. In addition, these generators can keep essential appliances and lights running during emergencies. Portable generators under 5 kW are commonly used for camping, RV trips, and other outdoor activities to power lighting, cooking equipment, and electronic devices. Farmers and agricultural workers use small generators to power equipment and machinery in remote areas of their farms. Furthermore,  due to their versatility and ability to meet a wide range of power requirements, generators with power ratings below 5 kW continue to be in high demand, which is expected to fuel the growth of the market growth during the forecast period.

Type Segment Analysis:

Based on type, the segment is classified into diesel and gas. The frequency and intensity of extreme weather events, including hurricanes, storms, and wildfires, have led homeowners to seek backup power solutions. In addition, residential portable generators provide a reliable source of electricity during power outages caused by these events, ensuring that essential appliances and systems, including refrigeration, heating, cooling, and medical equipment, remain functional. Moreover, portable generators have become more efficient, quieter, and user-friendly due to technological advancements. As a result, this has increased their appeal to homeowners who want a convenient and reliable power backup solution. Furthermore, the combination of these factors has contributed to a growing demand for residential portable generators, as homeowners increasingly recognize the importance of backup power solutions to maintain their quality of life and security during power interruptions fuelling the market growth growth during the forecast period.

Market Dynamics

In China, the market is witnessing significant growth driven by various factors. The commercial sector is a major consumer, seeking reliable emergency backup power solutions amidst frequent power outages and severe weather events. With increasing urbanization and industrialization, the industrial sector also relies heavily on portable generators for uninterrupted operations during natural disasters. Consumers across diverse geographies prefer versatile options like the Powermate 7500 Watt Dual Fuel and Powermate 4500 Watt Dual Fuel models, offering flexibility with both gasoline and compressed natural gas. Moreover, the shift towards renewable and sustainable alternatives like solar-based portable generators reflects growing environmental concerns. As the demand for reliable power rating and battery storage systems rises, the portable generators industry is poised for robust growth, catering to the evolving needs of various end users, particularly in the construction sector. However, careful consideration must be given to mitigate the environmental impact associated with traditional options like diesel gensets, ensuring sustainable growth in this dynamic market. Our researchers studied the data for years, with 2022 as the base year and 2023 as the estimated year, and presented the key drivers, trends, and challenges for the market. 

Key Driver - Power shortages and grid instability

Power shortages and grid instability, due to factors such as extreme weather events, maintenance, or capacity constraints, lead to frequent power outages. Thus, in order to avoid disruptions to critical operations, businesses, industries, and even households often invest in portable generators to serve as backup power sources.

Moreover, some regions in China experience power shortages, and the electrical grid can be unreliable in certain areas. As a result, it fuels the demand for portable generators as a backup power source to ensure a continuous electricity supply, especially for critical infrastructure and businesses. Furthermore,  portable generators are used to power construction equipment, tools, and temporary facilities, contributing to project efficiency. Hence, such factors are positively impacting the China - portable generator market growth. Therefore, it is expected to drive the growth of the China portable generator market size during the market forecast period.

Significant Trends - Increasing demand for clean energy options

There is an increasing trend in China toward the adoption of green sources and more environmentally friendly portable generators. This comprises generators powered by propane, natural gas, or other alternative fuels. In addition, as environmental concerns rise, consumers and businesses are increasingly seeking generators that produce fewer emissions.  Moreover, natural gas is considered a clean-burning fuel, producing fewer emissions and pollutants compared with gasoline or diesel.

As a result, this makes natural gas generators an environmentally friendly choice. The availability of propane and natural gas infrastructure can significantly influence demand. In addition, areas with well-established propane or natural gas supply networks may have a higher demand for gas-based generators due to fuel accessibility. Furthermore, the cost of propane and natural gas can be more stable and cost-effective compared with gasoline or diesel, depending on local fuel prices. This can influence demand, especially for users concerned about long-term operating costs, which in turn will drive the growth of the China portable generator market share during the Market forecasting period.

Major Challenge - Limited power output

Portable generators typically have lower power output than standby or whole-house generators. Portable generators are unable to power all the appliances and systems in a home or business simultaneously, requiring users to prioritize essential loads. In addition, portable generators are typically designed to provide enough power for essential loads during a power outage, such as refrigeration, lighting, and some small appliances.

Moreover, this limitation can lead homeowners to consider larger, whole-house generators for more comprehensive backup power solutions. As more consumers and businesses shift towards using EVs, the demand for higher-capacity chargers at home or charging stations may grow. Furthermore, portable generators with limited power output may not be sufficient for rapid EV charging, potentially limiting their utility in this application. Thus, the limited power output of portable generators can negatively impact the China portable generator market growth. Therefore, it is expected to hinder the China portable generator market growth during the forecast period.

Who are the Major China Portable Generator Market Companies?

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

Briggs and Stratton LLC: The company offers portable generators such as P2400 PowerSmart series inverter generator with CO guard, P4500 PowerSmart series inverter generator, and Q6500 inverter generator with CO guard.

We also have detailed analyses of the market’s competitive landscape and offer information on 20 market companies, including:

Caterpillar Inc., Chongqing Zongshen General Power Machine Co., Ltd., Cummins Inc., Dongguan CHY Power Technology Co., Ltd., FUJIAN KENT MECHANICAL AND ELECTRICAL CO., LTD, Fujian Yukun Qiangwei Motor Co., Ltd., Generac Holdings Inc., Guangzhou Shiyang Energy Technology Co., Ltd, Honda Motor Co. Ltd., KOHLER Co., Loncin Motor Co. Ltd, Shenzhen Pordie Energy Technology Co., Ltd., Shenzhen Taico Technology Co., Ltd., Taizhou Bison Machinery Co., Ltd., Taizhou Genour Power Machinery Co., Ltd., Wuxi Ifanite Power Technology Co., Ltd., Yanmar Holdings Co. Ltd., Yichun Dawnice Manufacture and Trade Co., Ltd, and Huaming Energy CO., Ltd.

Technavio report provides an in-depth analysis of the market and its players through combined qualitative and quantitative data. The analysis classifies companies into categories based on their business approaches, including pure-play, category-focused, industry-focused, and diversified. Companies are specially categorized into dominant, leading, strong, tentative, and weak, based on their quantitative data analysis.  

Segment Overview

The market report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Million" for the period 2024 to 2028, as well as historical data from 2018 to 2022 for the following segments

• Power Rating Outlook
  • Below 5 kW
  • 5 - 10 kW
  • 10 - 20 kW
• Type Outlook
  • Diesel
  • Gas
• End-user Outlook
  • Residential
  • Commercial
  • Industrial and infrastructure

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Market Analyst Overview

The market in China experiences dynamic growth driven by factors like demand for power and the need for emergency backup power solutions across industrial, commercial, and residential sectors. With natural disasters and severe weather events posing continuous threats, portable generators like the Powermate 7500 Watt Dual Fuel Portable Generator and the Powermate 4500 Watt Dual Fuel Portable Generator offer versatile solutions fueled by compressed natural gas, solar, and biofuel options, reducing carbon emissions. However, challenges like technical limitations and safety concerns persist, urging increased risk awareness and the adoption of user-friendly control panels for safety in residential settings, construction sites, and small industrial facilities.

The portable generator market in China is experiencing robust growth across various end user segments including the industrial, commercial, and residential sectors. With China's booming steel production and thriving automotive industry, there's a surge in electricity consumption driving the demand for portable generators. The market witnesses a shift towards solar-based portable generators, alongside traditional gasoline, gaseous, and diesel gensets. Construction projects fuel the demand for mobile electric generators, particularly in remote areas. Inverter portable generators are gaining traction for their efficiency, while air-cooled backup generators offer reliability during emergencies. As China focuses on portable generators industry growth, manufacturers are catering to diverse power ranges and end uses, positioning the country as a key player in the global portable generator market.

The market in China is thriving, driven by diverse factors such as the growing industrial sector, increasing demand in the commercial and residential sectors, and the necessity for grid infrastructure redundancy. With weather-related disasters, Geography, Fuel Type, and natural calamities being recurrent challenges in the Residential Sector, battery storage systems and renewable alternatives will become the norm. 

are gaining traction for their reliability. Despite concerns over environmental impact and carbon monoxide production from gasoline generators, innovations in inverter portable generators are offering more sustainable solutions. The construction sector relies heavily on portable gensets and power units, emphasizing the need for functional limitations to be addressed. In this dynamic landscape, the gasoline fuel segment dominates, catering to varying power ranges and end-use applications.

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What are the Key Data Covered in this Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the market growth and forecasting of the market between 2023 and 2027
• Precise estimation of the size of the market size and its contribution to the parent market
• Accurate predictions about upcoming market trends and analysis and changes in consumer behavior
• Growth of the market industry across Europe, North America, APAC, South America, and Middle East and Africa
• Thorough market growth analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive market analysis and report on the factors that will challenge the market research and growth of market companies

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