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The women activewear market size is forecast to increase by USD 72.6 million at a CAGR of 5.5% between 2023 and 2028. The market is experiencing significant growth due to several key factors. Firstly, there is a rising emphasis on health and fitness initiatives by both government organizations and corporations, leading to an increased demand for activewear. Secondly, there is a trend towards personalization in women's activewear apparel, with consumers seeking customized designs and materials such as Nylon, Spandex, Cotton, Polypropylene, and Rayon. However, the market is also facing challenges, including the unpredictability of raw material prices, which can impact the profitability of manufacturers. Additionally, the popularity of omnichannel strategies in retail is driving the integration of technology into activewear, with fitness accessories becoming increasingly important. The youth fitness enthusiasm is also contributing to the market's growth, making it an exciting space for innovation and development.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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